REDESIGNING SAAS PACKAGING
PRESENTED BY THE SUBSCRIBED INSTITUTE AND ERNST & YOUNG
At the Subscribed Institute, we recognize that many companies are committed to shifting to subscription business models. We know that most of you know why you need to adapt to subscription operating models, but you may not know how to do it?
To dive deeper into the how, we are interviewing EY executives on a range of topics such as the increase in consumption models, the importance of customer experience, how to redesign your pricing and packaging, and lots more.
In this episode, Frank Ernst, VP, Subscribed Strategy Group interviews Ken Englund, Americas Technology Sector Leader, EY and Jeff Johnson, Subscription Billing Automation and Technology Leader on the importance and implications of redesigning SaaS packaging and the downstream financial impacts of the switch to subscriptions.