Our Customers


Carta (formerly eShares) is an ownership and equity management platform trusted by thousands of founders, investors, and employees. For Carta’s corporations business, they had a homegrown contract generation system and subscription billing system. Carta’s existing Quote-to-Cash journey for subscription sales and renewals was handled by a customized series of processes and manually translated into Carta’s business systems such as NetSuite. Looking to prepare for an IPO and were looking for a billing solution to help automate much of their OTC process. Modern finance organizations’ key growth lever is agility. Unlocking agility for your organization lets you not only enable current growth strategies but have the ability to support more complex go to market innovations in the future.

Join Tom Krackeler, Zuora’s Chief Customer Officer, in his interview with Mason Miles, Director of Finance Systems at Carta, who shares key learnings from his team and how Carta evolved their quote to cash operations, powered by Zuora Billing & Zuora Revenue.

The Journey to Usership

The blueprint for modernizing monetizing, and scaling your business

As your customers change how they access your products and services, you have to evolve how you do business. We call this The Journey to Usership™, and it’s our playbook of expertise and resources that has helped subscription businesses succeed worldwide.

Learn From the Best

Unlock resources from the leading experts

We coined the term “Subscription Economy®” and continue to be a leader in the industry. But don’t take it from us. Learn from our experts, customers, and partners.

New Business Models

Dynamically nurture customers through every journey.

Zuora Community

Speak with like-minded experts.

Developer Resources

The freedom to build with Zuora’s technologies.

Knowledge Center

Learn how to grow your business in the era of subscriptions.

Your journey starts here

As your customers change how they want to access your products and services, you have to evolve how you do business. Learn more about how our leading Subscription Economy® solutions have helped many of the world’s most innovative subscription businesses succeed.

Start your free trial

Get your hands on the product and test out Zuora for free

Want to Lead Change?

Join our global team in the relentless pursuit of transforming the world’s largest companies.