{"id":330374,"date":"2024-08-13T00:53:51","date_gmt":"2024-08-13T07:53:51","guid":{"rendered":"https:\/\/www.zuora.com\/guides\/flexible-pricing\/"},"modified":"2026-10-24T20:26:32","modified_gmt":"2026-10-25T03:26:32","slug":"flexible-pricing","status":"publish","type":"guides","link":"https:\/\/www.zuora.com\/jp\/guides\/flexible-pricing\/","title":{"rendered":"\u67d4\u8edf\u306a\u4fa1\u683c\u8a2d\u5b9a\u3068\u306f\u4f55\u304b\u3001\u305d\u306e\u91cd\u8981\u6027\u3001\u305d\u3057\u3066\u6b63\u3057\u3044\u5c0e\u5165\u65b9\u6cd5"},"featured_media":245817,"parent":0,"template":"page-knowledge-hub.php","content_type":[33293],"geo":[],"growth_initiatives":[],"parent_guide_categories":[],"industry":[],"persona":[33103],"product_line":[33027],"topic":[33285],"class_list":["post-330374","guides","type-guides","status-publish","has-post-thumbnail","hentry","content_type-guide-ja","persona-pm-ja","product_line-zuora-billing-ja","topic-pricing-and-packaging-ja"],"acf":{"knowledge_hub_title":"\u67d4\u8edf\u306a\u4fa1\u683c\u8a2d\u5b9a\u3068\u306f\u4f55\u304b\u3001\u305d\u306e\u91cd\u8981\u6027\u3001\u305d\u3057\u3066\u6b63\u3057\u3044\u5c0e\u5165\u65b9\u6cd5","knowledge_hub_author":"Rebecca 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challenges with one monetization platform.","toc_cta_label":"Watch demo","toc_cta_link":"https:\/\/www.zuora.com\/resources\/demo-on-demand\/","knowledge_hub_content":[{"acf_fc_layout":"knowledge_hub_intro","title":"","content":"<p><span style=\"font-weight: 400;\">B2B\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u30fb\u30a2\u30ba\u30fb\u30a2\u30fb\u30b5\u30fc\u30d3\u30b9\uff08SaaS\uff09\u696d\u754c\u3067\u30d7\u30ed\u30c0\u30af\u30c8\u30ea\u30fc\u30c0\u30fc\u3068\u3057\u3066\u3054\u7d4c\u9a13\u3092\u304a\u6301\u3061\u306e\u65b9\u3067\u3042\u308c\u3070\u3001\u4fa1\u683c\u8a2d\u5b9a\u304c\u3044\u304b\u306b\u96e3\u3057\u3044\u304b\u3092\u3054\u5b58\u3058\u3067\u3057\u3087\u3046\u3002\u8fd1\u5e74\u3067\u306f\u3001\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\u306e\u4e0a\u6607\u3084\u3001\u53d6\u7de0\u5f79\u4f1a\u3084\u30a2\u30ca\u30ea\u30b9\u30c8\u304b\u3089\u306e\u6210\u9577<\/span><i><span style=\"font-weight: 400;\">\u304a\u3088\u3073<\/span><\/i><span style=\"font-weight: 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style=\"font-weight: 400;\">\u3054\u5b89\u5fc3\u304f\u3060\u3055\u3044\u2014SaaS\u696d\u754c\u306e\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3084<\/span><a href=\"\/jp?p=330459\"><span style=\"font-weight: 400;\">\u30c7\u30a3\u30fc\u30eb\u30c7\u30b9\u30af<\/span><\/a><span style=\"font-weight: 400;\">\u30c1\u30fc\u30e0\u306f\u3001\u65e5\u3005\u5897\u5927\u3059\u308b\u8907\u96d1\u6027\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3059\u3002\u5e02\u5834\u52d5\u5411\u3084Go-to-Market\uff08GTM\uff09\u65bd\u7b56\u306e\u5909\u5316\u306b\u8fc5\u901f\u306b\u5bfe\u5fdc\u3057\u3001\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u67d4\u8edf\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u4fa1\u683c\u6226\u7565\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><span style=\"font-weight: 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400;\">\u65b0\u3057\u3044\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u8cfc\u5165\u3059\u308b\u969b\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u304c\u62b1\u3048\u308b\u5927\u304d\u306a\u61f8\u5ff5\u306f2\u3064\u3042\u308a\u307e\u3059\uff1a<\/span><\/p><ol>\r\n<li><span style=\"font-weight: 400;\">\u672c\u5f53\u306b\u52b9\u679c\u304c\u3042\u308b\u306e\u304b\uff1f<\/span><\/li>\r\n<li><span style=\"font-weight: 400;\">\u4fa1\u683c\u306b\u898b\u5408\u3046\u4fa1\u5024\u304c\u3042\u308b\u306e\u304b\uff1f<\/span><\/li>\r\n<\/ol><p><span style=\"font-weight: 400;\">1\u3064\u76ee\u3092\u91cd\u8996\u3059\u308b\u9867\u5ba2\u306f\u3001\u901a\u5e38\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u671f\u9593\u304c\u77ed\u3044\u30d7\u30e9\u30f3\u3092\u597d\u307f\u307e\u3059\u3002\u4e00\u65b9\u3001\u4fa1\u683c\u306b\u654f\u611f\u306a\u9867\u5ba2\u306f\u3001\u3088\u308a\u5927\u304d\u306a\u5272\u5f15\u3092\u53d7\u3051\u308b\u305f\u3081\u306b\u9577\u671f\u5951\u7d04\u3092\u9078\u3076\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u591a\u69d8\u306a\u4fa1\u683c\u30d7\u30e9\u30f3\u3084\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u30ec\u30d9\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u5e45\u5e83\u3044\u9867\u5ba2\u3092\u52b9\u679c\u7684\u306b\u7372\u5f97\u30fb\u7dad\u6301\u3057\u3001\u77ed\u671f\u7684\u30fb\u9577\u671f\u7684\u306a\u8ca1\u52d9\u76ee\u6a19\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u53d6\u308a\u306a\u304c\u3089\u3001\u5909\u5316\u306e\u6fc0\u3057\u3044\u5e02\u5834\u3067\u7af6\u4e89\u529b\u3092\u7dad\u6301\u3067\u304d\u307e\u3059\u3002<\/span><\/p><h3><span style=\"font-weight: 400;\">\u696d\u7a2e\u5225\u30fb\u5730\u57df\u5225\u306e\u62e1\u5927<\/span><\/h3><p><span style=\"font-weight: 400;\">\u88fd\u54c1\u3084\u6a5f\u80fd\u306e\u4fa1\u5024\u306f\u3001\u56fd\u3084\u696d\u754c\u306b\u3088\u3063\u3066\u7570\u306a\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002\u4f01\u696d\u304c\u65b0\u305f\u306a\u5e02\u5834\u306b\u88fd\u54c1\u3092\u5c55\u958b\u3057\u3001\u696d\u754c\u7279\u5316\u578b\u306e\u30aa\u30d5\u30a1\u30fc\u3092\u63d0\u4f9b\u3059\u308b\u969b\u306b\u306f\u3001\u5404\u696d\u754c\u3084\u5730\u57df\u3067\u3069\u306e\u3088\u3046\u306b\u4fa1\u5024\u304c\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u7406\u89e3\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u305f\u4fa1\u683c\u8a2d\u5b9a\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p><h3><span style=\"font-weight: 400;\">\u30c7\u30a3\u30fc\u30eb\u30c7\u30b9\u30af\u306b\u3088\u308b\u6a19\u6e96\u5316\u63a8\u9032<\/span><\/h3><p><span style=\"font-weight: 400;\">\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30baSaaS\u306e\u5206\u91ce\u3067\u306f\u3001<\/span><a href=\"\/jp?p=330459\"><span style=\"font-weight: 400;\">\u30c7\u30a3\u30fc\u30eb\u30c7\u30b9\u30af\u30c1\u30fc\u30e0<\/span><\/a><span style=\"font-weight: 400;\">\u304c\u55b6\u696d\u30c1\u30fc\u30e0\u306b\u3088\u308b\u30a2\u30c9\u30db\u30c3\u30af\u306a\u898b\u7a4d\u3082\u308a\u5bfe\u5fdc\u306b\u5727\u5012\u3055\u308c\u3066\u304a\u308a\u3001\u3088\u308a\u4e00\u5c64\u306e\u6a19\u6e96\u5316\u3068\u81ea\u52d5\u5316\u3092\u63a8\u9032\u3057\u3066\u3044\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u306f\u3001\u81ea\u52d5\u627f\u8a8d\u3067\u304d\u308b\u6848\u4ef6\u3068\u3001\u6210\u7d04\u306e\u305f\u3081\u306b\u500b\u5225\u5bfe\u5fdc\u304c\u5fc5\u8981\u306a\u6848\u4ef6\u3068\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u53d6\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002\u81ea\u52d5\u627f\u8a8d\u6848\u4ef6\u306e\u5272\u5408\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u3001\u696d\u52d9\u52b9\u7387\u304c\u5411\u4e0a\u3057\u3001\u4e00\u8cab\u6027\u304c\u4fdd\u305f\u308c\u3001\u30ea\u30bd\u30fc\u30b9\u306e\u6709\u52b9\u6d3b\u7528\u304c\u5b9f\u73fe\u3055\u308c\u3001\u6700\u7d42\u7684\u306b\u306f\u3088\u308a\u30b9\u30e0\u30fc\u30ba\u3067\u52b9\u679c\u7684\u306a\u55b6\u696d\u30d7\u30ed\u30bb\u30b9\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/span><\/p>","show_striped_bar":false,"related_post":null,"include_in_toc":true},{"acf_fc_layout":"knowledge_hub_text_block","title":"\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u8a2d\u8a08\u306b\u304a\u3051\u308b\u8ab2\u984c\u3068\u306f\uff1f","content":"<p><span style=\"font-weight: 400;\">\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u660e\u3089\u304b\u3067\u3059\u304c\u3001\u5b9f\u969b\u306e\u5c0e\u5165\u306b\u306f\u3044\u304f\u3064\u304b\u306e\u8ab2\u984c\u304c\u4f34\u3044\u307e\u3059\uff1a<\/span><\/p><ul>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u652f\u6255\u610f\u601d\u984d\uff08WTP\uff09\u306e\u6e2c\u5b9a\uff1a<\/b><span style=\"font-weight: 400;\">\u9867\u5ba2\u304c\u3069\u306e\u7a0b\u5ea6\u306e\u4fa1\u683c\u3092\u652f\u6255\u3046\u610f\u601d\u304c\u3042\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u306b\u306f\u3001\u8907\u96d1\u306a\u5b9a\u91cf\u30fb\u5b9a\u6027\u624b\u6cd5\u3001\u9ad8\u5ea6\u306a\u30c7\u30fc\u30bf\u5206\u6790\u3001\u7d99\u7d9a\u7684\u306a\u5e02\u5834\u8abf\u67fb\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u9069\u5207\u306a\u9867\u5ba2\u30fb\u5e02\u5834\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff1a<\/b><span style=\"font-weight: 400;\">\u65b0\u305f\u306a\u4fa1\u683c\u30b9\u30ad\u30fc\u30e0\u306e\u958b\u767a\u3084\u30c6\u30b9\u30c8\u306b\u306f\u3001\u7d44\u7e54\u7684\u306a\u53d6\u308a\u7d44\u307f\u3001\u591a\u5927\u306a\u6642\u9593\u3001\u305d\u3057\u3066\u7e70\u308a\u8fd4\u3057\u306e\u691c\u8a3c\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u6226\u7565\u3092\u652f\u3048\u308b\u30c4\u30fc\u30eb\u3068\u30c1\u30fc\u30e0\u306e\u6574\u5099\uff1a<\/b><span style=\"font-weight: 400;\">\u4fa1\u683c\u304c\u30d0\u30c3\u30af\u30a8\u30f3\u30c9\u30b7\u30b9\u30c6\u30e0\u306b\u30cf\u30fc\u30c9\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u3001\u4fa1\u683c\u5909\u66f4\u306e\u305f\u3073\u306bIT\u90e8\u9580\u306e\u5bfe\u5fdc\u304c\u5fc5\u8981\u3068\u306a\u308a\u3001\u53cd\u5fa9\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u304c\u5927\u5e45\u306b\u9045\u5ef6\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u6210\u529f\u306e\u305f\u3081\u306b\u306f\u3001IT\u90e8\u9580\u306e\u624b\u4f5c\u696d\u3092\u6e1b\u3089\u3057\u3001\u4fa1\u683c\u5909\u66f4\u3092\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u4e3b\u5c0e\u3067\u304d\u308b\u3088\u3046\u306a\u5c02\u7528\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u30c6\u30b9\u30c8\u304a\u3088\u3073\u6e2c\u5b9a\u57fa\u6e96\u306e\u7b56\u5b9a\uff1a<\/b> 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400;\">\u305d\u308c\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u8ab2\u984c\u3092\u3069\u306e\u3088\u3046\u306b\u514b\u670d\u3057\u3001GTM\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u5909\u5316\u306b\u5bfe\u5fdc\u3057\u305f\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u3092\u8a2d\u8a08\u3067\u304d\u308b\u304b\u3092\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>","show_striped_bar":false,"related_post":null,"include_in_toc":true},{"acf_fc_layout":"knowledge_hub_text_block","title":"\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u306f\u3069\u306e\u3088\u3046\u306b\u8a2d\u8a08\u3059\u308b\u306e\u304b\uff1f","content":"<p><span style=\"font-weight: 400;\">\u65e2\u306b\u8ff0\u3079\u305f\u901a\u308a\u3001\u4fa1\u683c\u6226\u7565\u306e\u8a2d\u8a08\u3068\u6700\u9069\u5316\u306f\u7d99\u7d9a\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3059\u3002\u76ee\u6a19\u306e\u8a2d\u5b9a\u3001\u4fa1\u683c\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u8abf\u67fb\u30fb\u30c6\u30b9\u30c8\u3001\u4e3b\u8981\u6307\u6a19\u306e\u7279\u5b9a\u3068\u5206\u6790\u3001\u305d\u3057\u3066\u7d76\u3048\u9593\u306a\u3044\u6539\u5584\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u4ee5\u4e0b\u3001\u5177\u4f53\u7684\u306a\u30b9\u30c6\u30c3\u30d7\u3092\u8a73\u3057\u304f\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p><h3><span style=\"font-weight: 400;\">1. \u76ee\u6a19\u3092\u5b9a\u7fa9\u3059\u308b<\/span><\/h3><p><span style=\"font-weight: 400;\">\u76ee\u6a19\u3092\u7b56\u5b9a\u3059\u308b\u969b\u306b\u306f\u3001\u4fa1\u683c\u5909\u66f4\u304c\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u3001\u307e\u305f\u306f\u9867\u5ba2\u304b\u3089\u306e\u53ce\u76ca\u5316\u306e\u3044\u305a\u308c\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u304b\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u9867\u5ba2\u7372\u5f97<\/span><\/h4><p><span style=\"font-weight: 400;\">\u53c2\u5165\u969c\u58c1\u304c\u4f4e\u304f\u3001\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u304c\u5c11\u306a\u3044\uff08\u3042\u308b\u3044\u306f\u4e0d\u8981\u306a\uff09\u3001\u3088\u308a\u5c11\u306a\u3044\u30b3\u30b9\u30c8\u3067\u3088\u308a\u591a\u304f\u306e\u4fa1\u5024\u3092\u63d0\u4f9b\u3059\u308b<\/span><a href=\"\/jp?p=217562\"><span style=\"font-weight: 400;\">\u5f93\u91cf\u8ab2\u91d1\u578b<\/span><\/a><span style=\"font-weight: 400;\">\u306a\u3069\u306e\u4fa1\u683c\u30e2\u30c7\u30eb\u306f\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3092\u4fc3\u9032\u3059\u308b\u306e\u306b\u6709\u52b9\u3067\u3059\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u9867\u5ba2\u7dad\u6301<\/span><\/h4><p><span style=\"font-weight: 400;\">\u9577\u671f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\uff08\u4f8b\uff1a\u6708\u984d\u3088\u308a\u5e74\u984d\uff09\u3078\u306e\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u9078\u629e\u3057\u305f\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u5272\u5f15\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u307e\u305f\u3001<\/span><a href=\"\/jp?p=330398\"><span style=\"font-weight: 400;\">\u30b5\u30fc\u30d3\u30b9\u3084\u88fd\u54c1\u306e\u30d0\u30f3\u30c9\u30eb<\/span><\/a><span style=\"font-weight: 400;\">\u3092\u4e0a\u4f4d\u30d7\u30e9\u30f3\u3067\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9650\u5b9a\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u9ad8\u5ea6\u306a\u6a5f\u80fd\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u30b5\u30dd\u30fc\u30c8\u306a\u3069\u3092\u901a\u3058\u3066\u9867\u5ba2\u7dad\u6301\u7387\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u65e2\u5b58\u9867\u5ba2\u304b\u3089\u306e\u53ce\u76ca\u5316<\/span><\/h4><p><span style=\"font-weight: 400;\">\u65e2\u5b58\u9867\u5ba2\u3078\u306e\u65b0\u305f\u306a\u8ca9\u58f2\u306b\u3088\u308b\u53ce\u76ca\u5316\u3092\u76ee\u6307\u3059\u5834\u5408\u306f\u3001\u6a5f\u80fd\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u4fa1\u5024\u304c\u6bb5\u968e\u7684\u306b\u5897\u52a0\u3059\u308b\u8907\u6570\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u30d7\u30e9\u30f3\u3092\u8ffd\u52a0\u3059\u308b\u3053\u3068\u3092\u691c\u8a0e\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><span style=\"font-weight: 400;\">\u6a5f\u80fd\u3084\u7279\u5178\u304c\u7570\u306a\u308b\u8907\u6570\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u968e\u5c64\uff08\u30d9\u30fc\u30b7\u30c3\u30af\u3001\u30d7\u30ec\u30df\u30a2\u30e0\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\uff09\u3092\u7528\u610f\u3059\u308b\u3053\u3068\u3067\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\u306e\u6a5f\u4f1a\u3082\u751f\u307e\u308c\u3001\u9867\u5ba2\u306f\u3088\u308a\u591a\u304f\u306e\u4fa1\u5024\u3092\u6c42\u3081\u3066\u4e0a\u4f4d\u30d7\u30e9\u30f3\u3092\u9078\u629e\u3067\u304d\u307e\u3059\u3002<\/span><figure id=\"attachment_261901\" aria-describedby=\"caption-attachment-261901\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" alt='A triangular diagram titled \u201cThe subscription trade-off triangle\u201d with areas labeled Acquire, Retain, Monetize, and Packaging, Price model, Price level. Annotations such as \"More value for less\" and \"High commitment\" are included.' class=\"wp-image-261901 size-medium\" height=\"404\" src=\"https:\/\/www.zuora.com\/jp\/wp-content\/uploads\/2024\/08\/subscription-tradeoff-triangle-640x404.png\" width=\"640\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/08\/subscription-tradeoff-triangle-640x404.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/08\/subscription-tradeoff-triangle-1280x808.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/08\/subscription-tradeoff-triangle-768x485.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/08\/subscription-tradeoff-triangle.png 1384w\" sizes=\"(max-width: 640px) 100vw, 640px\"\/><figcaption id=\"caption-attachment-261901\" class=\"wp-caption-text\">\u51fa\u5178\uff1aSimon-Kucher and Partners<\/figcaption><\/figure><\/p><h3><span style=\"font-weight: 400;\">2. \u8abf\u67fb\u30fb\u5c55\u958b\u30fb\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b<\/span><\/h3><p><span style=\"font-weight: 400;\">\u76ee\u6a19\u304c\u5b9a\u307e\u3063\u305f\u3089\u3001\u5e02\u5834\u8abf\u67fb\u3001\u7af6\u5408\u8abf\u67fb\u3001\u9867\u5ba2\u8abf\u67fb\u3092\u884c\u3044\u3001\u81ea\u793e\u306b\u6700\u9069\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u691c\u8a0e\u3057\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001\u4fa1\u683c\u8a2d\u5b9a\u3092\u30c6\u30b9\u30c8\u3057\u3001\u3069\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u304c\u6700\u3082\u52b9\u679c\u7684\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb<\/span><\/h4><p><span style=\"font-weight: 400;\">\u4f01\u696d\u898f\u6a21\u3001\u696d\u754c\u3001\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u306b\u57fa\u3065\u304f\u9867\u5ba2\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u30d5\u30a1\u30fc\u30e2\u30b0\u30e9\u30d5\u30a3\u30c3\u30af\u5206\u6790\u3092\u6d3b\u7528\u3057\u307e\u3059\u3002\u5730\u57df\u3054\u3068\u306e\u5e02\u5834\u30cb\u30fc\u30ba\u3084\u7d4c\u6e08\u72b6\u6cc1\u306b\u5408\u308f\u305b\u305f\u4fa1\u683c\u6226\u7565\u3092\u7b56\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u5730\u7406\u7684\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3082\u91cd\u8981\u3067\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u696d\u754c\u7279\u6709\u306e\u8ab2\u984c\u3084\u6a5f\u4f1a\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u3001\u696d\u754c\u5225\u306e\u30ea\u30b5\u30fc\u30c1\u3082\u8a08\u753b\u7684\u306b\u5b9f\u65bd\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><span style=\"font-weight: 400;\">\u4fa1\u683c\u5f3e\u529b\u6027\u8abf\u67fb\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u9867\u5ba2\u304c\u4fa1\u683c\u5909\u52d5\u306b\u3069\u306e\u7a0b\u5ea6\u654f\u611f\u304b\u3092\u628a\u63e1\u3057\u3001\u4fa1\u683c\u8abf\u6574\u304c\u9700\u8981\u3084\u53ce\u76ca\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3092\u6b63\u78ba\u306b\u4e88\u6e2c\u3067\u304d\u307e\u3059\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u7af6\u5408\u8abf\u67fb<\/span><\/h4><p><span style=\"font-weight: 400;\">\u7af6\u5408\u4ed6\u793e\u306e\u4fa1\u683c\u30e2\u30c7\u30eb\u3092\u5206\u6790\u3057\u3001\u696d\u754c\u6a19\u6e96\u3068\u3055\u308c\u308b\u3082\u306e\u3092\u628a\u63e1\u3057\u3001\u5dee\u5225\u5316\u3084\u65b0\u305f\u306a\u6a5f\u4f1a\u3068\u306a\u308b\u30ae\u30e3\u30c3\u30d7\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u7af6\u5408\u4ed6\u793e\u306e\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3\u3084<\/span><i><span style=\"font-weight: 400;\">\u3069\u306e\u3088\u3046\u306b<\/span><\/i><span style=\"font-weight: 400;\">\u81ea\u793e\u3068\u6bd4\u8f03\u3057\u3066\u4fa1\u683c\u8a2d\u5b9a\u3092\u884c\u3063\u3066\u3044\u308b\u304b\u3082\u8a55\u4fa1\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3055\u3089\u306b\u3001\u7af6\u5408\u4ed6\u793e\u304c\u3069\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3084\u5272\u5f15\u3092\u5b9f\u65bd\u3057\u3066\u3044\u308b\u304b\u306b\u3082\u6ce8\u76ee\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u9867\u5ba2\u884c\u52d5\u304a\u3088\u3073\u5229\u7528\u72b6\u6cc1\u306e\u5206\u6790<\/span><\/h4><p><span style=\"font-weight: 400;\">\u9867\u5ba2\u306e\u884c\u52d5\u3084\u5229\u7528\u30d1\u30bf\u30fc\u30f3\u3092\u5206\u6790\u3057\u3001\u5229\u7528\u983b\u5ea6\u3001\u5229\u7528\u6642\u9593\u3001\u6a5f\u80fd\u306e\u6d3b\u7528\u72b6\u6cc1\u306a\u3069\u3001\u88fd\u54c1\u306e\u4f7f\u308f\u308c\u65b9\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5f93\u91cf\u8ab2\u91d1\u578b\u30e2\u30c7\u30eb\u306e\u8a2d\u8a08\u3084\u3001\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u6a5f\u80fd\u306e\u7279\u5b9a\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3084\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3067\u306e\u3084\u308a\u53d6\u308a\u3001\u30ec\u30d3\u30e5\u30fc\u306a\u3069\u3092\u901a\u3058\u3066\u9867\u5ba2\u306e\u58f0\u3092\u96c6\u3081\u308b\u3053\u3068\u3067\u3001\u4fa1\u683c\u8a2d\u5b9a\u3001\u88fd\u54c1\u4fa1\u5024\u3001\u6e80\u8db3\u5ea6\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3082\u5f97\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u89e3\u7d04\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u3067\u3001\u4fa1\u683c\u306b\u8d77\u56e0\u3059\u308b\u8ab2\u984c\u3084\u3001\u3088\u308a\u826f\u3044\u4fa1\u683c\u6226\u7565\u306b\u3088\u308b\u9867\u5ba2\u7dad\u6301\u5411\u4e0a\u306e\u6a5f\u4f1a\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002<\/span><\/p><h4><span style=\"font-weight: 400;\">\u4fa1\u683c\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/span><\/h4><p><span style=\"font-weight: 400;\">\u3055\u307e\u3056\u307e\u306a<\/span><a href=\"\/jp?p=329517\"><span style=\"font-weight: 400;\">\u4fa1\u683c\u5909\u66f4<\/span><\/a><span style=\"font-weight: 400;\">\u304c\u30d3\u30b8\u30cd\u30b9\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u304b\u4eee\u8aac\u3092\u7acb\u3066\u307e\u3059\u3002\u305d\u306e\u5f8c\u3001\u7570\u306a\u308b\u4fa1\u683c\u30e2\u30c7\u30eb\u3084\u30aa\u30d5\u30a1\u30fc\u306b\u3064\u3044\u3066A\/B\u30c6\u30b9\u30c8\u3084\u30b9\u30d7\u30ea\u30c3\u30c8\u30ec\u30d9\u30eb\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u3082\u306e\u3092\u898b\u6975\u3081\u307e\u3059\u3002\u3053\u306e\u5b9f\u9a13\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u5b9f\u969b\u306e\u9867\u5ba2\u53cd\u5fdc\u306b\u57fa\u3065\u3044\u305f\u53cd\u5fa9\u7684\u306a\u6539\u5584\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p><ul>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>A\/B\u30c6\u30b9\u30c8\uff1a<\/b><span style=\"font-weight: 400;\">\u3053\u306e\u624b\u6cd5\u306f\u3001Good-Better-Best\u30d1\u30c3\u30b1\u30fc\u30b8\u30e2\u30c7\u30eb\u3092\u7528\u3044\u305fPLG\u6226\u7565\u306b\u7279\u306b\u6709\u52b9\u3067\u3059\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u30b9\u30d7\u30ea\u30c3\u30c8\u30ec\u30d9\u30eb\u30c6\u30b9\u30c8\uff1a<\/b><span style=\"font-weight: 400;\">\u3053\u306e\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u672c\u683c\u5c55\u958b\u524d\u306b\u5c0f\u898f\u6a21\u3067\u4fa1\u683c\u8a2d\u5b9a\u4e0a\u306e\u8ab2\u984c\u3092\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002\u5168\u4f53\u5c55\u958b\u306e\u6e96\u5099\u304c\u6574\u3046\u307e\u3067\u3001\u9867\u5ba2\u3084\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u4e00\u90e8\u306b\u5bfe\u3057\u3066\u30b9\u30d7\u30ea\u30c3\u30c8\u30ec\u30d9\u30eb\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/li>\r\n<\/ul><p><span style=\"font-weight: 400;\">\u7570\u306a\u308b\u4fa1\u683c\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u6bd4\u8f03\u3059\u308b\u305f\u3081\u306b\u3001\u7ba1\u7406\u3055\u308c\u305f\u5b9f\u9a13\u74b0\u5883\u3092\u69cb\u7bc9\u3057\u307e\u3057\u3087\u3046\u3002\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u30b0\u30eb\u30fc\u30d7\uff08\u73fe\u884c\u4fa1\u683c\uff09\u30681\u3064\u4ee5\u4e0a\u306e\u30c6\u30b9\u30c8\u30b0\u30eb\u30fc\u30d7\uff08\u65b0\u4fa1\u683c\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\uff09\u3092\u8a2d\u5b9a\u3057\u3001\u9867\u5ba2\u3084\u898b\u8fbc\u307f\u9867\u5ba2\u3092\u30e9\u30f3\u30c0\u30e0\u306b\u5272\u308a\u5f53\u3066\u3066\u504f\u308a\u306e\u306a\u3044\u7d50\u679c\u3092\u5f97\u3089\u308c\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002\u5404\u30b0\u30eb\u30fc\u30d7\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u4e00\u5b9a\u671f\u9593\u8ffd\u8de1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p><h3><span style=\"font-weight: 400;\">3. \u7d50\u679c\u306e\u5206\u6790<\/span><\/h3><p><span style=\"font-weight: 400;\">\u4fa1\u683c\u306e\u5c55\u958b\u30fb\u30c6\u30b9\u30c8\u5f8c\u306f\u3001\u3069\u306e\u3088\u3046\u306b\u6210\u529f\u3092\u6e2c\u5b9a\u3059\u308b\u304b\u3092\u6c7a\u5b9a\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u3069\u306e\u3088\u3046\u306a\u6539\u5584\u3092\u3069\u306e\u7a0b\u5ea6\u8a55\u4fa1\u3059\u308b\u304b\u3092\u660e\u78ba\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><span style=\"font-weight: 400;\">\u9867\u5ba2\u3068\u5354\u529b\u3057\u3066\u3001\u6210\u679c\u306b\u5bfe\u3057\u3066\u3069\u306e\u7a0b\u5ea6\u306e\u91d1\u92ad\u7684\u4fa1\u5024\u3092\u8a8d\u8b58\u3057\u3066\u3044\u308b\u304b\u3001\u307e\u305f\u59a5\u5f53\u306a\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3\u30e2\u30c7\u30eb\u304c\u4f55\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002\u3055\u3089\u306b\u3001\u6210\u679c\u304c\u76e3\u67fb\u53ef\u80fd\u304b\u3064\u8ffd\u8de1\u53ef\u80fd\u3067\u3042\u308b\u3053\u3068\u3092\u62c5\u4fdd\u3057\u3001\u5f8c\u306e\u518d\u4ea4\u6e09\u30ea\u30b9\u30af\u3092\u56de\u907f\u3057\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u81ea\u793e\u306e\u4fa1\u683c\u30e2\u30c7\u30eb\u304c\u5f53\u521d\u306e\u76ee\u6a19\u9054\u6210\u306b\u5bc4\u4e0e\u3057\u3066\u3044\u308b\u304b\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u3001\u6307\u6a19\u3084\u4e3b\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff08KPI\uff09\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u4e00\u822c\u7684\u306aKPI\u4f8b\uff1a<\/span><\/p><ul>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u30b9\u30bf\u30f3\u30c9\u30a2\u30ed\u30f3\u8ca9\u58f2\u4fa1\u683c\uff08SSP\uff09\uff1a<\/b><span style=\"font-weight: 400;\">SSP\u306e\u6700\u826f\u306e\u8a3c\u62e0\u306f\u3001\u540c\u69d8\u306e\u72b6\u6cc1\u4e0b\u3067\u540c\u69d8\u306e\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u500b\u5225\u306b\u8ca9\u58f2\u3055\u308c\u308b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u89b3\u5bdf\u53ef\u80fd\u306a\u4fa1\u683c\u3067\u3059\u3002<\/span><b> <\/b><span style=\"font-weight: 400;\">\u904e\u5ea6\u306a\u5024\u5f15\u304d\u306b\u306f\u6ce8\u610f\u3057\u3001\u9867\u5ba2\u306e\u671f\u5f85\u306b\u8fd1\u3044\u4fa1\u683c\u8a2d\u5b9a\u3092\u5fc3\u304c\u3051\u307e\u3057\u3087\u3046\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u5e73\u5747\u8ca9\u58f2\u4fa1\u683c\uff08ASP\uff09\uff1a<\/b><span style=\"font-weight: 400;\">\u3053\u306e\u6570\u5024\u306f\u6642\u9593\u3068\u3068\u3082\u306b\u4e0a\u4e0b\u3057\u307e\u3059\u3002ASP\u306f\u7af6\u4e89\u74b0\u5883\u306b\u5927\u304d\u304f\u5de6\u53f3\u3055\u308c\u307e\u3059\u304c\u3001\u6700\u3082\u907f\u3051\u308b\u3079\u304d\u306f\u30ea\u30b9\u30c8\u4fa1\u683c\u3092\u56fa\u5b9a\u3057\u7d9a\u3051\u308b\u3053\u3068\u3067\u3059\uff08SaaS\u696d\u754c\u3067\u306f2020\u5e74\u4ee5\u964d\u3001ASP\u304c\u7d0425\uff05\u4e0a\u6607\u3057\u3066\u3044\u307e\u3059\uff09\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u30bb\u30fc\u30eb\u30b9\u30d9\u30ed\u30b7\u30c6\u30a3\uff0f\u8ca9\u58f2\u30b3\u30b9\u30c8\uff1a<\/b><span style=\"font-weight: 400;\">\u5024\u5f15\u304d\u304c\u6210\u7d04\u30b9\u30d4\u30fc\u30c9\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u304b\u3001\u8ca9\u58f2\u30b3\u30b9\u30c8\uff08COS\uff09\u3092\u640d\u306a\u3063\u3066\u3044\u306a\u3044\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/li>\r\n<li aria-level=\"1\" style=\"font-weight: 400;\"><b>\u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u56de\u53ce\u671f\u9593\uff1a<\/b><span style=\"font-weight: 400;\">SaaS\u88fd\u54c1\u306f\u4e00\u822c\u7684\u306b\u9ad8\u3044\u5229\u76ca\u7387\u3092\u6301\u3064\u305f\u3081\u5927\u304d\u306a\u554f\u984c\u306b\u306f\u306a\u308a\u306b\u304f\u3044\u3067\u3059\u304c\u3001\u56de\u53ce\u671f\u9593\u304c\u9577\u671f\u5316\u3057\u3059\u304e\u3066<\/span><a href=\"\/jp?p=204359\"><span style=\"font-weight: 400;\">\u30e9\u30a4\u30d5\u30bf\u30a4\u30e0\u30d0\u30ea\u30e5\u30fc\uff08LTV\uff09<\/span><\/a><span style=\"font-weight: 400;\">\u304c3:1\u306e\u6bd4\u7387\u3092\u8d85\u3048\u306a\u3044\u3088\u3046\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/li>\r\n<\/ul><h3><span style=\"font-weight: 400;\">4. \u7d99\u7d9a\u7684\u306a\u6539\u5584\u3068\u6700\u9069\u5316<\/span><\/h3><p><span style=\"font-weight: 400;\">\u30c6\u30b9\u30c8\u304a\u3088\u3073\u5206\u6790\u30d5\u30a7\u30fc\u30ba\u3067\u5f97\u3089\u308c\u305f\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u6700\u3082\u6210\u679c\u306e\u51fa\u305f\u4fa1\u683c\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u63a1\u7528\u3057\u305f\u308a\u3001\u8907\u6570\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u8981\u7d20\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u308a\u3057\u3066\u3001<\/span><a href=\"\/jp?p=329517\"><span style=\"font-weight: 400;\">\u4fa1\u683c\u6226\u7565<\/span><\/a><span style=\"font-weight: 400;\">\u3092\u8abf\u6574\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u4fa1\u683c\u968e\u5c64\u3084\u5272\u5f15\u3001\u30d0\u30f3\u30c9\u30eb\u3001\u65b0\u305f\u306a\u4fa1\u683c\u30d7\u30e9\u30f3\u306e\u5c0e\u5165\u3001\u8907\u6570\u30e2\u30c7\u30eb\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u30d7\u30e9\u30f3\u306e\u5c0e\u5165\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u4fa1\u683c\u8a2d\u5b9a\u306e\u6700\u9069\u5316\u306f\u7d99\u7d9a\u7684\u304b\u3064\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u305f\u3081\u3001\u5e02\u5834\u74b0\u5883\u306e\u5909\u5316\u3084\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u5909\u52d5\u3001\u4eca\u5f8c\u306e\u30c6\u30b9\u30c8\u7d50\u679c\u306b\u5fdc\u3058\u3066\u3001\u5b9a\u671f\u7684\u306a\u898b\u76f4\u3057\u3068\u6539\u5584\u3092\u884c\u3046\u4f53\u5236\u3092\u6574\u3048\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/p>","show_striped_bar":false,"related_post":null,"include_in_toc":true},{"acf_fc_layout":"knowledge_hub_text_block","title":"SaaS\u4fa1\u683c\u6226\u7565\u306e\u672a\u6765\u3092\u898b\u636e\u3048\u3001\u5148\u624b\u3092\u6253\u3064","content":"<p><span style=\"font-weight: 400;\">\u786c\u76f4\u7684\u306a\u4fa1\u683c\u30e2\u30c7\u30eb\u306b\u7e1b\u3089\u308c\u308b\u3053\u3068\u306a\u304f\u3001\u4e8b\u696d\u306e\u6210\u9577\u3092\u52a0\u901f\u3055\u305b\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u304b\u3089\u4fa1\u683c\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u65b9\u3082\u3001\u65e2\u5b58\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u898b\u76f4\u3057\u305f\u3044\u65b9\u3082\u3001<\/span><a href=\"\/jp?page_id=259084\"><span style=\"font-weight: 400;\">Zuora\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/span><\/a><span style=\"font-weight: 400;\">\u304c\u3001\u67d4\u8edf\u306a\u4fa1\u683c\u6226\u7565\u306e\u8a2d\u8a08\u3068\u65b0\u305f\u306a\u6210\u9577\u6a5f\u4f1a\u306e\u6700\u5927\u5316\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002<\/span><span style=\"font-weight: 400;\">\u300c\u5f53\u793e\u306f\u6700\u8fd1\u3001\u307e\u3063\u305f\u304f\u65b0\u3057\u3044\u4fa1\u683c\u4f53\u7cfb\u3068\u30d1\u30c3\u30b1\u30fc\u30b8\u3001\u3055\u3089\u306b\u65b0\u305f\u306a\u30a2\u30c9\u30aa\u30f3\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u5f93\u6765\u578b\u306e\u4f01\u696d\u3067\u3042\u308c\u3070\u3001\u3053\u3046\u3057\u305f\u5909\u66f4\u306b\u306f\u6570\u9031\u9593\u304b\u3089\u6570\u304b\u6708\u3092\u8981\u3057\u307e\u3059\u304c\u3001Zuora\u3092\u6d3b\u7528\u3057\u305f\u3053\u3068\u3067\u3001\u308f\u305a\u304b1\u9031\u9593\u3067\u5b9f\u73fe\u3067\u304d\u307e\u3057\u305f\u3002\u300d<\/span><span style=\"font-weight: 400;\">\u2013 <\/span><a href=\"\/jp?page_id=333297&utm_campaign=ct_vd_cm_saas_eng_9675_modern-business-sid-sanghvi&amp;utm_medium=organic-social&amp;utm_source=linkedin\"><span style=\"font-weight: 400;\">Sid Sanghvi\u6c0f\uff08Asana \u30d5\u30a1\u30a4\u30ca\u30f3\u30b9\u30d3\u30b8\u30cd\u30b9\u30a2\u30d7\u30ea\u30b1\u30fc\u30b7\u30e7\u30f3\u90e8\u9580\u8cac\u4efb\u8005\uff09\u200b\u200b<\/span><\/a><\/p>","show_striped_bar":false,"related_post":null,"include_in_toc":true}],"faq_title":"FAQs","faq_items":null,"knowledge_hub_archive_url":"","knowledge_hub_archive_label":"","glossary_topic_tax_item":null,"resource_marketo_form_id":5917,"marketo_form_title":"\u7d9a\u304d\u3092\u8aad\u3080\u306b\u306f\u30d5\u30a9\u30fc\u30e0\u306b\u3054\u8a18\u5165\u304f\u3060\u3055\u3044","marketo_form_sub_title":""},"_links":{"self":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides\/330374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides"}],"about":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/types\/guides"}],"version-history":[{"count":1,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides\/330374\/revisions"}],"predecessor-version":[{"id":339613,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides\/330374\/revisions\/339613"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media\/245817"}],"wp:attachment":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media?parent=330374"}],"wp:term":[{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/content_type?post=330374"},{"taxonomy":"geo","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/geo?post=330374"},{"taxonomy":"growth_initiatives","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/growth_initiatives?post=330374"},{"taxonomy":"parent_guide_categories","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/parent_guide_categories?post=330374"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/industry?post=330374"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/persona?post=330374"},{"taxonomy":"product_line","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/product_line?post=330374"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/topic?post=330374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}