{"id":229575,"date":"2023-05-18T13:38:16","date_gmt":"2023-05-18T20:38:16","guid":{"rendered":"https:\/\/sboxtest.zuora.com\/guides\/7-podcast-monetisation-strategies-for-publishers\/"},"modified":"2026-08-13T04:20:42","modified_gmt":"2026-08-13T11:20:42","slug":"7-podcast-monetisation-strategies-for-publishers","status":"publish","type":"guides","link":"https:\/\/www.zuora.com\/jp\/guides\/7-podcast-monetisation-strategies-for-publishers\/","title":{"rendered":"\u51fa\u7248\u793e\u5411\u3051\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u53ce\u76ca\u5316\u6226\u75657\u9078"},"featured_media":304216,"parent":0,"template":"page-knowledge-hub.php","content_type":[33293],"geo":[],"growth_initiatives":[],"parent_guide_categories":[],"industry":[],"persona":[],"product_line":[33225],"topic":[33512],"class_list":["post-229575","guides","type-guides","status-publish","has-post-thumbnail","hentry","content_type-guide-ja","product_line-zephr-ja","topic-strategic-guidance-ja"],"acf":{"knowledge_hub_title":"\u51fa\u7248\u793e\u5411\u3051\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u53ce\u76ca\u5316\u6226\u75657\u9078","knowledge_hub_author":"Rebecca Blankenship","knowledge_hub_date":"20230518","knowledge_hub_read_time_label":"1 min read","knowledge_hub_secondary_category":"","knowledge_hub_category":"GUIDES","knowledge_hub_show_summary":true,"knowledge_hub_summary":"<p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u975e\u5e38\u306b\u71b1\u5fc3\u3067\u96c6\u4e2d\u529b\u306e\u9ad8\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u96c6\u3081\u3066\u304a\u308a\u3001\u305d\u306e\u8a3c\u62e0\u3068\u3057\u3066\u3001\u307b\u3068\u3093\u3069\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u518d\u751f\u6642\u9593\u306e\u5c11\u306a\u304f\u3068\u308290\uff05\u304c\u8074\u53d6\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>","knowledge_hub_featured_image":304229,"knowledge_hub_hero_media_content_group":{"knowledge_hub_is_vidyard_video":false,"knowledge_hub_vidyard_video_group":{"vidyard_id":""}},"knowledge_hub_show_toc":true,"toc_card_title":"Why Zuora?","toc_card_description":"From subscriptions and hybrid bundles to complex usage and AI tokens, Zuora has the right solutions to solve the biggest CFO challenges with one monetization platform.","toc_cta_label":"Watch demo","toc_cta_link":"https:\/\/www.zuora.com\/resources\/demo-on-demand\/","knowledge_hub_content":[{"acf_fc_layout":"knowledge_hub_intro","title":"","content":"<p>\u591a\u304f\u306e\u70b9\u3067\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u51fa\u7248\u793e\u306b\u3068\u3063\u3066\u6b21\u306a\u308b\u30d5\u30ed\u30f3\u30c6\u30a3\u30a2\u3067\u3059\u3002\u53d7\u8cde\u6b74\u306e\u3042\u308b\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3001\u305f\u3068\u3048\u3070<a href=\"https:\/\/www.radiotimes.com\/\" rel=\"noopener\" target=\"_blank\">The Radio Times Podcast<\/a>\u3084<a href=\"https:\/\/www.ft.com\/ftweekendpodcast\" rel=\"noopener\" target=\"_blank\">The FT Weekend podcast<\/a>\u304c\u9a5a\u7570\u7684\u306a\u6210\u529f\u3092\u53ce\u3081\u3066\u4ee5\u6765\u3001\u898f\u6a21\u3092\u554f\u308f\u305a\u591a\u304f\u306e\u51fa\u7248\u793e\u304c\u97f3\u58f0\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u3078\u3068\u9032\u51fa\u3092\u56f3\u3063\u3066\u3044\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u51fa\u7248\u793e\u306f\u3001\u3059\u3067\u306b\u9ad8\u54c1\u8cea\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5236\u4f5c\u306b\u5fc5\u8981\u306a\u30ea\u30bd\u30fc\u30b9\u3092\u6709\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3078\u306e\u9032\u51fa\u306f\u3054\u304f\u81ea\u7136\u306a\u6d41\u308c\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u3057\u305f\u304c\u3063\u3066\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f<a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/sites\/default\/files\/2019-12\/Newman_Gallo_podcasts_FINAL_WEB_0.pdf\" rel=\"noopener\" target=\"_blank\">\u300c\u65e2\u5b58\u306e\u30b8\u30e3\u30fc\u30ca\u30ea\u30ba\u30e0\u4eba\u6750\u3092\u518d\u6d3b\u7528\u3057\u3001\u7de8\u96c6\u90e8\u306e\u5c02\u9580\u6027\u3092\u767a\u4fe1\u3059\u308b\u300d<\/a>\u305f\u3081\u306e\u6b21\u306a\u308b\u30b9\u30c6\u30c3\u30d7\u3068\u306a\u308a\u307e\u3059\u3002\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u5358\u306a\u308b\u8ffd\u52a0\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5236\u4f5c\u306b\u3068\u3069\u307e\u3089\u305a\u3001\u5b9f\u73fe\u53ef\u80fd\u3067\u53ce\u76ca\u6027\u306e\u9ad8\u3044\u65b0\u305f\u306a\u53ce\u76ca\u6e90\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u51fa\u7248\u793e\u304c\u97f3\u58f0\u30b3\u30f3\u30c6\u30f3\u30c4\u304b\u3089\u6700\u5927\u9650\u306e\u4fa1\u5024\u3092\u5f15\u304d\u51fa\u3059\u305f\u3081\u306e\u8a73\u7d30\u306a\u30ac\u30a4\u30c9\u3092\u63d0\u4f9b\u3057\u3001\u8907\u6570\u306e\u6226\u7565\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u53ce\u76ca\u5316\u306b\u304a\u3044\u3066\u6700\u3082\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3042\u308b\u7406\u7531\u3092\u6398\u308a\u4e0b\u3052\u3066\u3044\u304d\u307e\u3059\u3002<\/p>","include_in_toc":false},{"acf_fc_layout":"knowledge_hub_text_block","title":"\u306a\u305c\u51fa\u7248\u793e\u306f\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u691c\u8a0e\u3059\u3079\u304d\u304b\uff1f","content":"<p>\u30a4\u30ae\u30ea\u30b9\u3067\u306f<a href=\"https:\/\/www.granitepodcaststudio.com\/4-lesser-known-benefits-of-podcasts-for-businesses\/\" rel=\"noopener\" target=\"_blank\">760\u4e07\u4eba<\/a>\u304c<em>\u6bce\u9031<\/em>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u8074\u3044\u3066\u3044\u308b\u3068\u63a8\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001What\u2019s New In Publishing\u306e2019\u5e74\u30ec\u30dd\u30fc\u30c8\u306b\u3088\u308b\u3068\u3001<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u30c7\u30b8\u30bf\u30eb\u30ea\u30fc\u30c0\u30fc\u306e75\uff05<\/a>\u304c\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u3088\u3046\u306a\u97f3\u58f0\u30cb\u30e5\u30fc\u30b9\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u4eca\u5f8c\u307e\u3059\u307e\u3059\u91cd\u8981\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304a\u3088\u3073\u5546\u696d\u6226\u7565\u306e\u4e00\u90e8\u306b\u306a\u308b\u3068\u4e88\u60f3\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f<a href=\"https:\/\/ads.spotify.com\/en-US\/news-and-insights\/culture-next-the-new-culture-of-listening\/\" rel=\"noopener\" target=\"_blank\">\u975e\u5e38\u306b\u71b1\u5fc3\u3067\u96c6\u4e2d\u529b\u306e\u9ad8\u3044\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9<\/a>\u3092\u5f15\u304d\u4ed8\u3051\u3066\u304a\u308a\u3001\u307b\u3068\u3093\u3069\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u304c<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u518d\u751f\u6642\u9593\u306e90\uff05\u4ee5\u4e0a<\/a>\u8074\u304b\u308c\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3082\u660e\u3089\u304b\u3067\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u5f37\u5316\u3001\u51fa\u7248\u793e\u306e\u30ea\u30fc\u30c1\u62e1\u5927\u3001<a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2021\/05\/12\/who-listens-to-podcasts-and-how-can-you-reach-them\/?sh=4bea3dc73e84\" rel=\"noopener\" target=\"_blank\">\u7279\u306b\u82e5\u5e74\u5c64\u306e\u7372\u5f97<\/a>\u306b\u7d76\u597d\u306e\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p><p>\u3053\u306e\u3088\u3046\u306b\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u591a\u89d2\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u53ef\u80fd\u306b\u3059\u308b\u305f\u3081\u3001\u975e\u5e38\u306b\u53ce\u76ca\u6027\u306e\u9ad8\u3044\u53ce\u76ca\u6e90\u3068\u306a\u308a\u5f97\u307e\u3059\u3002\u9577\u671f\u7684\u306b\u306f\u3001\u51fa\u7248\u793e\u306f\u30ea\u30b9\u30ca\u30fc\u3092\u6709\u6599\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u8cfc\u8aad\u8005\u3078\u3068\u8ee2\u63db\u3057\u3001\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u62e1\u5927\u3057\u3064\u3064\u3001\u30e1\u30a4\u30f3\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u8a98\u5c0e\u3057\u3001\u4ed6\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u3078\u306e\u30a2\u30c3\u30d7\u30bb\u30eb\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u51fa\u7248\u793e\u304c\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u53ce\u76ca\u5316\u3059\u308b\u65b9\u6cd5<\/h3><p><a href=\"https:\/\/www.digitalnewsreport.org\/publications\/2019\/news-podcasts-opportunities-publishers\/\" rel=\"noopener\" target=\"_blank\">\u30ed\u30a4\u30bf\u30fc\u7814\u7a76\u6240<\/a>\u306b\u3088\u308b\u3068\u3001\u8abf\u67fb\u5bfe\u8c61\u3068\u306a\u3063\u305f\u591a\u304f\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u4e3b\u306a\u53ce\u76ca\u6e90\u306f\u5e83\u544a\u307e\u305f\u306f\u30b9\u30dd\u30f3\u30b5\u30fc\u30b7\u30c3\u30d7\u3067\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u3053\u308c\u3089\u306f\u51fa\u7248\u793e\u304c\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u5b89\u5b9a\u3057\u305f\u53ce\u76ca\u6e90\u306b\u5909\u3048\u308b\u65b9\u6cd5\u306e\u4e00\u90e8\u306b\u904e\u304e\u307e\u305b\u3093\u3002\u307e\u305a\u306f\u5e83\u544a\u306b\u3064\u3044\u3066\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u5e83\u544a<\/h3><p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u52d5\u753b\u3068\u6bd4\u8f03\u3057\u3066\u3001<a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/sites\/default\/files\/2019-12\/Newman_Gallo_podcasts_FINAL_WEB_0.pdf\" rel=\"noopener\" target=\"_blank\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u306eCPM\uff081,000\u56de\u518d\u751f\u3042\u305f\u308a\u306e\u30b3\u30b9\u30c8\uff09\u306f\u4e00\u822c\u7684\u306b\u9ad8\u3044\u50be\u5411<\/a>\u306b\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u30d7\u30ed\u30d5\u30a7\u30c3\u30b7\u30e7\u30ca\u30eb\u306a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u304c<a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/sites\/default\/files\/2019-12\/Newman_Gallo_podcasts_FINAL_WEB_0.pdf\" rel=\"noopener\" target=\"_blank\">\u30d6\u30e9\u30f3\u30c9\u30bb\u30fc\u30d5\u30c6\u30a3\u3001\u96c6\u4e2d\u3057\u305f\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3001\u4f4e\u3044\u5e83\u544a\u5bc6\u5ea6<\/a>\u3092\u63d0\u4f9b\u3059\u308b\u305f\u3081\u3067\u3059\u3002\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u306f\u5927\u4f01\u696d\u3060\u3051\u306e\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30cb\u30c3\u30c1\u3067\u71b1\u5fc3\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u6301\u3064\u4e2d\u5c0f\u898f\u6a21\u306e\u51fa\u7248\u793e\u3067\u3082\u3001\u540c\u69d8\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u6301\u3064\u5e83\u544a\u4e3b\u3092\u60f9\u304d\u3064\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>","show_striped_bar":false,"related_post":"","include_in_toc":true},{"acf_fc_layout":"knowledge_hub_text_block","title":"\u5e83\u544a\u914d\u7f6e","content":"<p>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u898f\u6a21\u306b\u95a2\u308f\u3089\u305a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3059\u308b\u306b\u306f\u3001\u305d\u306e\u4ed5\u7d44\u307f\u3092\u7406\u89e3\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u306f\u97f3\u58f0\u5185\u306e3\u3064\u306e\u7570\u306a\u308b\u5834\u6240\u306b\u914d\u7f6e\u3067\u304d\u307e\u3059\uff1a<\/p><ul>\n<li aria-level=\"1\"><strong>\u30d7\u30ec\u30ed\u30fc\u30eb \u2013\u00a0<\/strong>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u958b\u59cb\u524d<\/li>\n<\/ul><ul>\n<li aria-level=\"1\"><strong>\u30df\u30c3\u30c9\u30ed\u30fc\u30eb \u2013\u00a0<\/strong>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8<em>\u9014\u4e2d<\/em>\u306e\u30a4\u30f3\u30bf\u30fc\u30df\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066<\/li>\n<\/ul><ul>\n<li aria-level=\"1\"><strong>\u30dd\u30b9\u30c8\u30ed\u30fc\u30eb \u2013\u00a0<\/strong>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u7d42\u4e86\u6642<\/li>\n<\/ul><p>CPM\u306f\u5e83\u544a\u4e3b\u304c\u5e83\u544a\u3092\u914d\u7f6e\u3057\u305f\u3044\u5834\u6240\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002\u6700\u3082\u4fa1\u5024\u304c\u9ad8\u3044\u306e\u306f\u30df\u30c3\u30c9\u30ed\u30fc\u30eb\u3067\u3001\u30ea\u30b9\u30ca\u30fc\u304c\u5e83\u544a\u3092\u30b9\u30ad\u30c3\u30d7\u3059\u308b\u53ef\u80fd\u6027\u304c\u4f4e\u3044\u305f\u3081\u3067\u3059\u3002\u6700\u3082\u4fa1\u5024\u304c\u4f4e\u3044\u306e\u306f\u30dd\u30b9\u30c8\u30ed\u30fc\u30eb\u3067\u3001\u756a\u7d44\u7d42\u4e86\u3068\u3068\u3082\u306b\u30ea\u30b9\u30ca\u30fc\u306e\u6ce8\u610f\u304c\u9014\u5207\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u305f\u3081\u3067\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30db\u30b9\u30c8\u8aad\u307f\u5e83\u544a vs \u4e8b\u524d\u53ce\u9332\u5e83\u544a<\/h3><p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u306b\u306f\u3055\u307e\u3056\u307e\u306a<em>\u30bf\u30a4\u30d7<\/em>\u304c\u3042\u308a\u307e\u3059\u3002\u5408\u610f\u5185\u5bb9\u306b\u5fdc\u3058\u3066\u3001\u30db\u30b9\u30c8\u304c\u8aad\u307f\u4e0a\u3052\u308b\u5834\u5408\u3068\u5e83\u544a\u4e3b\u304c\u4e8b\u524d\u53ce\u9332\u3059\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<strong>\u30db\u30b9\u30c8\u8aad\u307f\u5e83\u544a<\/strong>\u306f\u3001\u305d\u306e\u540d\u306e\u901a\u308a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u30db\u30b9\u30c8\u81ea\u8eab\u304c\u8aad\u307f\u4e0a\u3052\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u7de8\u96c6\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30b9\u30dd\u30f3\u30b5\u30fc\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7dda\u5f15\u304d\u3092\u660e\u78ba\u306b\u3057\u305f\u3044\u51fa\u7248\u793e\u306b\u3068\u3063\u3066\u306f\u3001\u904b\u7528\u304c\u96e3\u3057\u3044\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002\u30db\u30b9\u30c8\u8aad\u307f\u5e83\u544a\u306f\u901a\u5e38\u3001<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u6700\u5927\u00a330 CPM<\/a>\u3068\u306a\u308a\u307e\u3059\u3002<strong>\u4e8b\u524d\u53ce\u9332\u5e83\u544a<\/strong>\u306f\u3001\u5e83\u544a\u4e3b\u81ea\u8eab\u304c\u53ce\u9332\u3057\u3001\u97f3\u58f0\u30d5\u30a1\u30a4\u30eb\u3068\u3057\u3066\u51fa\u7248\u793e\u306b\u63d0\u4f9b\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u4e8b\u524d\u53ce\u9332\u5e83\u544a\u306f\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u5e83\u544a\u633f\u5165\uff08\u8a73\u7d30\u306f\u6b21\u306e\u30bb\u30af\u30b7\u30e7\u30f3\uff09\u306b\u3088\u3063\u3066\u81ea\u52d5\u7684\u306b\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u67a0\u306b\u633f\u5165\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u4e8b\u524d\u53ce\u9332\u5e83\u544a\u306e\u5e73\u5747CPM\u306f\u7d04\u00a39<\/a>\u3067\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30d9\u30a4\u30af\u30c9\u30a4\u30f3\u5e83\u544a vs \u30c0\u30a4\u30ca\u30df\u30c3\u30af\u633f\u5165\u5e83\u544a<\/h3><p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5e83\u544a\u306f\u300c\u30d9\u30a4\u30af\u30c9\u30a4\u30f3\u300d\u307e\u305f\u306f\u300c\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u633f\u5165\u300d\u306e\u3044\u305a\u308c\u304b\u3067\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002<strong>\u30d9\u30a4\u30af\u30c9\u30a4\u30f3\u5e83\u544a<\/strong>\u306f\u3001\u30a8\u30d4\u30bd\u30fc\u30c9\u306e\u97f3\u58f0\u30d5\u30a1\u30a4\u30eb\u306b\u30dd\u30b9\u30c8\u30d7\u30ed\u30c0\u30af\u30b7\u30e7\u30f3\u3067\u6052\u4e45\u7684\u306b\u633f\u5165\u3055\u308c\u308b\u5e83\u544a\u3067\u3059\u3002<strong>\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u633f\u5165\u5e83\u544a<\/strong>\u30ea\u30b9\u30ca\u30fc\u304c\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30a8\u30d4\u30bd\u30fc\u30c9\u306e\u97f3\u58f0\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3059\u308b\u969b\u306b\u3001\u81ea\u52d5\u7684\u306b\u633f\u5165\u3055\u308c\u307e\u3059\u3002<\/p><p>\u30d9\u30a4\u30af\u30c9\u30a4\u30f3\u5e83\u544a\u306f\u51fa\u7248\u793e\u306b\u6599\u91d1\u8a2d\u5b9a\u306e\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3092\u4e0e\u3048\u308b\u4e00\u65b9\u3001\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u633f\u5165\u5e83\u544a\u306f\u904e\u53bb\u306e\u30a8\u30d4\u30bd\u30fc\u30c9\u3082\u7d99\u7d9a\u7684\u306b\u53ce\u76ca\u5316\u3067\u304d\u308b\u305f\u3081\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u4fa1\u5024\u6700\u5927\u5316\u306b\u5bc4\u4e0e\u3057\u307e\u3059\u3002<\/p><p>\u4e00\u90e8\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30db\u30b9\u30c6\u30a3\u30f3\u30b0\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d1\u30c3\u30b1\u30fc\u30b8\u306e\u4e00\u90e8\u3068\u3057\u3066\u7d71\u5408\u578b\u5e83\u544a\u30de\u30fc\u30b1\u30c3\u30c8\u30d7\u30ec\u30a4\u30b9\u3084\u72ec\u81ea\u306e\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u5e83\u544a\u633f\u5165\u6280\u8853\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u51fa\u7248\u793e\u306f\u7c21\u5358\u306b\u30aa\u30d7\u30c8\u30a4\u30f3\u3057\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u53ce\u76ca\u5316\u3092\u958b\u59cb\u3067\u304d\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u51fa\u7248\u793e\u72ec\u81ea\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30cd\u30c3\u30c8\u30ef\u30fc\u30af<\/h3><p>\u51fa\u7248\u793e\u304c\u81ea\u793e\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5168\u4f53\u3092\u307e\u3068\u3081\u305f\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3092\u7acb\u3061\u4e0a\u3052\u308b\u3053\u3068\u306f\u3001\u5e83\u544a\u4e3b\u3092\u60f9\u304d\u3064\u3051\u308b\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3068\u306a\u308a\u307e\u3059\u3002<\/p><p>\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u6240\u6709\u306b\u3088\u308a\u3001\u51fa\u7248\u793e\u306f\u81ea\u793e\u30b3\u30f3\u30c6\u30f3\u30c4\u3078\u306e\u30a2\u30af\u30bb\u30b9\u5236\u9650\u304c\u5bb9\u6613\u306b\u306a\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3084\u4fe1\u983c\u6027\u306e\u5411\u4e0a\u3001\u591a\u69d8\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u30bd\u30fc\u30b9\u306e\u62e1\u5927\u3001\u5236\u4f5c\u80fd\u529b\u306e\u5f37\u5316\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p><p>\u51fa\u7248\u793e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306e\u4ee3\u8868\u4f8b\u3068\u3057\u3066\u306f\u3001Vox Media\u306ePodcast Network\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<a href=\"https:\/\/whatsnewinpublishing.com\/8-ways-publishers-are-making-money-from-podcasts\/\" rel=\"noopener\" target=\"_blank\">200\u4ee5\u4e0a\u306e\u756a\u7d44\u3092\u96c6\u7d04\u3057\u3066\u3044\u307e\u3059\u3002<\/a>\u3053\u308c\u306f\u30cb\u30c3\u30c1\u3084\u5c02\u9580\u5206\u91ce\u306e\u51fa\u7248\u793e\u3092\u6392\u9664\u3059\u308b\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5c0f\u898f\u6a21\u306a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3067\u3042\u3063\u3066\u3082\u3001\u305d\u306e\u30cb\u30c3\u30c1\u3067\u5fe0\u5b9f\u304b\u3064\u71b1\u5fc3\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u306b\u3088\u3063\u3066\u5e83\u544a\u4e3b\u306b\u3068\u3063\u3066\u9b45\u529b\u7684\u306a\u5b58\u5728\u3068\u306a\u308a\u5f97\u307e\u3059\u3002<\/p><p>\u51fa\u7248\u793e\u306f\u3001\u7570\u306a\u308b\u30cb\u30c3\u30c1\u5c64\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u305f\u8907\u6570\u306e\u756a\u7d44\u3092\u307e\u3068\u3081\u3001\u591a\u69d8\u306a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u5f62\u6210\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u5e83\u544a\u4e3b\u306f\u3001<a href=\"https:\/\/whatsnewinpublishing.com\/8-ways-publishers-are-making-money-from-podcasts\/\" rel=\"noopener\" target=\"_blank\">\u7279\u5b9a\uff08\u304b\u3064\u7570\u306a\u308b\uff09\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u3064\u3064\u3001\u500b\u5225\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3088\u308a\u3082\u591a\u304f\u306e\u30ea\u30fc\u30c1\u3092\u7372\u5f97\u3067\u304d\u307e\u3059\u3002<\/a>\u307e\u305f\u3001\u51fa\u7248\u793e\u306f\u7279\u5b9a\u306e\u5e83\u544a\u4e3b\u5411\u3051\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3057\u305f\u30d0\u30f3\u30c9\u30eb\u3092\u4f5c\u6210\u3057\u3001<a href=\"https:\/\/towcenter.gitbooks.io\/guide-to-podcasting\/content\/key_unresolved_issues\/the_pros_and.html\" rel=\"noopener\" target=\"_blank\">\u300c\u305d\u306e\u5e83\u544a\u4e3b\u5c02\u7528\u306e\u6700\u9069\u306a\u7d44\u307f\u5408\u308f\u305b\u300d<\/a>\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30b9\u30dd\u30f3\u30b5\u30fc\u4ed8\u304d\u30b7\u30ea\u30fc\u30ba<\/h3><p>\u51fa\u7248\u793e\u306f\u30b9\u30dd\u30f3\u30b5\u30fc\u3068\u63d0\u643a\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u30a8\u30d4\u30bd\u30fc\u30c9\u3084\u30df\u30cb\u30b7\u30ea\u30fc\u30ba\u3001\u307e\u305f\u306f\u5b8c\u5168\u306b\u72ec\u7acb\u3057\u305f\u756a\u7d44\u3092\u5236\u4f5c\u3059\u308b\u3053\u3068\u3067\u53ce\u76ca\u5316\u3092\u56f3\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u969b\u3001\u7de8\u96c6\u4e0a\u306e\u72ec\u7acb\u6027\u3092\u7dad\u6301\u3057\u3064\u3064\u5e83\u544a\u4e3b\u306e\u76ee\u7684\u3092\u9054\u6210\u3059\u308b\u30d0\u30e9\u30f3\u30b9\u304c\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002<\/p><p>The Week\u306f\u305d\u306e\u597d\u4f8b\u3067\u3059\u3002\u30aa\u30ea\u30b8\u30ca\u30eb\u306e<em>The Week Unwrapped<\/em>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u304b\u3089\u6d3e\u751f\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u7248<em>Business Unwrapped<\/em>\u3092\u5236\u4f5c\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001Mail Metro Media\u3068Pukka Tea\u306b\u3088\u308b<a href=\"https:\/\/www.pukkaherbs.com\/uk\/en\/news\/the-wellness-connection-podcast\" rel=\"noopener\" target=\"_blank\"><em>The Wellness Connection<\/em><\/a>\u30b7\u30ea\u30fc\u30ba\u3067\u306f\u3001\u4e21\u793e\u306e\u5354\u529b\u306b\u3088\u308a\u3001\u5f53\u521d\u306e2\u4e07\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u76ee\u6a19\u3092\u5927\u304d\u304f\u4e0a\u56de\u308a\u3001\u6700\u521d\u306e6\u30a8\u30d4\u30bd\u30fc\u30c9\u30675\u4e07\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092\u9054\u6210\u3057\u307e\u3057\u305f\u3002\u3055\u3089\u306b\u3001\u30ea\u30b9\u30ca\u30fc\u306e3\u5206\u306e1\u304cPukka\u306e\u30c6\u30a3\u30fc\u30d0\u30c3\u30b0\u3092\u8cfc\u5165\u3001\u307e\u305f\u306fPukka\u306b\u3064\u3044\u3066\u8ffd\u52a0\u60c5\u5831\u3092\u691c\u7d22\u3057\u305f\u3068\u3044\u3046\u7d50\u679c\u3082\u51fa\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001<a href=\"https:\/\/whatsnewinpublishing.com\/8-ways-publishers-are-making-money-from-podcasts\/\" rel=\"noopener\" target=\"_blank\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u304c\u81ea\u8eab\u306e\u95a2\u5fc3\u306b\u5408\u81f4\u3057\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u5bfe\u3057\u3066\u3044\u304b\u306b\u53cd\u5fdc\u3057\u3084\u3059\u3044\u304b<\/a>\u3092\u793a\u3057\u3066\u304a\u308a\u3001\u51fa\u7248\u793e\u3084\u5e83\u544a\u30d3\u30b8\u30cd\u30b9\u306b\u3068\u3063\u3066\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u304c\u3044\u304b\u306b\u6709\u671b\u306a\u6a5f\u4f1a\u3067\u3042\u308b\u304b\u3092\u88cf\u4ed8\u3051\u3066\u3044\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/h3><p>Economist\u306e\u3088\u3046\u306b\u3001\u4e00\u90e8\u306e\u51fa\u7248\u793e\u306f\u97f3\u58f0\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6709\u6599\u4f1a\u54e1\u5c02\u7528\u3068\u3057\uff08\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5358\u4f53\u307e\u305f\u306f\u4ed6\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u30bb\u30c3\u30c8\u3067\uff09\u3001\u652f\u6255\u3044\u4f1a\u54e1\u306e\u307f\u306b\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001<a href=\"https:\/\/whatsnewinpublishing.com\/european-publishers-are-making-paid-podcasts-work-examples-from-france-germany-uk-sweden-and-poland\/\" rel=\"noopener\" target=\"_blank\">\u300c\u5e83\u544a\u30e2\u30c7\u30eb\u304b\u3089\u8aad\u8005\u652f\u63f4\u30e2\u30c7\u30eb\u300d<\/a>\u3078\u306e\u5927\u304d\u306a\u8ee2\u63db\u3067\u3042\u308a\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u5236\u4f5c\u8cbb\u3092\u78ba\u5b9f\u306b\u30ab\u30d0\u30fc\u3057\u3001\u5b89\u5b9a\u3057\u305f\u53ce\u76ca\u6e90\u3092\u78ba\u4fdd\u3059\u308b\u624b\u6bb5\u3068\u306a\u308a\u307e\u3059\u3002<\/p><p>\u3053\u308c\u306f\u65e2\u5b58\u4f1a\u54e1\u3078\u306e\u4ed8\u52a0\u4fa1\u5024\u3092\u63d0\u4f9b\u3057\u3001\u51fa\u7248\u793e\u306e\u9867\u5ba2\u7dad\u6301\u6226\u7565\u3092\u5f37\u5316\u3059\u308b\u660e\u78ba\u306a\u65b9\u6cd5\u3067\u3059\u3002<a href=\"https:\/\/whatsnewinpublishing.com\/european-publishers-are-making-paid-podcasts-work-examples-from-france-germany-uk-sweden-and-poland\/\" rel=\"noopener\" target=\"_blank\">What\u2019s New in Publishing\u304c\u6307\u6458\u3059\u308b\u3088\u3046\u306b<\/a>\u3001\u591a\u304f\u306e\u51fa\u7248\u793e\u304c\u300c\u97f3\u58f0\u30d5\u30a1\u30fc\u30b9\u30c8\u300d\u6226\u7565\u3078\u3068\u5927\u304d\u304f\u8235\u3092\u5207\u308a\u3001\u6210\u529f\u3092\u53ce\u3081\u3066\u3044\u307e\u3059\u3002Tortoise Media\u306f<a href=\"https:\/\/whatsnewinpublishing.com\/european-publishers-are-making-paid-podcasts-work-examples-from-france-germany-uk-sweden-and-poland\/\" rel=\"noopener\" target=\"_blank\">11\u4e07\u4eba\u306e\u6709\u6599\u4f1a\u54e1<\/a>\u3092\u7372\u5f97\u3057\u3001Zetland\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u6d88\u8cbb\u306e80\uff05\u304c\u97f3\u58f0\u7d4c\u7531\u3068\u306a\u308a\u3001\u8ca1\u52d9\u7684\u306a\u6301\u7d9a\u53ef\u80fd\u6027\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u9650\u5b9a\u30b3\u30f3\u30c6\u30f3\u30c4<\/h3><p>\u540c\u69d8\u306b\u3001\u51fa\u7248\u793e\u306f\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u6d3b\u7528\u3057\u3001\u65e2\u5b58\u4f1a\u54e1\u3084\u65b0\u898f\u306e\u6709\u6599\u30ea\u30b9\u30ca\u30fc\u5411\u3051\u306b\u9650\u5b9a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u4ee5\u4e0b\u306f\u3001\u51fa\u7248\u793e\u304c\u72ec\u81ea\u6027\u3092\u751f\u307f\u51fa\u3059\u65b9\u6cd5\u306e\u4e00\u4f8b\u3067\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30e9\u30a4\u30d6\u914d\u4fe1<\/h3><p>\u3053\u308c\u306f\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u53ce\u9332\u3092\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u5411\u3051\u306b\u30e9\u30a4\u30d6\u914d\u4fe1\u3059\u308b\u5f62\u614b\u3067\u3059\u3002\u4f1a\u54e1\u3084\u6709\u6599\u30c1\u30b1\u30c3\u30c8\u8cfc\u5165\u8005\u306b\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5236\u4f5c\u306e\u821e\u53f0\u88cf\u3084\u30db\u30b9\u30c8\u3068\u306e\u76f4\u63a5\u4ea4\u6d41\u3001\u3055\u3089\u306b\u306f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u306e\u53c2\u52a0\u3084\u610f\u898b\u5171\u6709\u306e\u6a5f\u4f1a\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p><p>\u30e9\u30a4\u30d6\u914d\u4fe1\u306f\u975e\u5e38\u306b\u4eba\u6c17\u304c\u3042\u308a\u307e\u3059\u30022020\u5e7411\u6708\u3001Twitch\u3067\u306f<a href=\"https:\/\/www.forbes.com\/sites\/forbesagencycouncil\/2021\/02\/04\/going-live-online-the-state-of-live-streaming-and-the-opportunities-for-brands\/?sh=3362658b4b97\" rel=\"noopener\" target=\"_blank\">17\u5104\u6642\u9593\u5206\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u8996\u8074<\/a>\u3055\u308c\u3001<a href=\"https:\/\/www.insiderintelligence.com\/insights\/livestreaming-trends-stats\/\" rel=\"noopener\" target=\"_blank\">2020\u5e74\u521d\u982d\uff08\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u524d\uff09\u306b\u8abf\u67fb\u3055\u308c\u305f\u56de\u7b54\u8005\u306e40\uff05<\/a>\u304c\u3001\u3088\u308a\u591a\u304f\u306e\u30e9\u30a4\u30d6\u52d5\u753b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6c42\u3081\u3066\u3044\u308b\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002\u51fa\u7248\u793e\u306f\u6700\u5c0f\u9650\u306e\u8ffd\u52a0\u52b4\u529b\u3067\u3001\u3053\u306e\u4eba\u6c17\u304b\u3064\u9700\u8981\u306e\u9ad8\u3044\u30e1\u30c7\u30a3\u30a2\u3092\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u52d5\u753b\u7248<\/h3><p>\u51fa\u7248\u793e\u306f\u97f3\u58f0\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u518d\u5229\u7528\u3057\u3001\u52d5\u753b\u7248\u3092\u4f1a\u54e1\u5411\u3051\u306b\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u8ffd\u52a0\u4f5c\u696d\u306f\u307b\u3068\u3093\u3069\u5fc5\u8981\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u4f1a\u54e1\u306b\u3068\u3063\u3066\u5927\u304d\u306a\u4ed8\u52a0\u4fa1\u5024\u3068\u306a\u308a\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u5e83\u544a\u306a\u3057\u30d0\u30fc\u30b8\u30e7\u30f3<\/h3><p>\u6709\u6599\u30ea\u30b9\u30ca\u30fc\u5411\u3051\u306e\u9650\u5b9a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u69cb\u7bc9\u3059\u308b\u3082\u3046\u4e00\u3064\u306e\u7c21\u5358\u306a\u65b9\u6cd5\u306f\u3001\u5e83\u544a\u306a\u3057\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u3082\u51fa\u7248\u793e\u5074\u306e\u52b4\u529b\u306f\u307b\u3068\u3093\u3069\u304b\u304b\u308a\u307e\u305b\u3093\u304c\u3001\u8cfc\u8aad\u8005\u306b\u3068\u3063\u3066\u306f\u975e\u5e38\u306b\u9b45\u529b\u7684\u306a\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3068\u306a\u308a\u307e\u3059\u3002Spotify\u3084Apple Podcasts\u306f\u3001\u4e21\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u7d71\u5408\u6a5f\u80fd\u306b\u3088\u308a\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30bf\u30fc\u304c\u6709\u6599\u8cfc\u8aad\u8005\u5411\u3051\u306b\u5e83\u544a\u306a\u3057\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u7c21\u5358\u306b\u63d0\u4f9b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">Q&amp;A\u3084\u30b2\u30b9\u30c8\u3068\u306e\u9650\u5b9a\u30a4\u30d9\u30f3\u30c8<\/h3><p>\u5341\u5206\u306a\u30ea\u30bd\u30fc\u30b9\u3092\u6301\u3064\u51fa\u7248\u793e\u306f\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306b\u95a2\u9023\u3057\u305f\u4e00\u5ea6\u9650\u308a\u306e\u9650\u5b9a\u30a4\u30d9\u30f3\u30c8\u3092\u4f01\u753b\u3059\u308b\u3053\u3068\u3082\u691c\u8a0e\u3067\u304d\u307e\u3059\u3002\u756a\u7d44\u306e\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u306f\u3001\u30b9\u30d4\u30fc\u30ab\u30fc\u3092\u30e9\u30a4\u30d6\u3067\u898b\u308b\u305f\u3081\u306b\u559c\u3093\u3067\u6599\u91d1\u3092\u652f\u6255\u3046\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u30022020\u5e74\u4ee5\u524d\u306f\u3001<a href=\"https:\/\/whatsnewinpublishing.com\/8-ways-publishers-are-making-money-from-podcasts\/\" rel=\"noopener\" target=\"_blank\">\u4e00\u5b9a\u898f\u6a21\u306e\u30ea\u30b9\u30ca\u30fc\u3092\u6301\u3064\u756a\u7d44\u306b\u3068\u3063\u3066\u5b89\u5b9a\u3057\u305f\u53ce\u76ca\u5316\u624b\u6bb5<\/a>\u3067\u3057\u305f\u3002\u5bfe\u9762\u30a4\u30d9\u30f3\u30c8\u304c\u518d\u3073\u6d3b\u767a\u5316\u3059\u308b\u4e2d\u3001\u30e9\u30a4\u30d6\u304b\u3064\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u756a\u7d44\u306e\u958b\u50ac\u306f\u3001\u4eca\u5f8c\u3082\u6709\u671b\u306a\u53ce\u76ca\u6a5f\u4f1a\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p><p>\u5c0f\u898f\u6a21\u306a\u51fa\u7248\u793e\u306e\u5834\u5408\u3001\u5bfe\u9762\u30a4\u30d9\u30f3\u30c8\u3067\u5341\u5206\u306a\u96c6\u5ba2\u304c\u96e3\u3057\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u7279\u306b\u5fe0\u5b9f\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u3092\u7372\u5f97\u3057\u3066\u3044\u308c\u3070\u3001\u53ce\u76ca\u5316\u306e\u6709\u52b9\u306a\u624b\u6bb5\u3068\u306a\u308a\u5f97\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u4ed6\u306e\u53ce\u76ca\u6e90\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3<\/h3><p>\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u51fa\u7248\u793e\u306b\u3068\u3063\u3066\u9593\u63a5\u7684\u306a\u53ce\u76ca\u5275\u51fa\u624b\u6bb5\u306b\u3082\u306a\u308a\u307e\u3059\u3002Financial Times\u306e\u4f8b\u306b\u5023\u3044\u3001<a href=\"https:\/\/www.stateofdigitalpublishing.com\/audience-development\/podcasts-for-news-publishers\/\" rel=\"noopener\" target=\"_blank\">\u51fa\u7248\u793e\u306f\u7121\u6599\u306e\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092\u6d3b\u7528\u3057\u3066\u30ea\u30b9\u30ca\u30fc\u3092\u30a6\u30a7\u30d6\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6709\u6599\u4f1a\u54e1\u3078\u3068\u8ee2\u63db\u3067\u304d\u307e\u3059\u3002<\/a>\u97f3\u58f0\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u30e1\u30a4\u30f3\u30b5\u30a4\u30c8\u3078\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u727d\u5f15\u3059\u308b\u4e3b\u8981\u306a\u8981\u7d20\u3068\u306a\u308a\u3064\u3064\u3042\u308a\u3001<a href=\"https:\/\/voices.media\/8-ways-publishers-making-money-podcasts\/\" rel=\"noopener\" target=\"_blank\">\u300c\u30ea\u30b9\u30ca\u30fc\u3092\u51fa\u7248\u793e\u306e\u5e83\u7bc4\u306a\u30a8\u30b3\u30b7\u30b9\u30c6\u30e0\u306b\u8a98\u5c0e\u3059\u308b\u624b\u6bb5\u300d\u3068\u3057\u3066\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/a>\u591a\u304f\u306e\u51fa\u7248\u793e\u306b\u3068\u3063\u3066\u3001<a href=\"https:\/\/www.digitalnewsreport.org\/publications\/2019\/news-podcasts-opportunities-publishers\/\" rel=\"noopener\" target=\"_blank\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u53c2\u5165\u306e\u4e3b\u306a\u52d5\u6a5f\u306f\u77ed\u671f\u7684\u306a\u5229\u76ca\u3067\u306f\u306a\u304f\u3001<\/a>\u30b3\u30a2\u3068\u306a\u308b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306e\u65b0\u898f\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u7372\u5f97\u3068\u3044\u3046\u9577\u671f\u6226\u7565\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u304c<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u300c\u4e8c\u91cd\u306e\u5f79\u5272\u300d\u3092\u679c\u305f\u3059<\/a>\u3001\u3059\u306a\u308f\u3061\u8cfc\u8aad\u8005\u7372\u5f97\u3068\u72ec\u7acb\u3057\u305f\u53ce\u76ca\u6e90\u306e\u4e21\u7acb\u3082\u5341\u5206\u53ef\u80fd\u3067\u3059\u3002\u6839\u672c\u7684\u306b\u306f\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306f\u51fa\u7248\u793e\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u62e1\u5f35\u3059\u308b\u6709\u52b9\u306a\u624b\u6bb5\u3067\u3042\u308a\u3001<a href=\"https:\/\/www.digitalnewsreport.org\/publications\/2019\/news-podcasts-opportunities-publishers\/\" rel=\"noopener\" target=\"_blank\">\u300c\u975e\u5e38\u306b\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u517c\u306d\u305f\u7de8\u96c6\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3067\u3042\u308a\u3001\u304b\u3064\u81ea\u7acb\u3057\u305f\u53ce\u76ca\u6e90\u3068\u306a\u308a\u307e\u3059\u3002<\/a><\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u95a2\u9023\u30b0\u30c3\u30ba<\/h3><p>\u30b0\u30c3\u30ba\u8ca9\u58f2\u306f\u51fa\u7248\u793e\u306b\u3068\u3063\u3066\u9ad8\u5229\u76ca\u7387\u306e\u53ce\u76ca\u6e90\u3068\u306f\u8a00\u3048\u307e\u305b\u3093\u304c\u3001\u691c\u8a0e\u3059\u308b\u4fa1\u5024\u306f\u5341\u5206\u306b\u3042\u308a\u307e\u3059\u3002\u7279\u306b\u3001<a href=\"https:\/\/www.sovrn.com\/wp-content\/uploads\/2019\/06\/publishers-guide-to-podcasting.pdf\" rel=\"noopener\" target=\"_blank\">\u3059\u3067\u306bEC\u5206\u91ce\u3067\u5b9f\u7e3e\u306e\u3042\u308b\u51fa\u7248\u793e<\/a>\u306b\u306f\u6709\u52b9\u3067\u3059\u3002\u30b0\u30c3\u30ba\u306f\u7269\u7406\u7684\u306a\u5546\u54c1\u306b\u9650\u3089\u305a\u3001\u305f\u3068\u3048\u3070\u4eba\u6c17\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u30db\u30b9\u30c8\u306eJohn Lee Dumas\u306f\u3001\u81ea\u8eab\u306e\u300e<a href=\"https:\/\/www.eofire.com\/\" rel=\"noopener\" target=\"_blank\">Entrepreneurs on fire<\/a>\u300f\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u5411\u3051\u306b\u8ffd\u52a0\u30ea\u30bd\u30fc\u30b9\u3084\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8ca9\u58f2\u3057\u3066\u3044\u307e\u3059\u3002<\/p><h3 class=\"elementor-heading-title elementor-size-default\">\u51fa\u7248\u793e\u304b\u3089\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30bf\u30fc\u3078<\/h3><p>\u65e2\u306b\u30b8\u30e3\u30fc\u30ca\u30ea\u30ba\u30e0\u306e\u5c02\u9580\u6027\u3084\u8c4a\u5bcc\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u3044\u3063\u305f\u4e3b\u8981\u30ea\u30bd\u30fc\u30b9\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u51fa\u7248\u793e\u304c\u97f3\u58f0\u5206\u91ce\u306b\u9032\u51fa\u3059\u308b\u3053\u3068\u306e\u591a\u304f\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u660e\u767d\u3067\u3059\u3002\u3055\u3089\u306b\u3001<a href=\"https:\/\/reutersinstitute.politics.ox.ac.uk\/sites\/default\/files\/digital-news-report-2018.pdf\" rel=\"noopener\" target=\"_blank\">\u30ed\u30a4\u30bf\u30fc\u7814\u7a76\u6240\u306e2018\u5e74\u30c7\u30b8\u30bf\u30eb\u30cb\u30e5\u30fc\u30b9\u30ec\u30dd\u30fc\u30c8<\/a>\u306b\u3088\u308c\u3070\u3001\u73fe\u5728\u3067\u306f\u4eba\u3005\u306f\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u3092<em>\u5f53\u7136\u306e\u3082\u306e<\/em>\u3068\u6349\u3048\u3066\u304a\u308a\u3001\u300c\u3042\u308c\u3070\u5b09\u3057\u3044\u300d\u3082\u306e\u3067\u306f\u306a\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u3053\u3067\u7d39\u4ecb\u3057\u305f\u672a\u958b\u62d3\u306e\u76f4\u63a5\u30fb\u9593\u63a5\u7684\u306a\u53ce\u76ca\u5316\u6226\u7565\u306f\u3001\u4ed6\u306e\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u5f97\u96e3\u3044\u51fa\u7248\u793e\u306e\u6210\u9577\u30dd\u30c6\u30f3\u30b7\u30e3\u30eb\u3092\u79d8\u3081\u3066\u3044\u307e\u3059\u3002<br \/>\n\u672c\u8a18\u4e8b\u3067\u53d6\u308a\u4e0a\u3052\u305f\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u95a2\u9023\u306e\u65bd\u7b56\u306b\u52a0\u3048\u3001\u51fa\u7248\u793e\u306b\u306f\u4f01\u696d\u6210\u9577\u3092\u5f8c\u62bc\u3057\u3059\u308b\u591a\u69d8\u306a\u53ce\u76ca\u6e90\u3084\u30ea\u30bd\u30fc\u30b9\u304c\u5b58\u5728\u3057\u307e\u3059\u3002\u307e\u305a\u306f<a href=\"\/jp?p=213890\" rel=\"noopener\" target=\"_blank\">\u65b0\u5e74\u306b\u53ce\u76ca\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u51fa\u7248\u793e\u304c\u5b9f\u884c\u3059\u3079\u304d10\u306e\u9805\u76ee<\/a>\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3001\u6b63\u3057\u3044\u30b9\u30bf\u30fc\u30c8\u3092\u5207\u308a\u307e\u3057\u3087\u3046\u3002<\/p>","show_striped_bar":false,"related_post":"","include_in_toc":true}],"faq_title":"FAQs","faq_items":null,"knowledge_hub_archive_url":"","knowledge_hub_archive_label":"","glossary_topic_tax_item":null,"resource_marketo_form_id":"","marketo_form_title":"","marketo_form_sub_title":""},"_links":{"self":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides\/229575","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides"}],"about":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/types\/guides"}],"version-history":[{"count":0,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/guides\/229575\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media\/304216"}],"wp:attachment":[{"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/media?parent=229575"}],"wp:term":[{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/content_type?post=229575"},{"taxonomy":"geo","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/geo?post=229575"},{"taxonomy":"growth_initiatives","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/growth_initiatives?post=229575"},{"taxonomy":"parent_guide_categories","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/parent_guide_categories?post=229575"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/industry?post=229575"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/persona?post=229575"},{"taxonomy":"product_line","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/product_line?post=229575"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.zuora.com\/jp\/wp-json\/wp\/v2\/topic?post=229575"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}