{"id":196899,"date":"2021-12-20T00:11:00","date_gmt":"2021-12-20T08:11:00","guid":{"rendered":"https:\/\/sboxtest.zuora.com\/resource\/direct-to-consumer-in-subscription-economy\/"},"modified":"2022-09-28T22:05:53","modified_gmt":"2022-09-29T05:05:53","slug":"direct-to-consumer-in-subscription-economy","status":"publish","type":"resource","link":"https:\/\/www.zuora.com\/jp\/resource\/direct-to-consumer-in-subscription-economy\/","title":{"rendered":"BtoC\u500b\u4eba\u6d88\u8cbb\u8005\u3078\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Zuora\u306fMcKinsey &#038; Company\u3068\u5171\u540c\u3067B2C\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u4f01\u696d150\u793e\u3092\u5206\u6790\u3057\u3001\u4f55\u304c\u6210\u9577\u3092\u4fc3\u3059\u306e\u304b\u3092\u3088\u308a\u6df1\u304f\u8003\u5bdf\u3057\u307e\u3057\u305f\u3002<\/p>\n","protected":false},"author":227,"featured_media":183616,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"content_type":[33010],"geo":[32946],"growth_initiatives":[],"industry":[],"persona":[],"product_line":[],"topic":[33285],"class_list":["post-196899","resource","type-resource","status-publish","format-standard","has-post-thumbnail","hentry","content_type-ebook-ja","topic-pricing-and-packaging-ja"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/resource\/196899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/users\/227"}],"version-history":[{"count":0,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/resource\/196899\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media\/183616"}],"wp:attachment":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media?parent=196899"}],"wp:term":[{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/content_type?post=196899"},{"taxonomy":"geo","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/geo?post=196899"},{"taxonomy":"growth_initiatives","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/growth_initiatives?post=196899"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/industry?post=196899"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/persona?post=196899"},{"taxonomy":"product_line","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/product_line?post=196899"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/topic?post=196899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}