Preparing for the next IPO wave: Essential steps for exit readiness
It’s no secret that Initial Public Offering (IPO) activities have been down in recent years, with many companies reverting to private or private equity (PE) backed statuses. This period of low activity has been longer than previous downturns, due to the massive blow dealt by the Covid-19 pandemic. However, the economy is notoriously cyclical and […]
Genesys forges a path to GenAI innovation and monetization
Genesys, a leading provider of contact center as a service (CCaaS), is at the forefront of integrating generative AI (GenAI) into its offerings. This strategic move, first announced in June last year, has been years in the making and is now showing significant results. With over 1.5 million agents utilizing the platform and more than […]
Putting the Customer First: Insights on Driving Adoption and Tech Agility
In our keynote session at SubLive Berkeley, Tien Tzuo, Founder and CEO of Zuora, and Abhisht Arora, Chief Strategy Officer at Zoom, shared valuable insights into the importance of customer-centric strategies, focusing on long-term customer outcomes, driving adoption, and maintaining technological agility. In this article, we’ll recap the key points discussed, highlighting how businesses can […]
The Leading Packaging Models for GenAI
STATE OF GENAI MONETIZATION RESEARCH REPORT Turning GenAI Innovation into Revenue: The Leading Packaging Models for SaaS A data-driven analysis of offerings from 70+ companies Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute Methodology: In this ongoing data-driven analysis, we examine the monetization strategies of over 70 companies with GenAI offers. Research, analysis, […]
Customer acquisition, retention, and expansion for growth
BENCHMARKS / INSIGHTS Customer acquisition, retention, and expansion: Striking the balance for growth and resilience Data from the latest SEI report From rising inflation and interest rates to layoffs and banking challenges, the technology industry faced significant instability in 2023. Yet even as new digital transformation initiatives declined and business leaders struggled to figure out […]
How SaaS companies are navigating a challenging market
BENCHMARKS / INSIGHTS How SaaS companies are navigating a challenging market Data from the latest SEI report The technology industry experienced a difficult 2023, reflecting broader challenges in the global economy driven by high interest rates, persistent inflation, and a pervasive sense of economic uncertainty. Layoffs swept through the sector so much that Wired called […]
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The 4 GenAI monetization avenues
State of GenAI Monetization Research Report The 4 GenAI monetization avenues A data-driven analysis of offerings from 70+ companies Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute Methodology: In this ongoing data-driven analysis, we examine the monetization strategies of over 70 companies with GenAI offers. The companies mentioned in this article are not […]
Tackling recurring payments for Product-As-A-Service
STRATEGIC GUIDANCE Tackling recurring payments for Product-As-A-Service Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute and Principal Director of Subscription Strategy, Zuora, and Yann Toutant, CEO and Founder, Black Winch Compared to traditional business, with their one-off transactions, As-A-Service recurring subscriptions generate more volume per customer given the higher frequency of invoicing and […]
Zuora Partners with Global Video Game Publisher Ubisoft to Power Its Subscription Services
REDWOOD CITY, CALIF., April 24, 2024 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today announced that global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale its subscription business, automating and reducing […]
Monetizing GenAI: Why most SaaS companies are missing out
State of GenAI Monetization Research Report Monetizing GenAI: Why most SaaS companies are missing out, and how to fix it Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute Methodology: In this ongoing data-driven analysis, we examine the monetization strategies of over 70 companies with GenAI offers. Research, analysis, and recommendations based on publicly […]
2024 Monetization Outlook: Strategies for Recurring Growth – On Demand
On-Demand Webinar 2024 Monetization Outlook: Strategies for Recurring Growth Explore insights from the newly-published Subscription Economy Index™(SEI), Zuora’s benchmark report that has been published since 2016, which analyzes the growth and resilience of businesses leveraging various monetization models designed to create recurring growth. This edition of the SEI (as of April 2024) features new data […]