This report condenses our top pricing and packaging insights, gleaned from supporting the dynamic pricing innovations of 1000+ customers—as well as from our own experience with pricing optimization.
Key takeaways include:
- The two levers for effective pricing design
- How to avoid putting future upsell growth at risk
- The 3 key components to designing pricing profiles
- How to create tipping points
- Single vs multiple value metrics?
- The new rules for subscription pricing innovation
- Building alignment around pricing and packaging