{"id":300111,"date":"2024-05-21T15:25:13","date_gmt":"2024-05-21T22:25:13","guid":{"rendered":"https:\/\/www.zuora.com\/2024\/05\/21\/beyond-kpis-benchmarks-that-empower-modern-businesses\/"},"modified":"2025-08-27T03:02:50","modified_gmt":"2025-08-27T10:02:50","slug":"beyond-kpis-benchmarks-that-empower-modern-businesses","status":"publish","type":"post","link":"https:\/\/www.zuora.com\/jp\/2024\/05\/21\/beyond-kpis-benchmarks-that-empower-modern-businesses\/","title":{"rendered":"KPI\u3092\u8d85\u3048\u3066\uff1a\u73fe\u4ee3\u30d3\u30b8\u30cd\u30b9\u3092\u5f37\u5316\u3059\u308b\u30d9\u30f3\u30c1\u30de\u30fc\u30af"},"content":{"rendered":"

Revenue Operations\u30ea\u30fc\u30c0\u30fc\u306f\u3001SaaS\u30e2\u30c7\u30eb\u304c\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u4f01\u696d\u306e\u9593\u3067\u6ce8\u76ee\u3092\u96c6\u3081\u59cb\u3081\u305f2000\u5e74\u4ee3\u521d\u982d\u304b\u3089\u3001\u300cARR<\/a>\u300d\u3001\u300cMRR<\/a>\u300d\u3001\u300cChurn Rate<\/a>\u300d\u3068\u3044\u3063\u305fKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u8ffd\u8de1\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u3001\u5e74\u6b21\u30c8\u30ec\u30f3\u30c9\u3092\u63cf\u304f\u305f\u3081\u306e\u7d20\u6674\u3089\u3057\u3044\u51fa\u767a\u70b9\u3068\u306a\u308a\u307e\u3057\u305f\u304c\u3001\u672c\u5f53\u306b\u3069\u3053\u307e\u3067\u591a\u304f\u306e\u3053\u3068\u3092\u6559\u3048\u3066\u304f\u308c\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n

\u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3088\u308a\u6df1\u3044\u554f\u3044\u306b\u7b54\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\uff1a<\/p>\n

\u300c\u96fb\u5b50\u6c7a\u6e08\u306e\u5931\u6557\u306b\u3088\u3063\u3066\u9867\u5ba2\u3084\u53ce\u76ca\u3092\u5931\u3063\u3066\u3044\u306a\u3044\u304b\uff1f\u300d<\/em>
\n\u300c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u53ce\u76ca\u6570\u5024\u3092\u628a\u63e1\u3067\u304d\u306a\u3044\u3053\u3068\u304c\u3001\u8fc5\u901f\u306a\u610f\u601d\u6c7a\u5b9a\u3092\u59a8\u3052\u3066\u3044\u306a\u3044\u304b\uff1f\u300d<\/em>
\n\u300c\u5168\u3066\u306e\u6f5c\u5728\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3059\u4fa1\u683c\u8a2d\u5b9a\u3084\u30d1\u30c3\u30b1\u30fc\u30b8\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3067\u304d\u3066\u3044\u308b\u304b\uff1f\u300d<\/em><\/p>\n

\u3053\u3046\u3057\u305f\u8907\u96d1\u306a\u554f\u3044\u306b\u306f\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u5206\u6790\u3068\u7d71\u5408\u7684\u306a\u8003\u5bdf\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n

\u30d9\u30f3\u30c1\u30de\u30fc\u30ad\u30f3\u30b0\u306e\u529b<\/span><\/h2>\n

Zuora\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u3001\u898f\u6a21\u3001\u53ce\u76ca\u5316\u6226\u7565\u306b\u304a\u3044\u3066Revenue Operations\u30ea\u30fc\u30c0\u30fc\u3092\u7d0420\u5e74\u306b\u308f\u305f\u308a\u652f\u63f4\u3057\u3066\u304d\u305f\u5b9f\u7e3e\u304b\u3089\u3001\u3053\u308c\u3089\u306e\u554f\u3044\u306b\u7b54\u3048\u3001\u610f\u601d\u6c7a\u5b9a\u3092\u63a8\u9032\u3059\u308b\u305f\u3081\u306e\u5b9f\u7528\u7684\u306a\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3067\u304d\u308b\u30e6\u30cb\u30fc\u30af\u306a\u7acb\u5834\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n

2016\u5e74\u3001\u79c1\u305f\u3061\u306f\u9867\u5ba2\u304b\u3089\u84c4\u7a4d\u3055\u308c\u305f\u81a8\u5927\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u6ce8\u76ee\u3057\u3001\u521d\u306eSubscription Economy Index\uff08SEI\uff09\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306f\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30bb\u30f3\u30c8\u30ea\u30c3\u30af\u306a\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u3059\u308b\u4f01\u696d\u306e\u6210\u9577\u30c8\u30ec\u30f3\u30c9\u3084\u5065\u5168\u6027\u3092\u5831\u544a\u3059\u308b\u3082\u306e\u3067\u3001\u73fe\u4ee3\u30d3\u30b8\u30cd\u30b9\u306e\u57fa\u76e4\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u30022024\u5e744\u6708\u306b\u306f\u7b2c8\u56de\u5e74\u6b21\u30ec\u30dd\u30fc\u30c8\u3092\u767a\u8868\u3057\u3001\u7d4c\u6e08\u7684\u306a\u9006\u98a8\u306b\u3088\u3063\u3066\u6210\u9577\u304c\u920d\u5316\u3059\u308b\u4e2d\u3067\u3082\u3001SEI\u306b\u542b\u307e\u308c\u308b600\u793e\u4ee5\u4e0a\u306e\u4f01\u696d\u304cS&P 500\u4f01\u696d\u3092\u5f15\u304d\u7d9a\u304d\u4e0a\u56de\u308b\u6210\u679c\u3092\u51fa\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n

\u521d\u56de\u30ec\u30dd\u30fc\u30c8\u4ee5\u964d\u3001\u79c1\u305f\u3061\u306e\u6b21\u306a\u308b\u554f\u3044\u306f\u5e38\u306b\u300c\u306a\u305c\u305d\u308c\u304c\u53ef\u80fd\u306a\u306e\u304b\uff1f\u300d\u3067\u3057\u305f\u3002\u3055\u3089\u306b\u6df1\u6398\u308a\u3057\u3066\u8abf\u67fb\u3057\u305f\u7d50\u679c\u3001SEI\u3067\u9ad8\u696d\u7e3e\u3092\u4e0a\u3052\u308b\u4f01\u696d\u306b\u5171\u901a\u3059\u308b\u7279\u5fb4\u3092\u7279\u5b9a\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u8cb4\u91cd\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u3082\u3068\u306b\u3001\u5404\u793e\u304c\u696d\u754c\u306e\u30ea\u30fc\u30c0\u30fc\u3084\u540c\u696d\u4ed6\u793e\u3068\u81ea\u793e\u306e\u9032\u6357\u3092\u6bd4\u8f03\u3067\u304d\u308b\u3088\u3046\u3001\u4ee5\u4e0b\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u958b\u767a\u3057\u307e\u3057\u305f\uff1a<\/p>\n

    \n
  • \u30af\u30a4\u30c3\u30af\u30da\u30a4\u30e1\u30f3\u30c8\u7387<\/li>\n
  • \u81ea\u52d5\u8acb\u6c42\u306e\u52b9\u7387\u6027<\/li>\n
  • \u96fb\u5b50\u6c7a\u6e08\u6210\u529f\u7387<\/li>\n
  • \u5e33\u7c3f\u7de0\u7d50\u307e\u3067\u306e\u30b9\u30d4\u30fc\u30c9<\/li>\n
  • \u5e74\u6b21\u4fa1\u683c\u66f4\u65b0\u983b\u5ea6<\/li>\n
  • \u67d4\u8edf\u6027\u6307\u6570<\/li>\n
  • \u6bd4\u4f8b\u5229\u7528\u8acb\u6c42<\/li>\n<\/ul>\n

    \u3088\u308a\u826f\u3044\u610f\u601d\u6c7a\u5b9a\u3092\u4fc3\u3059\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30a4\u30f3\u30b5\u30a4\u30c8<\/span><\/h2>\n

    \u3053\u308c\u3089\u306e\u6210\u9577\u4f01\u696d\u306e\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u30a4\u30f3\u30b8\u30b1\u30fc\u30bf\u30fc\u3092\u300c\u6210\u7e3e\u8868\u300d\u3068\u3057\u3066\u307e\u3068\u3081\u3001Zuora\u3067\u306f\u9867\u5ba2\u3068\u306e\u6df1\u304f\u6226\u7565\u7684\u306a\u5bfe\u8a71\u3092\u30ea\u30fc\u30c9\u3057\u3001\u6539\u5584\u306e\u512a\u5148\u5206\u91ce\u3084Zuora\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304b\u3089\u3055\u3089\u306a\u308b\u4fa1\u5024\u3092\u5f15\u304d\u51fa\u3059\u65b0\u305f\u306a\u65b9\u6cd5\u3092\u6a21\u7d22\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n

    \u300c\u30c7\u30fc\u30bf\u306e\u62bd\u51fa\u3001\u533f\u540d\u5316\u3001\u5206\u6790\u3001\u89e3\u91c8\u3001\u53ef\u8996\u5316\u3001\u305d\u3057\u3066\u5404\u9867\u5ba2\u5411\u3051\u306e\u8aac\u5f97\u529b\u3042\u308b\u30b9\u30c8\u30fc\u30ea\u30fc\u4f5c\u308a\u306b\u6570\u5341\u6642\u9593\u3092\u8cbb\u3084\u3057\u307e\u3057\u305f\u300d\u3068\u3001\u5f53\u6642\u30ab\u30b9\u30bf\u30de\u30fc\u30c7\u30fc\u30bf\u30a4\u30f3\u30b5\u30a4\u30c8\u62c5\u5f53\u30b7\u30cb\u30a2\u30c7\u30a3\u30ec\u30af\u30bf\u30fc\u3060\u3063\u305fJonathon Brown\u306f\u632f\u308a\u8fd4\u308a\u307e\u3059\u3002<\/p>\n

    \u300c\u500b\u3005\u306e\u53d6\u308a\u7d44\u307f\u304c\u5168\u4f53\u306e\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u306b\u3069\u306e\u3088\u3046\u306b\u5bc4\u4e0e\u3057\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u30c1\u30fc\u30e0\u540c\u58eb\u3092\u7d50\u3073\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3057\u305f\u3002\u79c1\u305f\u3061\u304c\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u63d0\u793a\u3057\u305f\u30c1\u30fc\u30e0\u306f\u3001\u5e38\u306b\u3088\u308a\u5f37\u3044\u9023\u643a\u3068\u3001\u81ea\u793e\u5168\u4f53\u306e\u53ce\u76ca\u5316\u6226\u7565\u306b\u5bfe\u3059\u308b\u7406\u89e3\u3092\u6df1\u3081\u3066\u5e30\u3063\u3066\u3044\u304d\u307e\u3057\u305f\u3002\u300d<\/p>\n

    Zuora\u306f\u3059\u3050\u306b\u3001\u3053\u3046\u3057\u305f\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3092\u3059\u3079\u3066\u306e\u304a\u5ba2\u69d8\u3078\u3001\u5e741\u56de\u306e\u30db\u30ef\u30a4\u30c8\u30b0\u30ed\u30fc\u30d6\u30b5\u30fc\u30d3\u30b9\u3060\u3051\u3067\u306a\u304f\u3001\u5e38\u306b\u63d0\u4f9b\u3059\u3079\u304d\u3060\u3068\u8a8d\u8b58\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u3089\u306e\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306f\u3001\u88fd\u54c1\u5185\u306724\u6642\u9593365\u65e5\u5229\u7528\u3067\u304d\u308b\u5fc5\u8981\u304c\u3042\u3063\u305f\u306e\u3067\u3059\u3002<\/p>\n

    \u30a2\u30d7\u30ea\u5185Benchmarks\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u5c0e\u5165\u306b\u3088\u308a\u3001Zuora\u306e\u304a\u5ba2\u69d8\u306f\u81a8\u5927\u306a\u904e\u53bb\u30c7\u30fc\u30bf\u3068\u5206\u6790\u3092\u3044\u3064\u3067\u3082\u6d3b\u7528\u3057\u3001\u6025\u901f\u306b\u5909\u5316\u3059\u308b\u5e02\u5834\u74b0\u5883\u3067\u3082\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n

    &emsp;<\/p>\n

    \"Charts
    Benchmarks\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u3067\u3001\u8cb4\u793e\u306e\u696d\u754c\u5185\u304a\u3088\u3073\u540c\u696d\u4ed6\u793e\u3068\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u6982\u8981\u3092\u628a\u63e1\u3067\u304d\u307e\u3059<\/figcaption><\/figure>\n

    &emsp;<\/p>\n

    \u4eca\u3084\u3001RevOps\u30ea\u30fc\u30c0\u30fc\u306f\u3001\u53d6\u7de0\u5f79\u4f1a\u30df\u30fc\u30c6\u30a3\u30f3\u30b0\u3001\u5e74\u6b21\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u8a08\u753b\u3001\u6700\u9069\u5316\u30df\u30fc\u30c6\u30a3\u30f3\u30b0\u306e\u6e96\u5099\u306b\u304a\u3044\u3066\u3001\u6b21\u56de\u306e\u30d3\u30b8\u30cd\u30b9\u30ec\u30d3\u30e5\u30fc\u306e\u6642\u671f\u306b\u95a2\u308f\u3089\u305a\u3001\u696d\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306b\u5bfe\u3059\u308b\u81ea\u793e\u306e\u6700\u65b0\u72b6\u6cc1\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n

    \u4eca\u5f8c\u3001\u300cKPI\u3092\u8d85\u3048\u3066\uff1a\u30bb\u30eb\u30d5\u30b5\u30fc\u30d3\u30b9\u306b\u3088\u308b\u6226\u7565\u7684\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u300d\u3067\u306f\u3001\u5404\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306e\u8a73\u7d30\u3084\u3001\u305d\u308c\u3089\u3092\u7d44\u7e54\u3067\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3067\u304d\u308b\u304b\u306b\u3064\u3044\u3066\u3054\u6848\u5185\u3057\u307e\u3059\u3002\u306a\u304a\u3001\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u306e\u5185\u5bb9\u306b\u3064\u3044\u3066\u3055\u3089\u306b\u8a73\u3057\u304f\u3054\u76f8\u8ac7\u3055\u308c\u305f\u3044\u5834\u5408\u306f\u3001\u3044\u3064\u3067\u3082\u62c5\u5f53CSM\u307e\u3067\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

    Revenue Operations\u30ea\u30fc\u30c0\u30fc\u306f\u3001SaaS\u30e2\u30c7\u30eb\u304c\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u4f01\u696d\u306e\u9593\u3067\u6ce8\u76ee\u3092\u96c6\u3081\u59cb\u3081\u305f2000\u5e74\u4ee3\u521d\u982d\u304b\u3089\u3001\u300cARR\u300d\u3001\u300cMRR\u300d\u3001\u300cChurn Rate\u300d\u3068\u3044\u3063\u305fKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3092\u8ffd\u8de1\u3057\u3066\u304d\u307e […]<\/p>\n","protected":false},"author":303,"featured_media":250352,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32929],"tags":[],"content_type":[33494],"industry":[],"persona":[33100],"product_line":[33027,33528,33025,33035],"topic":[33512,33561,33468],"class_list":["post-300111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-32929","content_type-33494","persona-ops-ja","product_line-zuora-billing-ja","product_line-zuora-payments-ja-2","product_line-zuora-platform-ja","product_line-zuora-revenue-ja","topic-strategic-guidance-ja","topic-it","topic-33468"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/posts\/300111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/users\/303"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/comments?post=300111"}],"version-history":[{"count":0,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/posts\/300111\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media\/250352"}],"wp:attachment":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media?parent=300111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/categories?post=300111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/tags?post=300111"},{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/content_type?post=300111"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/industry?post=300111"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/persona?post=300111"},{"taxonomy":"product_line","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/product_line?post=300111"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/topic?post=300111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}