{"id":194772,"date":"2020-02-05T07:29:29","date_gmt":"2020-02-05T15:29:29","guid":{"rendered":"https:\/\/sboxtest.zuora.com\/resource\/subscription-economy-benchmark-6\/"},"modified":"2024-04-28T10:10:21","modified_gmt":"2024-04-28T17:10:21","slug":"subscription-economy-benchmark-6","status":"publish","type":"resource","link":"https:\/\/www.zuora.com\/fr\/resource\/subscription-economy-benchmark-6\/","title":{"rendered":"Tarifs d’abonnements B2B"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Une \u00e9tude r\u00e9alis\u00e9e en collaboration avec McKinsey & Company pour d\u00e9terminer les trois facteurs de tarification ayant le plus d\u2019impact sur la croissance des revenus.<\/p>\n","protected":false},"author":227,"featured_media":172585,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"content_type":[33014],"geo":[],"growth_initiatives":[],"industry":[33432],"persona":[],"product_line":[],"topic":[33279,33283],"class_list":["post-194772","resource","type-resource","status-publish","format-standard","has-post-thumbnail","hentry","content_type-whitepaper-fr","industry-zuora-for-startups-fr","topic-business-innovation-fr","topic-pricing-and-packaging-fr"],"acf":[],"yoast_head":"\nTarifs d’abonnements B2B - Zuora<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zuora.com\/fr\/resource\/subscription-economy-benchmark-6\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tarifs d\u2019abonnements B2B\" \/>\n<meta property=\"og:description\" content=\"\u00c9tude r\u00e9alis\u00e9e en collaboration avec McKinsey & Company pour d\u00e9terminer les trois facteurs de tarification ayant le plus d\u2019impact sur la croissance des revenus.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zuora.com\/fr\/resource\/subscription-economy-benchmark-6\/\" \/>\n<meta property=\"og:site_name\" content=\"Zuora\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/zuora\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-28T17:10:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2020\/01\/Subscription-Economy-Benchmark-Banner.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Tarifs d’abonnements B2B\" \/>\n<meta name=\"twitter:site\" content=\"@zuora\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.zuora.com\\\/fr\\\/resource\\\/subscription-economy-benchmark-6\\\/\",\"url\":\"https:\\\/\\\/www.zuora.com\\\/fr\\\/resource\\\/subscription-economy-benchmark-6\\\/\",\"name\":\"Tarifs d’abonnements B2B - 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