Point Wild case study

A small, blurry icon resembling a web browser window with two circular buttons in the top left corner.Software and technology

“The flexibility of the system and the breadth of use cases it’s been able to handle have been the best for us.”

— Micha Gallotto, Vice President, Information Technology, Point Wild

About

Point Wild is a global leader in cybersecurity, protecting individuals and businesses from the ever-evolving threats of the digital world. Monitoring over 1 billion events daily, Point Wild safeguards more than 25 million customers across 150 countries through a portfolio of trusted brands including TotalAV, HotSpot Shield, UltraAV, and Betternet.

Industry:

Software and technology

01 

The Challenge

Point Wild’s growth through acquisition created a complex technology landscape, especially around billing, revenue, and customer data. As the company established itself as a standalone organization, its IT team had an extremely short window to separate systems, move Point Wild’s customer data, and stabilize a live billing environment originally designed for a broader set of customers, all while consolidating processes, reducing off-system work, and avoiding disruption to customers.

02

The Solution

Point Wild worked with Zuora Professional Services and the Zuora account team to transition its Zuora environment and then stabilize and optimize the platform over time. Today, the identity management business runs entirely on Zuora Billing, supporting about $50 million in revenue across complex subscription use cases including billing in advance, billing in arrears, customers switching between models, and customers with multiple subscriptions.

03 

The Benefits

  • $50 million in identity-management revenue running on Zuora. Point Wild’s identity business runs entirely on Zuora Billing.
  • Flexible support for complex billing models. Zuora handles advance billing, arrears billing, customers switching between models, and multiple subscriptions.
  • Less off-system operational work. Point Wild can support more subscription management use cases directly in Zuora instead of pushing exceptions into external processes.
  • Improved visibility into customer relationships. The team can see more of the billing and subscription relationships connected to each customer.
  • A stronger operating foundation after divestiture. With support from Zuora, Point Wild stabilized the environment, cleaned up processes, and continued operating the business while learning the system.

“It’s no secret that I love working with the Zuora team. One of the best things about the team is the commitment to us being successful.”

Micha Gallotto
Vice President, Information Technology, Point Wild

Point Wild operates in one of the fastest-moving categories in technology: cybersecurity. The company brings together brands across identity management, online privacy, VPN, antivirus, breach response, and legal services, serving consumers and enterprises through a family of specialized brands.

That portfolio model brings opportunity, but it also brings complexity. Point Wild has grown largely through acquisition, which means every acquired business can arrive with its own systems, processes, data structures, and customer billing patterns. As Micha Gallotto, Vice President of Information Technology at Point Wild, puts it, “when we acquire a company, everything is a snowflake.”

Today, Point Wild’s identity management business runs entirely on Zuora, representing about $50 million in revenue. That business includes complex subscription billing scenarios across a large existing customer base.

The value, according to Gallotto, is not just that Zuora can process bills. It is that the platform can handle the variation inside Point Wild’s billing model without forcing the team to move key scenarios outside the system.

“I’ve seen other billing systems struggle with trying to support all of the use cases,” Gallotto says. 

Point Wild bills in advance and in arrears. Some customers switch between the two. Others have multiple subscriptions. Zuora supports those scenarios while giving the team visibility into the different relationships tied to a customer.

“It handles it with ease,” Gallotto said.

That flexibility is especially important for a lean IT organization. Gallotto’s role spans data, analytics, business systems, enterprise architecture, security, help desk, and IT operations. On any given day, she may be setting strategy, unblocking projects, or jumping into detailed workflow questions. A billing platform that can handle complexity in-system helps the team focus on higher-order work instead of constantly maintaining exceptions.

For Point Wild, the near-term priority is practical: keep a large existing customer base billing and collecting as efficiently as possible, while continuing to build the operational foundation for whatever comes next.

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