Babysitting as a Serviceā€¦The Importance of Trust in Subscription Success

by Megan Golden, Interactive Marketing Are you a busy Bay Area parent? Do you and your hubby work late nights? Or do you just need a night to get out, away from your rugrats? Well then Wondersitter.com might just be what you need. For all those Bay Area parents working Silicon Valley hours, subscriptions have […]

A Call to Arms: How Subscription Economies are Saving the Journalism Industry

by Tien Tzuo, CEO In 2009, the journalism and publishing industries were reeling. The Rocky Mountain News had closed. The San Francisco Chronicle was in bad shape. The Seattle Post-Intelligencer was no longer in print. Unprepared for the move to digital revenue streams, these hulking and dated publishers and publications have found themselves getting flanked […]