Customer acquisition, retention, and expansion for growth

BENCHMARKS / INSIGHTS Customer acquisition, retention, and expansion: Striking the balance for growth and resilience Data from the latest SEI report From rising inflation and interest rates to layoffs and banking challenges, the technology industry faced significant instability in 2023.  Yet even as new digital transformation initiatives declined and business leaders struggled to figure out […]

How SaaS companies are navigating a challenging market

BENCHMARKS / INSIGHTS How SaaS companies are navigating a challenging market Data from the latest SEI report The technology industry experienced a difficult 2023, reflecting broader challenges in the global economy driven by high interest rates, persistent inflation, and a pervasive sense of economic uncertainty. Layoffs swept through the sector so much that Wired called […]

The 4 GenAI monetization avenues

State of GenAI Monetization Research Report The 4 GenAI monetization avenues A data-driven analysis of offerings from 70+ companies Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute Methodology: In this ongoing data-driven analysis, we examine the monetization strategies of over 70 companies with GenAI offers. The companies mentioned in this article are not […]

Tackling recurring payments for Product-As-A-Service

STRATEGIC GUIDANCE Tackling recurring payments for Product-As-A-Service Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute and Principal Director of Subscription Strategy, Zuora, and Yann Toutant, CEO and Founder, Black Winch Compared to traditional business, with their one-off transactions, As-A-Service recurring subscriptions generate more volume per customer given the higher frequency of invoicing and […]

Zuora Partners with Global Video Game Publisher Ubisoft to Power Its Subscription Services

REDWOOD CITY, CALIF., April 24, 2024 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today announced that global video game publisher Ubisoft has adopted Zuora to power its Ubisoft+ and Rocksmith+ subscription services. Over the course of the partnership, Ubisoft has leveraged Zuora to scale its subscription business, automating and reducing […]

Monetizing GenAI: Why most SaaS companies are missing out

State of GenAI Monetization Research Report Monetizing GenAI: Why most SaaS companies are missing out, and how to fix it Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute Methodology: In this ongoing data-driven analysis, we examine the monetization strategies of over 70 companies with GenAI offers. Research, analysis, and recommendations based on publicly […]

2024 Monetization Outlook: Strategies for Recurring Growth – On Demand

On-Demand Webinar 2024 Monetization Outlook: Strategies for Recurring Growth Explore insights from the newly-published Subscription Economy Index™(SEI), Zuora’s benchmark report that has been published since 2016, which analyzes the growth and resilience of businesses leveraging various monetization models designed to create recurring growth. This edition of the SEI (as of April 2024) features new data […]

How Product-As-A-Service impacts finance and accounting

STRATEGIC GUIDANCE The 3-10-50 funding model for Product-As-A-Service Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute and Principal Director of Subscription Strategy, Zuora, and Yann Toutant, CEO and Founder, Black Winch Funding is a critical enabler of Product-As-A-Service, allowing for a scalable business model.  As your As-a-Service business takes off, it’s important to […]

The 3-10-50 funding model for Product-As-A-Service

STRATEGIC GUIDANCE The 3-10-50 funding model for Product-As-A-Service Authored by: Michael Mansard, EMEA Chair of the Subscribed Institute and Principal Director of Subscription Strategy, Zuora, and Yann Toutant, CEO and Founder, Black Winch Funding is a critical enabler of Product-As-A-Service, allowing for a scalable business model.  As your As-a-Service business takes off, it’s important to […]

Customer Webinar Series

On-Demand Webinars March 2024 Customer Webinars Maximize Business Revenue through Streamlined Payment Operations (March 21, 2024)In today’s business environment, growing revenue can be challenging, especially with consumer reluctance to adopt new services or maintain subscriptions. Every failed payment or decline directly impacts cash flow and revenue. To mitigate these issues, companies must streamline their payment processes […]