INMA World Congress Subscriptions Workshop
On Wednesday, May 24, James Henderson, VP GTM Subscriber Experience and Former CEO, Zephr, shared invaluable insights on implementing a super retainer strategy to thrive even in the toughest economic climates.
Zuora Introduces Zephr: The Engine to Power Subscriber-Led Growth for Any Industry
New product empowers companies to maximize customer lifetime value by delivering the right offer to each customer at every point in the subscriber lifetime. Redwood City, Calif., June 21, 2023 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern businesses, today announced Zephr as the world’s first Subscriber-Led Growth engine at Subscribed Live. […]
Weathering the Storm
Beyond the Page: The Role of Virtual and Augmented Reality in the Future of Publishing
Podcast #12 – The Subscription Think Tank: Andres Glusman
PODCAST #12 Podcast #12 – The Subscription Think Tank: Andres Glusman Split Testing The Right Way Andres Glusman – CEO, Dowhatworks.ioWelcome to the next episode in our Subscription Think Tank series!In this episode, we’ll be interviewing Andres Glusman, CEO of Dowhatworks, to discuss the science behind split testing, and how subscription businesses can test and iterate quickly […]
The changing Digital Landscape
Gen-Z
Personalization, Relevancy & the Rise of AI
Keep Customers For Life
Bundling vs Unbundling Digital Subscriptions
The 5 Dos and Don’ts of Digital Subscription Pricing
How publishers can use first-party data for programmatic advertising
