Zuora Subscription Economy Index Continues to Outperform S&P 500: Flexible Revenue Models That Evolve With Market Conditions and Consumer Expectations Thrive

New data from 600+ companies and 3,000+ consumers indicates ongoing demand amidst economic uncertainty REDWOOD CITY, Calif., April 15, 2025 – Zuora, Inc., a leading monetization platform for modern business, today released the latest Subscription Economy Index™ (SEI) report, which found that, over the last two years, companies in the SEI have experienced an 11% […]

FTC’s Click-to-Cancel Rule & What It Means for Subscription Businesses

Black and white image of hands typing on a laptop keyboard, with two monitors in the background.

After 16,000 comments from the public on “subscription traps” – where consumers are misled into purchasing a subscription or the process to cancel is unclear – the U.S. FTC just announced its final rule that subscriptions need to be as easy to cancel as they are to sign up.  This means when consumers sign up […]

New Zuora Data Reveals Subscriber Demand for Flexibility and Value, with Pricing Models and Packages Tailored to Consumption Habits

REDWOOD CITY, Calif. – July 30, 2024 – Zuora, Inc. (NYSE: ZUO), a leading monetization suite for modern business, today released the findings of its Understanding the Modern Subscriber study, which found consumers, particularly younger generations, seek flexibility to shape their payment options around their specific needs and unique consumption habits.  Today’s consumers are increasingly […]

Putting the Customer First: Insights on Driving Adoption and Tech Agility

A black and white image of a person's hands reviewing charts on a digital tablet with papers, a notebook, and a calculator on the desk.

In our keynote session at SubLive Berkeley, Tien Tzuo, Founder and CEO of Zuora, and Abhisht Arora, Chief Strategy Officer at Zoom, shared valuable insights into the importance of customer-centric strategies, focusing on long-term customer outcomes, driving adoption, and maintaining technological agility.  In this article, we’ll recap the key points discussed, highlighting how businesses can […]

How AI-driven offers and experiences can transform publishing

Person holding a smartphone displaying news in front of an open laptop.

News publishers face unprecedented competition, rapidly changing consumer behaviors, and technological disruptions. Leveraging advanced technologies such as Artificial Intelligence (AI) and Reinforcement Learning (RL) has become essential for achieving more predictable outcomes. With RL, outcomes are decisive and established upfront. As a result, revenue increases, time to value shortens, and customer effort decreases. These advantages […]