Let the Numbers Speak For Themselves: One CFO Reveals Secret to Successfully Adapting to the Subscription Economy
By Kevin Harris, Marketing With over 20 years of finance experience in the technology industry, Chad Varra’s a self-admitted “data junkie” who has learned that for companies to succeed in the Subscription Economy, CFOs have no choice but to embrace “real-time, trusted data” as a means to ensuring customers are continuously satisfied. As the […]
Why Data Matters
by Srini Vinnakota, Director of Product Marketing GoodData Context is everything. Perhaps you look at your subscription business and notice that you’ve been growing year over year beyond your predictions, have a steady stream of new customers, and assume everything is gravy. But you’re not looking at support costs, and if your expenses begin to […]