The Founder of The Information on What Media Companies Are Doing Wrong
By Mathew Ingram, Fortune As the media landscape continues to shift and buckle under the stress of digital disruption, the marketplace has started to look like a little like a barbell. On one end are large players, seeking massive scale at any cost. On the other end are small sites trying to build a business […]
A Million Dollar Blog Without Ads? Subscriptions Aren’t Just For Big Publishers
Joe Andrews Sr. Director, Marketing Just a few years ago, no one thought that readers would pay for online content. Then the media industry woke up and realized “free” was not a sustainable business model. The NY Times and WSJ put up paywalls. Readers did start to pay, but, as many titles closed their […]
Washington Post Should Know Paywall Not Enough
By Tien Tzuo, CEO The Washington Post, one of the last holdouts of the old free model, has announced the likelihood of putting their content behind a paywall. But the Washington Post, as it unveils its paywall in 2013, would do well to learn the lessons of Variety magazine. A paywall does not equate […]
The Fear of Paywalls and the Newspaper Industry’s Need to Change
by Tien Tzuo The Wall Street Journal’s Papers Put Faith in Firewalls perfectly encapsulates what’s wrong with the publishing industry right now. Instead of celebrating innovation and seeking new ways to adapt to a rapidly-changing media dynamic, the WSJ Russell Adams’ voices the skepticism of the industry, the very same skepticism which has led […]