Zuora Recognized as a Leader in “Subscription Billing Platforms” Report by Independent Analyst Firm

November 12, 2015

Company Receives Highest Scores in both Current Offering and Strategy

FOSTER CITY, Calif. – Nov. 12, 2015Zuora®, the world’s leading provider of subscription billing, commerce and finance solutions, was named a leader by Forrester in their “Forrester Wave™ for Subscription Billing Platforms, Q4 2015” report (Forrester Research, Inc., November 11, 2015, Peter Sheldon and Lily Varon). Among the eight vendors evaluated, Zuora was Top Ranked in both Current Offering and Strategy.

“Founded in 2008 and now managing over $10 billion in subscription revenues for its 400-plus live, in-production clients, Zuora has seen spectacular growth and established itself as a well-known player in the subscription management space,” notes Forrester. The report goes on to say, “In fact, the company invests significant effort in thought leadership, coining terms such as ‘relationship business management’ and helping clients figure out disruptive next-generation business models. Zuora has a broad vertical focus with particular strength in high-tech, telecom, media, and IoT markets.”

According to the authors of the report, the subscription billing market is, “Surprisingly mature and touches many industries.” The report highlights four key drivers of the experimentation and subsequent adoption of transformative business model relationships, including a “desire for stickier customer relationships, a thirst for customer insights, an eagerness to capitalize on the cloud, and an inclination to experiment with connected products.”

“Our vision is that a once-in-a-century shift is happening where the world is moving from a product-centric era to a global Subscription Economy®,” said Tien Tzuo, Zuora co-founder and CEO. “We are committed to helping our customers succeed by taking advantage of this shift — putting their subscribers at the center of everything they do to build healthy and mutually beneficial subscriber relationships. Zuora offers the most agile and comprehensive solution available to automate, scale and provide metrics that deliver actionable subscriber insights for every phase of the customer lifecycle, from prospect-to-cash-to-revenue.”

“Companies in every industry require an innovative approach to be successful in the subscription economy. They need a solution that helps them understand how to engage and be successful with subscribers to build lasting relationships,” said Guillaume Vives, Senior Vice President of Product at Zuora. “We continue to see great customer traction and growing enthusiasm around the world for the proven benefits of our solutions. We are proud that Zuora received the highest scores in Current Offering and Strategy.”

Zuora’s momentum has continued to accelerate in 2015, with the company reaching the following milestones:

Download “The Forrester Wave™: Subscription Billing Platforms, Q4 2015” report, here.

Customer and Partner Quotes

“One of the best things about Zuora is that while the Subscription Economy is disrupting traditional business models, we have not had to disrupt our business to begin our transformation to a subscription model. From day one, Zuora has allowed us to build in the capabilities we need as we need them, with sophisticated subscription offerings and advanced subscriber relationship management. We are immensely happy with the results.”

– Hervé Coureil, CIO at Schneider Electric

“Congratulations to Zuora for their leadership in fuelling the Subscription Economy. We are honoured to partner with Zuora, their team has helped us flip the ratio on our technology spend from keeping the lights on to focusing on real innovation and creating real value for our clients.”

– Matthew Baumgartner, CIO, Servcorp

“Congratulations to Zuora on this recognition of their success!”

– Anne Gowan, Head of Direct News and Media, The Guardian

“Congratulations to Zuora for being named a leader. Arrow counts on Zuora to enable multiple subscription businesses in a variety of ways. Zuora is powering our software-as-a-service business and our data-as-a-service businesses on top of an ERP system that conducts transacts on a global scale. Simultaneously we’ve begun to go to market with an IoT platform where we are exploring Zuora as a potential solution for our customers’ devices-as-a service offer as well”

– Matt Anderson, Chief Digital Officer and President, Arrow Electronics

“We pride ourselves on building partnerships with leading companies across the digital eco-system and Zuora’s recognition by Forrester is richly deserved. By combining our global payments capability and expertise in the digital content space with the power of Zuora’s offering, we are enabling our customers to become leaders in the subscription economy”

– Kevin Dallas, Chief Product and Marketing Officer, Global eCommerce at Worldpay

Additional Resources

“The Subscription Economy: A Business Transformation” by Tien Tzuo, CEO of Zuora

Zuora CEO profiled in Forbes Magazine

SlideShare: “Drivers of Success in the Subscription Economy”

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About Zuora, Inc.

Zuora’s Relationship Business Management (RBM) solution helps enable businesses in any industry to launch or shift products to subscription, implement new pay-as-you-go pricing and packaging models, gain new insights into subscriber behavior, open new revenue streams, and disrupt market segments to gain competitive advantage. Headquartered in Silicon Valley, Zuora also operates offices in Atlanta, Boston, London, Paris, Munich, Beijing, Sydney, Tokyo, Amsterdam, Vienna, Copenhagen and Stockholm. Zuora clients come from a wide range of industries, including media, travel services, consumer packaged goods, cloud services, and telecommunications. Clients include Financial Times, Schneider Electric, Box, Honeywell, NCR, RTL, lynda.com, The Guardian, YP.com, BlueJeans, Shutterfly, TripAdvisor, Vivint and Trulia.

(The above-referenced trademarks are owned by their respective companies. Nothing in this press release should be construed to the contrary, or as an approval, endorsement or sponsorship of Zuora or any aspect of this press release by any of those companies.) To learn more about Zuora, please visit zuorainternprd.wpengine.com.

Media Contact:

Jayne Scuncio



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Third party trademarks mentioned above are owned by their respective companies. Nothing in this press release should be construed to the contrary, or as an approval, endorsement or sponsorship by any third parties of Zuora or any aspect of this press release. To learn more about Zuora, please visit zuorainternprd.wpengine.com.