Ep 47: Talking With Tien Tzuo, CEO of Zuora
In this episode, we talk with Tien Tzuo, the founder and CEO of Zuora. We cover his new book, Subscribed, and how subscriptions can change business for the better. We also talk about stories about his early days at Oracle, Salesforce, and how he built a massively successful publicly traded technology company.
Tien Tzuo, CEO and Founder of Zuora, Launches SUBSCRIBED, the First Book on the Subscription Economy
Zuora CEO and Founder Tien Tzuo released the definitive guide for how to succeed in the Subscription Economy, “SUBSCRIBED: Why the Subscription Model Will be Your Company’s Future – and What to Do About It” at Zuora’s annual conference Subscribed™ in San Francisco.
How to Tap Into the Subscription Economy
Tien Tzuo credited for coining “The Subscription Economy”.
How Businesses Can Reinvent with the Subscription Box Model
The ingredients of a successful subscription business
Clear

Zuora has helped CLEAR deliver flexible pricing and packaging to meet their needs today and scale for the future.
How to Move to a Subscription-Based Pricing Model
Zuora Research Shows Major Growth in ‘Subscription Economy’
Why retailers are signing up to the subscription model
SaaS Growth Strategy #3: Cross-Selling for Increased Revenue and Retention

In part 3 of our deep dive into SaaS growth strategies, we take on cross-selling for growth, innovation, and churn reduction.
Pricing & Revenue Recognition: Two Sides of a Very Valuable Coin

It’s time to take a fresh look at how pricing teams and revenue teams collaborate.
Net Retention: How Has the Game Changed?

How does a company like New Relic post 70+% revenue growth YoY? How has Veeva transformed the conversation about vertical SaaS, growing at 50%, even with a highly targeted set of industry-specific customers? Download this eBook on Net Retention to find out!