Whether your D2C service is in membership, publishing or OTT video—the core business imperatives are the same. You are likely facing challenges when it comes to subscriber acquisition, retention, and growth.
Watch this video interview and learn three strategies for supercharging your direct-to-consumer growth. These experts can offer insights for how to address the changing needs of customers while still driving retention and growth.
Meet Our Experts:
- Jill Marchisotto, Head of Marketing, TheStreet
- Leah Holzman, Head of US Marketing, Amazon Pay
- Kyle Kolich, GM of Product, Zuora
You will learn how the fastest growing companies are:
- Rapidly experimenting and Iterating with pricing, offers & promotions
- Driving engagement and offers based on individual usage behavior and willingness to pay
- Taming the complexity of global electronic payments