WEBINAR
Guest speaker Mohamed Beshir, Director of Quote to Cash at Accenture, and Bruce Warnford-Davis, Director Sales Engineering at Zuora, walk you through their experience of working with key decision makers looking to launch subscription services
report
While the impact of the coronavirus (COVID-19) has spread across global citizens and economies, businesses have had to quickly adapt. The latest edition of the Subscription Impact Report shows trends of how COVID-19 has impacted subscription growth from March 1 – May 31, 2020.
Subscribed Weekly
Zuora CEO Tien Tzuo explains how and why today’s CFOs are far more concerned with business models than budgets.
Report
Zuora partnered with Deloitte Digital to conduct an international survey of 6,000+ consumers to investigate trends in consumer attitudes toward CPG; report highlights include CPG’s massive cross-selling opportunity, optimizing experiences (not just products), the future of brand loyalty, and more.
Report
Research from the Subscribed Institute has found providing customers the option to suspend, and then resume a subscription to be one of the most effective churn mitigation strategies.
Webinar
A PwC webinar on-demand with best practices for launching a subscription in 90-days, including info on monetization strategies, high-velocity GTM, and more.
blog post
The old way of retail has been dying for years, and COVID-19 finally pushed it off a cliff, but a more resilient retail industry is shaping up right in front of our eyes.
Report
The latest edition of the Subscription Economy Index™ (SEI), Zuora’s landmark index tracking the rapid ascent of the Subscription Economy, reflects the growth metrics of hundreds of companies around the world. It also spans a number of industries including SaaS, IoT, manufacturing, publishing, media, telecommunications, and business services.
blog post
Select excerpts from Subscribed Podcast with Chuck Martin, a New York Times Business Bestselling author who has been a leader in emerging digital technologies for more than two decades.
Webinar
Yale School Management research shows that how you price your product directly impacts how a consumer uses your product — learn how to take this data to design subscription pricing that will grow consumer usage and lifetime value.
benchmark
Landmark report outlines the “sweet spot” revenue mix for usage-based billing, 6 successful usage-based pricing strategies, and more.
ebook
Book excerpt from Subscribed details how IT has become the heart of how businesses spin up new services, new experiences, and new business models.
Read More
e-book
The Manufacturing Executive Playbook for Business Model Transformation provides a three-play framework to shift to recurring revenue models.
e-book
Thousands of original equipment manufacturers have already heavily invested in sensors and connectivity to launch new data services and discover new revenue streams. In this ebook, we highlight how 5 top performing companies — Caterpillar, Siemens, Ford, General Motors, and Daimler — are successfully monetizing IoT services.
book excerpt
Book chapter about how manufacturing turning towards IoT and the implications on the way these firms market, sell, develop, and design.
kit
This Connected Device Success Kit contains the resources you need to successfully make the business shift from products to services:
e-book
Zuora CEO Tien Tzuo offers a simple blueprint to help manufacturers get out of the single transaction mindset and make the shift to connected service provider, following examples from GM, Briggs & Stratton, Caterpillar, and more.
guide
With manufacturing businesses making the shift to new subscription business models, there’s a whole new set of metrics that need to be monitored. Read on to learn about the importance of ARR, churn, CLV, ARPU, and GEI.
guide
Originally published in Industry Today, Michael Mansard, Principal, Business Transformation & Innovation at Zuora, discusses the implications of industry 4.0 for manufacturing companies.
book excerpt
A chapter from Zuora CEO Tien Tzuo’s best-selling book Subscribed about the new mobility mandate for transportation companies.
kit
Playbook outlining the 5 core monetization strategies for subscription launch, with real-life examples from NCR, PTC, Hive, Caterpillar, and Edgeware Personal Care.
Podcast
We talk to Chuck about monetizing IoT, the impact of COVID-19 epidemic on IoT businesses, and a future with drones and robotics.
Podcast
It’s been eight years since NCR first ventured into subscriptions and services. Find out why what began as an operational experiment has quickly evolved into a corporate mandate.
blog post
Anthony Napolitano, VP and GM of the HP Consumer Print Services and Solutions business which is responsible for HP Instant Ink, shares his thoughts on dealing with a brand new user cohort, value propositions, data-based decision making, and “the new normal.”
Read More
e-book
In this free eBook, we detail each of the 10 core subscription growth strategies and provide star SaaS examples.
benchmark
The Subscribed Institute collaborated with McKinsey to analyze data from over 700 subscription companies to determine what B2B companies should do to grow ARPA (Average Revenue Per Account).
book excerpt
What happens when traditional tech companies like Adobe, Cisco, and PTC start to shift revenue mix from an asset purchase model to a subscription model? Read to find out.
e-book
When you’re operating under a subscription model, you need to go beyond GAAP reporting to track new subscription metrics that are focused on how your business monetizes and manages long-term customer relationships.
guide
The SaaS business model is fundamentally different from the business model of traditional product companies, with different priorities, concerns, metrics, reporting, etc. Find out what SaaS CFOs need to know from Zuora CFO Tyler Sloat.
Guide
A deep dive into tailored product editions: the first of 10 essential SaaS growth strategies. How to design editions to most effectively drive growth?
GUIDE
The second installment in our deep-dive series on the 10 core growth strategies for SaaS: identifying upsell opportunities and building strategic upsell paths.
Guide
In part 3 of our deep dive into SaaS growth strategies, we take on cross-selling for growth, innovation, and churn reduction.
e-book
After you launch a new subscription offering, then what? This playbook details the 10 essential post-launch strategies practiced by successful SaaS companies with lessons for companies from every industry making the shift to subscriptions.
Podcast
Lincoln Murphy, a customer-centric growth expert, consultant, and thought leader, discusses the impact of the COVID-19 epidemic on subscription businesses, how it’s changing customer success, and how to keep pace.
Blog post
Amy Konary, Chair of the Subscribed Institute at Zuora, shares her learnings from the last two economic downturns to help software companies navigate the current crisis.
Blog post
The financial advice industry is in the middle of a transformative period, and eMoney Advisors is leading the charge.
Read More
blog post
Learnings from a Subscribed Institute Virtual Exchange with Frank Ernst, VP of Subscribed Strategy Group at Zuora, Anthony Napolitano, VP, GM of HP Instant Ink subscription service, and Robbie Baxter, Strategy Consultant and author of The Forever Transaction.
kit
Best practice content and real life use cases to help media companies retain subscribers, convert new subscribers, and generally navigate these unprecedented times.
blog post
Highlights from a Subscribed Institute event in which leaders from Penske Media Corporation and the Seattle Times discuss how news media companies should evolve and accelerate their subscription business models post-COVID.
blog post
Ethan Kaplan, Fender’s General Manager-Digital, discussed Fender’s popular digital learning program Fender Play — and how customer acquisition has skyrocketed during COVID-19
book excerpt
Chapter excerpt from “Subscribed,” the best-selling book by Zuora Founder and CEO Tien Tzuo, detailing how print media like the Financial Times, NYT, and the Economist are riding the waves of digital transformation — and reaping the rewards.
book excerpt
Chapter from “Subscribed,” the best-selling book by Zuora Founder and CEO Tien Tzuo, explaining how media companies like Disney, Netflix, DAZN successfully connect with their customers.
e-book
Zuora works with many of the world’s leaders in publishing, video, retail, and membership businesses. Based on our experience, we’ve identified four critical imperatives for D2C subscription businesses.
guide
Find out the most successful business strategies for acquiring, monetizing, and scaling OTT subscribers with insights from Deloitte and Adobe Digital.
benchmark
Zuora published this landmark report in partnership with McKinsey to detail with kind of subscription revenue growth B2C companies should prioritize.
benchmark
As businesses wrestle with the uncertainty caused by COVID-19, many subscription companies are seeing unforeseen changes in demand for their subscription services. Research from Zuora’s Subscribed Institute has found providing customers the option to suspend, and then resume a subscription to be one of the most effective churn mitigation strategies.
blog post
Netflix takes the step to cancel inactive memberships, ushering in a new era of customer-centric subscriptions.
Case Study
Find out what happened when Unity, one of the world’s most popular developer platforms for rendering simulated environments, decided to pursue a recurring revenue model as a hedge against boom-or-bust industry cycles.
Read More
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