We subscribe to modern business.
They said subscriptions were doomed. The market said otherwise.
Subscription businesses are not in decline; they’re evolving. The most successful companies are moving beyond rigid, one-size-fits-all models toward a strategy that blends subscriptions, usage-based pricing, premium add-ons, freemium, and other business models into a seamless revenue engine.
Microsoft’s Copilot push is the biggest bait-and-switch in AI
Last month, millions of Microsoft 365 customers thought they were paying for Office. Instead, they got Copilot, whether they wanted it or not. This is the biggest bait-and-switch in the history of AI.
Why Finance, not Engineering, should own Billing
An outdated billing system managed by Engineering can block growth, slow deals, and create compliance risks. Finance can change that.
Introducing the newest members of the subscription economy: pausers
The rise of the subscription pauser is a clear signal that rigid pricing models no longer fit the modern consumer.
They said subscriptions were doomed. The market said otherwise.
Microsoft’s Copilot push is the biggest bait-and-switch in AI
Why Finance, not Engineering, should own Billing
Introducing the newest members of the subscription economy: pausers
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