GoPro

photo of a Gopro Camera

GoPro customers are making good use of the outsized value offered by the GoPro Subscription, which now has more than one million subscribers.

Fender

Learn how the Zuora platform helped Fender open up a new revenue stream with their digital service Fender Play which has 200,000+ paying subscribers and a nearly 95% retention rate.

The New Normal: CPG’s Return to the Customer

This article by Zuora’s VP of Customer Business Innovation and Chair of the Subscribed Institute, Amy Konary, was originally published in Retail Touchpoints The rapid growth of ecommerce and proliferation of subscription services is changing the retail landscape for good. Deloitte Digital estimates that online retail is growing at more than twice the rate of brick-and-mortar sales. And within […]

Subscription Economy News: Week of 11/16/20

Every week, we bring you the top stories and analyses from the global Subscription Economy. How to succeed in the subscriptions business Excerpt from an article by Robert Hackett on Fortune The virtues of subscription-based businesses are well known. They provide recurring revenue, resiliency in the face of crises (like the coronavirus pandemic), and they inspire […]

Subscription Economy News: Week of 11/09/20

Every week, we bring you the top stories and analyses from the global Subscription Economy. BMW’s Offering Subscription-Based Speed Trap Warnings Excerpt from an article by Mack Hogan on Road and Traffic BMW is offering yet another subscription service. This time, the company is allowing you to subscribe to speed trap warnings. Using the car’s infotainment […]

The era of the ‘home subscriber’

This article was originally published in El País by Sandra López Latvian.   Think for a moment about the number of services you are subscribed to. Netflix, Amazon, Spotify, HBO, Google Drive, Dropbox, Tinder, Office 365, PlayStation, Disney Plus, Apple TV? It is just the window of a gigantic back room. The subscription economy is advancing unstoppably across […]

Subscription Economy News: Week of 10/26/20

Every week, we bring you the top stories and analyses from the global Subscription Economy. Ubisoft’s subscription service comes to Stadia and Luna Excerpt from an article by Romain Dillet on TechCrunch Ubisoft originally announced its subscription service back in June. Today, the company is rebranding the service from UPlay+ to Ubisoft+. The service is also […]

Subscription Economy News: Week of 10/19/20

Every week, we bring you the top stories and analyses from the global Subscription Economy. Google Photos revives its prints subscription service, expands same-day print options Excerpt from an article by Sarah Perez on TechCrunch Google Photos is reviving its photo printing subscription service and introducing same-day prints. The company earlier this year had briefly tested […]

Subscription Economy News: Week of 10/12/20

Every week, we bring you the top stories and analyses from the global Subscription Economy. Walmart will spread Black Friday deals over multiple days as retailers try new ways to drive holiday traffic Excerpt from an article by Tonya Garcia on MarketWatch Among the many COVID-19-related changes to this holiday shopping season, retailers are moving away […]