Driving Subscriber Growth with Dynamic Offers

The key to sustainable growth throughout a subscriber’s lifetime lies in embracing the power of tailored offers and activating a subscriber-led growth strategy. With Zephr, it’s easier than ever before. 

Podcast #35 – Arjun Saksena & Max Nimaroff – Product Led Growth & Revenue Growth

PODCAST #35 Podcast #35 – Arjun Saksena & Max Nimaroff – Product Led Growth & Revenue Growth Arjun Saksena Founder and CEO-Humanic Max Nimaroff GM Subscriber Experience – Doordash Product Led Growth & Revenue Growth — What is product led growth and how does it work in subscription businesses?— How top companies keep up with […]

A New Formula For Growth

This groundbreaking whitepaper by Michael Mansard, EMEA Chair of the Subscribed Institute, with contributions from Wolfgang Ulaga, Senior Affiliate Professor at INSEAD explains how the Subscription Economy can reignite growth in the financial services industry.

Turning the Subscription Economy into the Sustainability Economy

By: Tom Krackeler, Chief Customer Officer at Zuora Corporate sustainability initiatives have shifted from a “nice to have” to a necessity. As people hold companies accountable to higher standards, and reflect this in their purchasing habits, businesses around the world are increasingly focused on how to do better for the planet. Certain companies, including some […]

The Twists and Turns of Innovation: Expanding Beyond Subscriptions

By Sri Srinivasan, Chief Product and Engineering Officer, Zuora Massive technology transformations rarely proceed in a straight line. I should know—I’ve spent the last couple of decades driving these transformations at companies like PeopleSoft, Microsoft and Cisco. And since I joined Zuora 8 months ago, the experiences I’ve had with our customers have only confirmed […]

The Journey to Usership: A Guide to Succeeding in the Subscription Economy 

  Today is an exciting day here at Zuora. We’re thrilled to bring our global customer base together for our first-ever Global Customer Day. This is an exclusive experience for our customers, dedicated to learning from the insights of subscription leaders and diving deep into the great new innovations from our Zuora product team. We’re […]