{"id":286524,"date":"2024-10-13T22:47:04","date_gmt":"2024-10-14T05:47:04","guid":{"rendered":"https:\/\/www.zuora.com\/%e9%9c%80%e8%a6%81%e3%81%ab%e5%90%88%e3%82%8f%e3%81%9b%e3%81%a6%e9%80%b2%e5%8c%96%e3%81%99%e3%82%8b%e7%8f%be%e4%bb%a3%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%81%a8%e3%83%88%e3%83%bc%e3%82%bf%e3%83%ab\/"},"modified":"2025-07-02T23:47:20","modified_gmt":"2025-07-03T06:47:20","slug":"evolving-with-demand-modern-business-and-total-monetization","status":"publish","type":"page","link":"https:\/\/www.zuora.com\/jp\/evolving-with-demand-modern-business-and-total-monetization\/","title":{"rendered":"\u9700\u8981\u306b\u5fdc\u3058\u3066\u9032\u5316\u3059\u308b\uff1a\u73fe\u4ee3\u30d3\u30b8\u30cd\u30b9\u3068\u30c8\u30fc\u30bf\u30eb\u30e2\u30cd\u30bf\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"286524\" class=\"elementor elementor-286524 elementor-267515\" data-elementor-post-type=\"page\">\n\t\t\t\t<div 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class=\"elementor-element elementor-element-70577c92 headingGridContainer e-flex e-con-boxed e-con e-child\" data-id=\"70577c92\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-743f4c96 gridHeading elementor-widget elementor-widget-heading\" data-id=\"743f4c96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u5b9a\u671f\u7684\u306a\u6210\u9577\u6226\u7565<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21ac31b2 gridDescription elementor-widget elementor-widget-text-editor\" data-id=\"21ac31b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Zuora\u306eAmy Konary\u3068Ventana Research\u306eStephen Hurrell\u304c\u3001Total Monetization\u3092\u6d3b\u7528\u3057\u3066\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3092\u4fc3\u9032\u3059\u308b\u305f\u3081\u306e\u6700\u65b0\u306e\u30c7\u30fc\u30bf\u3068\u696d\u754c\u306e\u6d1e\u5bdf\u3092\u5171\u6709\u3057\u307e\u3059\u3002<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a52088d Button Button-blackLightBackground elementor-widget elementor-widget-button\" data-id=\"5a52088d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" 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class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"451\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-1280x721.png\" class=\"attachment-large size-large wp-image-267471\" alt=\"\u9752\u3044\u80cc\u666f\u306b\u300c\u5065\u5168\u306a\u9867\u5ba2\u7372\u5f97\u3068\u7dad\u6301\u306e\u305f\u3081\u306e HEART Growth \u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u300d\u3068\u3044\u3046\u30c6\u30ad\u30b9\u30c8\u304c\u3042\u308a\u30013 \u3064\u306e\u5186\u5f62\u30b9\u30c6\u30c3\u30ab\u30fc\u306b\u306f\u300cLive Live Live\u300d\u3084\u300cSubscribed\u300d\u306a\u3069\u306e\u30d5\u30ec\u30fc\u30ba\u304c\u66f8\u304b\u308c\u3066\u3044\u307e\u3059\u3002\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-1280x721.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-640x361.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-768x433.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-1536x865.png 1536w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-HEART-growth-framework-for-healthy-acquisition-and-retention-2048x1154.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1f3d85f6 headingGridContainer e-flex e-con-boxed e-con e-child\" data-id=\"1f3d85f6\" 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class=\"attachment-large size-large wp-image-267476\" alt=\"\u30b0\u30eb\u30fc\u30d7\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3068\u8a71\u3057\u3066\u3044\u308b\u5973\u6027\u306e\u767d\u9ed2\u5199\u771f\u304c\u63b2\u8f09\u3055\u308c\u305f\u300c\u6280\u8853\u3068\u5c02\u9580\u77e5\u8b58\u306e\u878d\u5408: \u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30d1\u30cd\u30eb\u300d\u306e\u30c1\u30e9\u30b7\u3002\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-interactive-panel-1280x720.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-interactive-panel-640x360.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-interactive-panel-768x432.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-interactive-panel-1536x864.png 1536w, 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class=\"elementor-element elementor-element-18cf95f2 episodeGridContainer1 e-con-full e-flex e-con e-child\" data-id=\"18cf95f2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<a class=\"eael-wrapper-link-4964a495 --eael-wrapper-link-tag\" href=\"https:\/\/www.zuora.com\/resources\/events\/subscribed-live-london-2024-on-demand\/streamlining-payment-success\/\"><\/a><div data-eael-wrapper-link=\"eael-wrapper-link-4964a495\" data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-4964a495 gridImageContainer1 e-flex e-con-boxed e-con e-child\" data-id=\"4964a495\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53e39224 elementor-widget elementor-widget-html\" data-id=\"53e39224\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div 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data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ddf3226 gridHeading elementor-widget elementor-widget-heading\" data-id=\"6ddf3226\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u751f\u6210AI\u9769\u547d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aac2120 gridDescription elementor-widget elementor-widget-text-editor\" data-id=\"1aac2120\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">AI\u306e\u7d71\u5408\u306f\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u5fc5\u9808\u3068\u306a\u308a\u307e\u3057\u305f\u3002AWS\u304b\u3089\u306e\u30b2\u30b9\u30c8\u30b9\u30d4\u30fc\u30ab\u30fc\u3068\u306e\u3053\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u3067\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3078\u306e\u751f\u6210AI\u306e\u7d71\u5408\u3068\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u53ce\u76ca\u5316\u3078\u306e\u305d\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u63a2\u6c42\u3057\u307e\u3059\u3002<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-489d1c4 Button Button-blackLightBackground elementor-widget elementor-widget-button\" data-id=\"489d1c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button 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height=\"451\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-1280x721.png\" class=\"attachment-large size-large wp-image-267451\" alt=\"\u300c\u53d7\u6ce8\u304b\u3089\u53ce\u76ca\u3078\u306e\u5909\u9769 (OTR)\u3002ERP \u306e\u5236\u7d04\u304b\u3089\u89e3\u653e\u3055\u308c\u308b\u6642\u304c\u6765\u305f\u7406\u7531\u300d\u3068\u3044\u3046\u30c6\u30ad\u30b9\u30c8\u3092\u542b\u3080\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u3002\u3055\u307e\u3056\u307e\u306a\u30b9\u30c6\u30c3\u30ab\u30fc\u3068\u9752\u3044\u80cc\u666f\u306b\u30b0\u30ea\u30c3\u30c9 \u30d1\u30bf\u30fc\u30f3\u304c\u63cf\u304b\u308c\u3066\u3044\u307e\u3059\u3002\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-1280x721.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-640x360.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-768x432.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-1536x865.png 1536w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/10\/Subscribed-London-2024-breakout-Transforming-OTR-2048x1153.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-48f8580 headingGridContainer e-flex e-con-boxed e-con e-child\" data-id=\"48f8580\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff23639 gridHeading elementor-widget elementor-widget-heading\" data-id=\"ff23639\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u5546\u696d\u7684\u306a\u8907\u96d1\u3055\u3092\u6291\u3048\u308b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db576a0 gridDescription elementor-widget elementor-widget-text-editor\" data-id=\"db576a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Workday\u3068Clarasys\u306e\u5c02\u9580\u5bb6\u304b\u3089\u306e\u6d1e\u5bdf\u3092\u901a\u3058\u3066\u3001\u73fe\u4ee3\u306e\u30d3\u30b8\u30cd\u30b9\u304c\u3069\u306e\u3088\u3046\u306b\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u306e\u53ce\u76ca\u5316\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u3057\u3001ERP\u306e\u8fd1\u4ee3\u5316\u3092\u901a\u3058\u3066\u696d\u52d9\u3092\u52b9\u7387\u5316\u3057\u3066\u3044\u308b\u304b\u3092\u5b66\u3073\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99eb1b7 Button Button-blackLightBackground elementor-widget elementor-widget-button\" data-id=\"99eb1b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.zuora.com\/resources\/upcoming\/subscribed-live-london-2024-on-demand\/taming-commercial-complexity\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u4eca\u3059\u3050\u898b\u308b<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-221407da elementor-widget elementor-widget-template\" data-id=\"221407da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"page\" data-elementor-id=\"186579\" class=\"elementor elementor-186579 elementor-119153 elementor-119153\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8216e0d elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8216e0d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5540e9c\" data-id=\"5540e9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-724ffd4 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"724ffd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Journey to Usership<br>\u6210\u529f\u3078\u3068\u5c0e\u304f\u9375\u304c<br>\u3053\u3053\u306b\u3042\u308a\u307e\u3059<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b16ea3 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3b16ea3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3001\u5229\u7528\u5f62\u614b\u304c\u5909\u308f\u308c\u3070\u3001\u305d\u308c\u306b\u5408\u308f\u305b\u3066\u30d3\u30b8\u30cd\u30b9\u3092\u9032\u5316\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002Zuora\u304c\u63d0\u4f9b\u3059\u308bSubscription Economy\u00ae\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3053\u308c\u307e\u3067\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u898f\u6a21\u3067\u3001\u6700\u5148\u7aef\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u3092\u6570\u591a\u304f\u6210\u529f\u306b\u5c0e\u3044\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cf3684 elementor-widget elementor-widget-spacer\" data-id=\"6cf3684\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div 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