Subscribed 2015 Highlights: Zuora in the Press

“The Subscription Economy shows no signs of slowing down, as seen with the tremendous success of companies like Netflix and And the firm that is at the heart of this megatrend is Zuora.”

Tom Taulli, Forbes


“Z-Business has quietly catapulted the company to prominence on the back of the explosion in demand for subscription-based cloud services in recent years, attracting big-name clients such as Dropbox Inc. and Hewlett-Packard Co. as well as a hefty amount of funding along the way. Zuora is now marking a new milestone in its journey and moving beyond managing subscribers to helping brands understand them.”

Maria Deutscher, Silicon Angle


“The new offering, to be rolled out slowly starting in fall 2015, could help Zuora extend beyond its initial stronghold among high-profile companies that sell software as a service (SaaS)—the likes of Box, DocuSign, Marketo and Zendesk—into businesses building services portfolios that are tied to the Internet of things such as Honeywell and Schneider Electric.”

Heather Clancy, Fortune


“Now that pretty much every industry is opening up to a wave of digitally connected subscription businesses, it’s no surprise to find that analytics has to become a core part of the subscriber management stack.”

Phil Wainewright, Diginomica


“The specialist of subscription management enrich its SaaS offer with a new solution of analytics allowing client analytic behavior to respond to his needs.”



“Subscribed is sponsored by Zuora, whose software powers the billing, finance and commerce behind subscription businesses. The company recently raised $115 million to help traditional license and offline businesses move to subscriptions. Larson said Taser has an “active pain that Zuora solves.”

Ari Levy, CNBC


“For Zuora, the debut of RBM Connect marked another strategic move in light of what the Foster City, Calif.-based company frequently refers to as the growing “subscription economy.”

Rachel King, ZDNet


“This week’s meeting with Tien Tzuo, Founder and CEO of Zuora and four of the company’s leading customers at Subscribed 2015 underscore how the Internet of Things (IoT) has turned into a catalyst for entirely new subscription-based business models.”

Louis Columbus, Forbes

Recommended for you

Strategic Insights from Zuora’s Subscribed Institute Executive Breakfast in London
How to create personalized subscriptions using Zephr
Unlocking the Power of First-Party Data: Agility in a Changing Digital World