Happy Business Starts Here

Home : Subscribed Melbourne 2018
21st AUGUST, 2018
Showtime Events Centre - 61 S Wharf Promenade, South Wharf VIC 3006

ABOUT

THE ONLY CONFERENCE FOR SUCCEEDING
IN THE SUBSCRIPTION ECONOMY

Subscribed is the only global conference dedicated to recurring revenue-based business models, bringing together the disruptors, innovators and leaders of the Subscription Economy to share war stories, inspire successes and learn from one anothers' shared experiences.

KEYNOTE SPEAKERS

 AGENDA

8:30 am - 9:00 am

Breakfast and Networking

9:00 am - 10:00 am

Opening Keynote

Customers have changed. They’re looking for new ways to engage with businesses. Consumers today have a new set of expectations. They want outcomes, not ownership. Customisation, not generalisation. Constant improvement, not planned obsolescence.

The result? Businesses are changing the way they sell their products and services. Over the past 10 years, we’ve seen an explosion of new types of business models all designed to keep customers consistently engaged in long-term relationships—think Netflix, Amazon Prime, Uber, Spotify, Salesforce, Zendesk, Box.

The Subscription Economy® is a phrase (coined by Zuora CEO, Tien Tzuo) to describe this new era of companies and business models. 

In the old world (the Product Economy) it was all about things. Acquiring new customers, shipping commodities, billing for one-time transactions. But in this new era, it’s all about relationships. More and more customers are becoming subscribers because subscription experiences built around services meet consumers’ needs better than the static offerings or a single product.

Focusing on relationships requires a new way of thinking. Rather than placing your focus on the “product” or the “transaction,” Subscription Economy companies live and die by their ability to focus on the customer. The formula for growth lies in delivering multi-channel experiences and services (that get better over time). 

Join Zuora's APAC VP & GM, Iman Ghodosi, along with guest speaker Deloitte Private, Director of Operations - Grant Pattison, for this must attend keynote and hear how the leaders and innovators are liberating their businesses from the shackles of an old operational paradigm and driving the next wave of growth in the Global Subscription Economy. 

10:00 am - 10:30 am

Subscription Benchmarks

Leveraging data gleaned from his experience with over 8K recurring revenue businesses at Profitwell (formerly Price Intelligently), Profitwell CEO Patrick Campbell will share data driven insights on the critical components of strategic subscription plans to help you harness value-and grow!

10:30 am - 11:00 am

Morning Break

11:00 am - 11:30 am

Why Invest in Subscriptions:The Metrics that Matter

Albert is a venture capitalist at Telstra Ventures, where he invests in high growth technology companies that are relevant to Telstra such as HealthEngine and MOVUS. Previously, he was an Investment Manager at a ~A$3bn global boutique funds management firm. In this session you'll hear from Albert on the primary appeal of recurring revenue-based business models from an investor’s perspective, the key metrics and growth indicators, why they matter, and most importantly how the best in breed manage them. 

11:30 am - 12:10 pm

Panel Discussion: Tales from the Subscription Economy

Join Zuora's APAC Customer Success Manager, Natalie Kalas, as she hosts a fireside chat with local customers where they'll discuss the growth strategies that are essential to the survival and success of local high growth, digital businesses. From launch of a new product or service, to international expansion, massive growth of sales teams and pricing and packaging optimisation. Be prepared for a wide range of perspectives and a host impressive and inspiring local sucess stories.

Customer Operations and Service Manager

Ben Parkes

EnergyAustralia

12:10 pm - 1:10 pm

Lunch & Networking

1:10 pm - 1:55 pm

Pricing & Packaging Workshop with Simon Kucher and Partners

Simon-Kucher is the world’s leading pricing advisor; helping companies to grow profits by generating and extracting Topline Power, join them for this exclusive session you'll learn:
- How to develop an evolving pricing journey to better meet customer needs and drive subscriber and revenue growth
- How to achieve balance between packaging simplicity and flexibility, without compromising on price
- How to develop a framework for planning and optimising your own pricing and packaging strategy

1:55 pm - 2:45 pm

Zuora Product Keynote

Our product team is constantly asking: “What can we build to help our customers grow even faster?” We’ve already built a leading portfolio of SaaS applications designed to help your business succeed in the Subscription Economy. And at last year’s Subscribed, we announced Zuora Central: a single platform for your order-to-cash process, and the connective tissue between your CRM and ERP. So what’s next? In this year’s product keynote, we'll launch the first ever order-to-revenue solution and show you how Zuora is powering the growth of 1000+ customers today.

Product Marketing

Justin Li

Zuora, Inc.

3:00 pm - 4:00 pm

Closing Drinks Reception Hosted by GoCardless

Join Zuora partner GoCardless at General Assembly for drinks and light refreshments. A short 3 minute walk from the conference venue, this is a chance to meet and network with the GoCardless and Zuora teams, as well as other local businesses succeeding in the Subscription Economy. 

About GoCardless: GoCardless makes it easy to accept recurring payments online. We unify the world’s Direct Debit networks, simplify them, and open up access to everyone. By doing so, we are creating an entirely new type of payment network. We work with a huge range of organizations: small gyms and scout groups use us to reduce admin, fast growing companies like Funding Circle use us to power their growth, and established institutions like the Financial Times use us to dramatically reduce failure rates. We are a small London based team, and we're backed by some of the world’s leading investors including Balderton Capital, Accel Partners, and Y Combinator.

Location: General Assembly: 29 S Wharf Promenade, South Wharf VIC 3006

No sessions appear to meet your filter criteria. Please check back soon, or open up your search to find sessions.

Tuesday 08/21/18

8:30 am - 9:00 am

Breakfast and Networking

9:00 am - 10:00 am

Opening Keynote

Customers have changed. They’re looking for new ways to engage with businesses. Consumers today have a new set of expectations. They want outcomes, not ownership. Customisation, not generalisation. Constant improvement, not planned obsolescence.

The result? Businesses are changing the way they sell their products and services. Over the past 10 years, we’ve seen an explosion of new types of business models all designed to keep customers consistently engaged in long-term relationships—think Netflix, Amazon Prime, Uber, Spotify, Salesforce, Zendesk, Box.

The Subscription Economy® is a phrase (coined by Zuora CEO, Tien Tzuo) to describe this new era of companies and business models. 

In the old world (the Product Economy) it was all about things. Acquiring new customers, shipping commodities, billing for one-time transactions. But in this new era, it’s all about relationships. More and more customers are becoming subscribers because subscription experiences built around services meet consumers’ needs better than the static offerings or a single product.

Focusing on relationships requires a new way of thinking. Rather than placing your focus on the “product” or the “transaction,” Subscription Economy companies live and die by their ability to focus on the customer. The formula for growth lies in delivering multi-channel experiences and services (that get better over time). 

Join Zuora's APAC VP & GM, Iman Ghodosi, along with guest speaker Deloitte Private, Director of Operations - Grant Pattison, for this must attend keynote and hear how the leaders and innovators are liberating their businesses from the shackles of an old operational paradigm and driving the next wave of growth in the Global Subscription Economy. 

10:00 am - 10:30 am

Subscription Benchmarks

Leveraging data gleaned from his experience with over 8K recurring revenue businesses at Profitwell (formerly Price Intelligently), Profitwell CEO Patrick Campbell will share data driven insights on the critical components of strategic subscription plans to help you harness value-and grow!

10:30 am - 11:00 am

Morning Break

11:00 am - 11:30 am

Why Invest in Subscriptions:The Metrics that Matter

Albert is a venture capitalist at Telstra Ventures, where he invests in high growth technology companies that are relevant to Telstra such as HealthEngine and MOVUS. Previously, he was an Investment Manager at a ~A$3bn global boutique funds management firm. In this session you'll hear from Albert on the primary appeal of recurring revenue-based business models from an investor’s perspective, the key metrics and growth indicators, why they matter, and most importantly how the best in breed manage them. 

11:30 am - 12:10 pm

Panel Discussion: Tales from the Subscription Economy

Join Zuora's APAC Customer Success Manager, Natalie Kalas, as she hosts a fireside chat with local customers where they'll discuss the growth strategies that are essential to the survival and success of local high growth, digital businesses. From launch of a new product or service, to international expansion, massive growth of sales teams and pricing and packaging optimisation. Be prepared for a wide range of perspectives and a host impressive and inspiring local sucess stories.

Customer Operations and Service Manager

Ben Parkes

EnergyAustralia

12:10 pm - 1:10 pm

Lunch & Networking

1:10 pm - 1:55 pm

Pricing & Packaging Workshop with Simon Kucher and Partners

Simon-Kucher is the world’s leading pricing advisor; helping companies to grow profits by generating and extracting Topline Power, join them for this exclusive session you'll learn:
- How to develop an evolving pricing journey to better meet customer needs and drive subscriber and revenue growth
- How to achieve balance between packaging simplicity and flexibility, without compromising on price
- How to develop a framework for planning and optimising your own pricing and packaging strategy

1:55 pm - 2:45 pm

Zuora Product Keynote

Our product team is constantly asking: “What can we build to help our customers grow even faster?” We’ve already built a leading portfolio of SaaS applications designed to help your business succeed in the Subscription Economy. And at last year’s Subscribed, we announced Zuora Central: a single platform for your order-to-cash process, and the connective tissue between your CRM and ERP. So what’s next? In this year’s product keynote, we'll launch the first ever order-to-revenue solution and show you how Zuora is powering the growth of 1000+ customers today.

Product Marketing

Justin Li

Zuora, Inc.

3:00 pm - 4:00 pm

Closing Drinks Reception Hosted by GoCardless

Join Zuora partner GoCardless at General Assembly for drinks and light refreshments. A short 3 minute walk from the conference venue, this is a chance to meet and network with the GoCardless and Zuora teams, as well as other local businesses succeeding in the Subscription Economy. 

About GoCardless: GoCardless makes it easy to accept recurring payments online. We unify the world’s Direct Debit networks, simplify them, and open up access to everyone. By doing so, we are creating an entirely new type of payment network. We work with a huge range of organizations: small gyms and scout groups use us to reduce admin, fast growing companies like Funding Circle use us to power their growth, and established institutions like the Financial Times use us to dramatically reduce failure rates. We are a small London based team, and we're backed by some of the world’s leading investors including Balderton Capital, Accel Partners, and Y Combinator.

Location: General Assembly: 29 S Wharf Promenade, South Wharf VIC 3006

No sessions appear to meet your filter criteria. Please check back soon, or open up your search to find sessions.

GROW WITH THE BEST

THANK YOU TO OUR SPONSORS