Webinar | ondemand

How to accelerate your product launch with optimized pricing strategies

Tune in to hear from Simon and Kucher Practice Expert David SmithZuora Chief Data Scientist Carl Gold and Zuora Subscription Launch Specialist Justin Li as we unpack one of the trickiest topics in growth - how to accelerate your product launch, and continue to iterate afterwards.

We’ve seen that one of the most important keys to growing a successful subscription business is being able to accelerate time to market and then iterate your subscription pricing strategy. If you want to make sure that you're not leaving tens of thousands of dollars on the table—or if you’re just curious about some small pricing tweaks you can make to bring in more revenue—this training is for you.

So let’s deep dive on the data together - here’s a breakdown of what you'll learn:

  • Strategies for speeding up time to market
  • Core principles to power your pricing page
  • How to support multiple sales channels and global payment methods
  • The most common (& avoidable) pricing mistakes

David Smith


Simon-Kucher & Partners

Justin Li

Product Marketing Manager