Finding the right software
Revenue automation software buyer’s guide
Revenue automation software features
Signs that you need more automation
Building a persuasive business case
Modern revenue success stories

Finding the right revenue automation software for your business

04

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Narrowing the field

When selecting a modern revenue software solution, one of the most critical factors to consider is the provider’s proven expertise. A strong track record in the industry not only showcases the provider’s reliability and capabilities but also offers peace of mind that they can effectively support your business and monetization needs.

In this chapter, we’ll help you sift through all the available solutions in the market to narrow your options and find the right revenue automation software for your business.

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Consult the latest analyst reports

Awards and industry recognitions are external validations of a provider’s quality and innovation. They also indicate that the provider is actively engaged in staying ahead of industry trends. 

Check if the provider has received any awards or recognitions from reputable industry organizations. This can further bolster their credibility and reassure you of their leadership in the space. 

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See what leading analysts have to say

  • MGI: Zuora Revenue Ranks #1 in Product and Strategy in Automated Revenue Management
  • Gartner: Zuora named a Leader in the 2024 Gartner® Magic Quadrant™ for Recurring Billing
  • ISG (Ventana): Zuora is ranked #1 in the ISG Research Subscription Management Buyers Guides

Gather recommendations from peers and partners

A provider with a robust network of partners often signals a well-rounded and flexible solution. Partnerships with other technology vendors, system integrators, and consulting firms can enhance the software’s capabilities and ensure smoother implementations.

Look for providers with established partnerships in your industry. A strong partner ecosystem indicates that the software can integrate seamlessly with other tools you’re using and that there’s a broad base of expertise to support your implementation and ongoing needs.

Consult peers and partners for vendor and solution recommendations and reviews. Consider the provider’s history — how long they’ve been in business, their growth trajectory, and their investment in research and development. Providers with a proven history are less likely to disappear from the market, leaving you without support or updates.

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Gain insights from sector-specific trends

The latest edition of the annual Subscription Economy Index™ (SEI) analyzes the growth and resilience of businesses across multiple industries. 

Read the report to learn how SEI companies in the SaaS, Media, and Manufacturing sectors drive recurring growth with customer-centric, future-proof software designed to support a mix of monetization models. 

Identify your buying committee and stakeholder requirements

As we’ll discuss more in the next chapter, clearly knowing and understanding the goals and objectives of your buying committee and stakeholders is key for a successful revenue automation project. 

As you embark on this project, there are several steps you’ll need to take: 

  • Align on the scope and goals of the project first
  • Understand the pain points and value from the perspective of your stakeholders
  • Highlight several key benefits and improvements provided by a new solution
  • Build a persuasive and targeted business case

Define your requirements and compile an RFP

How are things being done now and how would you like to see them change? Be inclusive of all use cases that are being targeted for automation to allow for a flexible system design and end-to-end automation. If you’re striving for a complete solution, even the edge cases need to be documented. 

If you have many occurrences of a pattern, make sure you have a use case and an example for it. This is the only way you will be able to determine which solution will most closely meet your needs. 

Gather end-user feedback
It is rare that one solution will solve every one of your team’s concerns, so it is imperative to sift out the best solution for the needs of the team that will be using the technology. List out the risks and costs associated with the current process. 

Define your technical requirements
Once you’ve spoken with impacted stakeholders and documented current and future use cases, it’s time to work with IT to understand how the solution will work with your existing tech stack and corporate requirements. As you perform this exploration, you may find that upstream processes are disjointed and not “revenue aware.” This results in friction across the whole quote-to-cash process. 

Compile a list of must-have revenue automation  capabilities that your team will require from a new point solution. These may include automated features like POB grouping, SSP allocations, contract modifications, disclosure reports, and internal controls. 

For a longer list of modern revenue recognition software requirements, see What key capabilities should you look for?

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Talk to the people on the ground

68% of revenue accounting team members report not having the right technology to address growing demands from the business. To find the right technology for your growing business use cases, start by documenting them or creating examples in a spreadsheet.

Review customer case studies

Testimonials and case studies provide concrete evidence of a provider’s ability to deliver results. They also offer insight into how the provider has overcome challenges similar to those your business might face. 

Review customer success stories that detail how the provider’s revenue automation solution has helped businesses like yours. Pay attention to the outcomes achieved, such as improved efficiency, reduced costs, or enhanced customer satisfaction. 

Reach out to shortlisted vendors for evaluation

Once you’ve identified solutions that may meet your requirements, it’s time to test and evaluate those vendor offerings. 

Make your vendors explain how they will handle your use cases and demo the key use cases. If possible, use real contract data to prototype and test each solution — this makes it easier to compare and contrast results. 

Determine how you will validate the system for completeness and accuracy. Ask vendors for customer references, particularly businesses with similar requirements. For best results, use the same demo script for every vendor, this way, you can test and evaluate each solution against the same list of capabilities and use cases. 

 
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“As you move into testing, use real data. That’s one of the most important things. You already have the results—you can run old contracts back through; existing contracts. As you have your system built, make sure your results are coming out as you expect. You can do this in large volumes too to flush out and make sure you actually have a complete set of all your use cases.” 

– Bryan Anderson, Senior Manager, EY

 

What are some key questions to ask?

As part of the evaluation process, you and your team will need to compile an exhaustive request for proposal (RFP), but here are some key questions to get you started:

  • Can you dedicate expert resources focused on rev rec, such as engineering, support, customer success?
  • What percentage of use cases are handled with standard functionality? 
  • How many customer implementations have been done out-of-the box and how many require customizations?
  • Can you provide examples of customer success stories and a list of references?
  • Is the rev rec module truly integrated with the rest of the ERP (upstream / downstream)?
  • How does the system integrate with your other products in your quote-to-revenue process?

  • What standard reporting is provided for real-time revenue position visibility?
  • What is your Total Net Cost of Ownership, including the platform, implementation, customizations? 
  • Are modern pricing models and rev rec accounting fully supported?
  • How easy is it to integrate detailed revenue data into your enterprise reporting solution?
  • Are there any transaction volume restrictions?
  • How are corrections processed?
  • Can you provide examples of customer success stories and a list of references?
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Making the decision and planning next steps

After you’ve evaluated findings from testing, research, and references, it’s time to make a decision:

  • Summarize and compare evaluation results for all the vendors
  • If necessary, remind everyone of the goals of the project and review requirements
  • Exclude solutions that don’t meet high-level requirements
  • Build your business case, making a recommendation and documenting why you’ve chosen this solution
  • Present your business case to executives
  • Plan for the time and resource commitment required to get the job done right, the first time

“When you’re planning this out, make sure you budget your time and realize what your constraints are on your accounting resources because they’re the ones who are going to have to test this and they’re the ones who are going to have to approve any designs. Even if you use an implementer, or IT helps you with it, or you have business analysts, ultimately it’s those same revenue accountants who do the process today that need to be involved in making sure it’s going to work.”

– Bryan Anderson, Senior Manager, EY

 

Learn more about revenue automation software

Now that you’ve evaluated and selected the right revenue automation software for your organization, it’s time to get buy-in and approval from your executive team or buying committee. 

Keep reading to learn how to build a powerful business case for your revenue automation project.

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