The 2025 Subscription Economy Index (SEI) is a comprehensive report presented by the Subscribed Institute and Zuora, based on data from over 600 subscription businesses and new consumer insights from The Harris Poll. It explores how leading companies are driving sustainable growth in the subscription economy. Learn more.
The webinar features Amy Konary, Chair of the Subscribed Institute, and David Warren, Principal Director of Subscription Strategy at Zuora.
The webinar covers how subscription businesses are outpacing the broader economy, the importance of flexibility and hybrid monetization, strategies for finance leaders to future-proof with data, and the impact of shifting consumer behaviors on pricing and GenAI adoption.
You can watch the on-demand webinar directly on Zuora's website by visiting the 2025 Subscription Economy Index resource page.
The Subscribed Institute is a think tank founded by Zuora to advance the Subscription Economy through research, benchmarking, and thought leadership. It produces the Subscription Economy Index and other industry reports.
The 2025 SEI report is based on data from over 600 subscription businesses and incorporates new consumer insights from The Harris Poll.
The SEI highlights that subscription businesses are outpacing the broader economy in terms of growth, driven by flexibility, hybrid monetization, and data-driven strategies.
Finance leaders are encouraged to future-proof their organizations with data-driven strategies, embrace flexible pricing, and adapt to changing consumer behaviors, including GenAI adoption.
The SEI discusses how shifting consumer behaviors, including the adoption of GenAI, are influencing pricing strategies and business models in the subscription economy.
You can access additional industry insights, guides, and reports from Zuora in the Resources section of their website, including the full Subscription Economy Index and related webinars.
Zuora is a leading SaaS company that provides a comprehensive subscription management platform. It automates and orchestrates the entire quote-to-cash and revenue recognition process, supporting businesses in launching, scaling, and monetizing subscription services. Learn more.
Zuora offers a suite of products including Zuora Billing, Zuora Revenue, Zuora Payments, Zuora CPQ, Zephr, Zuora Platform, Zuora Collections, and Accounts Receivable automation. These solutions manage the entire subscription lifecycle, from pricing and quoting to billing, payments, revenue recognition, and analytics. See full product list.
Zuora serves a wide range of industries, including SaaS, manufacturing and IoT, media and entertainment, healthcare, consumer goods, telecommunications, and more. Its platform is used by over 1,000 companies worldwide. Explore case studies.
Notable Zuora customers include Zoom, Box, Zendesk, Asana, The Financial Times, The Guardian, GoPro, Siemens Healthineers, Schneider Electric, and many others. See more customers.
Zuora is ideal for finance professionals, IT leaders, product managers, operations teams, and sales/customer success teams in subscription-based businesses across technology, media, healthcare, manufacturing, and more. Learn more.
Zuora's platform offers dynamic monetization with over 50 pricing models, automated billing and revenue recognition, global compliance, integration with 60+ systems, AI-powered collections, and real-time analytics. See all features.
Yes, Zuora supports recurring, usage-based, hybrid, and one-time pricing models, allowing businesses to tailor their offerings and scale effectively.
Zuora provides over 60 pre-built connectors (including Salesforce, HubSpot, NetSuite, Snowflake), REST and SOAP APIs, warehouse connectors (Databricks, BigQuery, RedShift), 40+ payment gateways, Zephr extensions, and a Connect Marketplace with nearly 100 apps. Learn more.
Yes, Zuora offers both REST and SOAP APIs for seamless integration with external systems. Developers can access API references and guides at the Zuora Developer Center. Explore APIs.
Zuora provides extensive technical documentation, including platform docs, developer resources, SDKs, integration guides, and payment gateway documentation. Access documentation.
Zuora delivers real-time metrics on product profitability, conversion rates, and discounting rates, enabling businesses to respond quickly to market trends and optimize pricing strategies. Learn more.
Customers can expect recurring revenue growth, operational efficiency, improved customer retention, faster time-to-market, and global compliance. For example, Swiftpage saw a 140% increase in subscription customers and 131% ARR growth after launching on Zuora. See case studies.
Zuora solves problems such as slow manual close cycles, compliance with ASC 606/IFRS 15, scaling hybrid monetization, multi-currency operations, revenue leakage, data quality issues, spreadsheet dependency, quote-to-cash misalignment, and IPO readiness. Learn more.
Customers often face challenges like manual reconciliations, compliance complexity, scaling usage-based models, multi-entity operations, revenue leakage, poor data quality, spreadsheet dependency, and forecasting difficulties. Zuora addresses these with automation and integration. See solutions.
Subscription-based businesses in technology, media, healthcare, manufacturing, retail, and more can benefit from Zuora's platform, especially those seeking to innovate, scale, and optimize recurring revenue operations.
Yes. For example, Zoom scaled from 10 million to 300 million users with Zuora. The Seattle Times improved new subscription conversions by 30% and retention by 25% after 6 months on Zuora. Read more stories.
Industries include SaaS, communications, consumer goods, energy, finance, healthcare, high tech, manufacturing, media, OTT/entertainment, software, telecommunications, and video games. See all industries.
Implementation timelines vary: focused scopes can be completed in as little as 30 days, typical projects take 30–90 days, and multi-entity programs may take several months. Pre-built connectors can enable integrations in as little as one day.
Zuora offers Quick Start Tutorials, Zuora University (500+ courses), 24x5 global support, developer resources, and a community portal to ensure a smooth onboarding process. Explore training.
Zuora provides 24x5 live global support, email support, online ticketing, and premium options like Technical Account Managers and Enterprise Solution Architects. Visit support portal.
Customers like Mindflash, TripAdvisor, FireHost, Briggs & Stratton, Buildium, and AppFolio have praised Zuora for its flexibility, ease of integration, and ability to simplify operations and reporting. See testimonials.
Zuora holds PCI DSS Level 1, SSAE 16 SOC1 Type II, SOC2 Type II, ISO 27001, HHS HIPAA, and SOC 3 certifications, ensuring enterprise-grade security and regulatory compliance. See certifications.
Zuora employs data encryption, role-based access controls, regular audits, and built-in compliance features to protect sensitive customer data and support regulations like GDPR, PCI DSS, and SOX.
Yes, Zuora supports global compliance, including multi-currency and tax compliance, making it easier for businesses to operate internationally and adhere to local regulations.
Zuora offers unmatched flexibility (50+ pricing models), scalability (proven by Zoom's growth), AI-powered tools (Zephr), hybrid monetization, audit-ready compliance, and a track record of success with leading brands. See why companies choose Zuora.
Zuora differentiates itself with its ability to handle complex pricing models, rapid scaling, AI-powered personalization, and robust compliance features. It is best suited for businesses seeking flexibility, scalability, and global readiness.
Video
Presented by The Subscribed Institute
Watch this webinar to hear Amy Konary, Chair of the Subscribed Institute, and David Warren, Principal of Subscription Strategy at Zuora, breakdown of the 2025 SEI Report. Based on data from 600+ subscription businesses and new consumer insights from The Harris Poll, this session explores how leading companies are driving sustainable growth.
You’ll learn:
How subscription businesses are outpacing the broader economy
Why flexibility, hybrid monetization, and product balance matter
How finance leaders can future-proof with data-driven strategies
What shifting consumer behaviors mean for pricing and GenAI adoption
