Bridging the gap between sales and finance with Zuora

Learn why establishing financial controls during the CPQ process is crucial to maintaining compliance and avoiding rev rec headaches.
Net Revenue Retention

In this guide, Zuora takes an in-depth look at how to calculate churn for your subscription business and the alternate formulas for calculating it.
Expanding Beyond Order to Cash (O2C) for Recurring Revenue Businesses

Automated Data Pipelines: Key Benefits & Recommendations

In this guide, Zuora takes an in-depth look at how to calculate churn for your subscription business and the alternate formulas for calculating it.
How to Increase Lifetime Value for Subscription Businesses

In this guide, Zuora takes an in-depth look at how to calculate churn for your subscription business and the alternate formulas for calculating it.
Subscription Metrics: From ARR to TCV

This subscription metrics glossary provides an overview of some of the most important subscription metrics that every recurring revenue business needs to understand and monitor, including ARR, churn, LTV, TCV, and many more!
The Best LTV Formula for Subscription Businesses

The mathematical formula that Zuora recommends you use to calculate LTV.
The Business Logic of LTV: Why Amazon Gives Things Away for “Free”

Read our guide to understand why LTV is so important to subscription companies and the business logic behind Amazon giving away things for “free”.