Carey Butler


Carey Butler

As CTO of The Seattle Times, I am responsible for driving the direction of technology adoption in all aspects of the business.

Our primary products for our readers include publishing a daily print paper and “digital now” publishing of our digital product offering as well as multiple online applications and digital content feeds which are used by other publishing entities.

As a publishing company, we operate multiple business models within a single company: journalism, manufacturing a paper, distributing a paper, single copy retail sales, online publishing, advertising sales, community events and most important to this conference – a subscription model for recurring revenue.

The publishing industry, particularly print newspaper, is heavily disrupted. I believe technology enablement, such as with Zuora, is the path to a new economy in publishing, positioning us to combat and overcome this disruption.

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