Based in Sydney, Cullen will be responsible for accelerating Zuora’s presence across Australia and New Zealand, focusing on business development and revenue growth, as well as reinforcing Zuora’s position at the heart of the Subscription Economy.
Cullen brings more than 20 years of experience in global and regional sales management to Zuora having previously established enterprise and channel sales strategies in Australia, New Zealand and across Asia and the UK.
He joins Zuora from ServiceNow, a leading provider of SaaS services that automates enterprise IT operations. While at ServiceNow, Cullen was Sales Director for Australia and New Zealand where he was responsible for fuelling explosive growth for the organisation among leading private sector enterprises.
Cullen was also Regional Director/Channel Director for PlateSpin prior to its acquisition by Novell and has held channel and sales management positions at Trend Micro, Toshiba, Tech Pacific and Microsoft
“All over the world, we’ve seen the emergence of subscription-based business models causing a major transformation in business operations for both startups and multiple multi-billion dollar industries — and Australia is no exception. Since our international expansion, Zuora has benefited from the momentum in demand for subscription models and tripled its customer base in Australia and New Zealand as enterprise and emerging companies look to take advantage of the evolving Subscription Economy,” says Tien Tzuo, CEO, Zuora.
Cullen replaces John Ruthven who has been promoted to Senior Vice President of Strategy with a focus on Zuora’s international growth. Ruthven has more than 20 years of commercial IT experience, spanning regional and global roles in APAC, EMEA and emerging markets.
“Greg is an established leader with a track record of successfully working with customers to support their transformation. His skills in developing strategies to increase sales momentum coupled with his business consulting expertise will provide the skills and experience required to capitalise on the momentum within the subscription economy to exponentially grow sales. He is a great addition to our leadership team,” says Ruthven.