The key to an effective D2C recurring revenue monetization strategy is the flexibility to execute and iterate. You should plan to experiment (and continue experimenting) whether you’re considering freemium pricing, promotional pricing, cross-platform packaging & bundling, or one-time, recurring, or pay-as-you-go charge models.
The other critical component to a sound monetization strategy is a system that supports multiple pricing models and the ability to test new strategies rapidly.
Join Zuora’s VP of Customer Innovation Amy Konary & Price Intelligently CEO Patrick Campbell on April 12th for data-driven insights on the critical components of strategic D2C subscription pricing plans and ways to reduce involuntary churn & revenue leakage.
One of Zuora's product experts will also walk you through how Zuora allows you to update pricing across every channel via a central location without the worry of negative downstream effects, as well as how to best handle high volume electronic payments.
This is an exclusive breakfast & networking event with a limited number of seats - RSVP as soon as possible to reserve yours.
Aureole New York
135 W 42nd St
New York NY
Thursday, April 12th