Is The Wrong Data Holding You Back?
3 Reasons publishers should choose tech vendors over in-house builds
Subscription management strategies for enterprise accounts
Data capture for publishers: what is it and why is it so important to your bottom line?
Strategies for publishers to monetise first-party data
How To Cut-Down Subscriber Churn
Subscriber loyalty (what it is, why it matters, how to build – and keep! – it)
Propensity Modelling: How publishers ensure their subscription business keeps growing
ERG Spotlight: Zuora Black Network
This month, we’re shining the spotlight on Zuora Black Network (ZBN), one of several employee resource groups (ERGs) here at Zuora. In this ERG Spotlight, we sat down with two of our community leaders, Myriah Thompson, Sr. Regional Marketing Manager and Charles Jones, Manager Global Services (a founding ZBN member) to learn more about their origin […]
Zuora’s Chennai Marathon team runs on team spirit and service
This month, Zuora had the pleasure of sponsoring 41 ZEOs in the Chennai Marathon—congratulations to our runners! Below, a few runners share words about their experiences and how their Zuora team was filled with purpose, togetherness, and service to others. This year, the Chennai Marathon raised proceeds for children living with Type 1 Diabetes (T1D) […]
From subscription management to monetization: Evolving our brand alongside our transformation
By Sergio Claudio, VP, Brand Experience When Zuora was founded in 2007, we had a vision that the world was on the verge of a monumental shift from ownership of products to access to ongoing services powered by recurring revenue business models. We coined it the “Subscription Economy.” Fifteen years later, these innovative business models […]
ZEO Wellness Day: July Highlight
ZEOs kicked off July with a global Wellness Day off, one of many we’ve introduced as a way to carve out space and time for our ZEOs to rest and refuel. There’s no shortage of ways to spend this extra time, but the thread that ties all of us together? We take advantage of our […]