{"id":270961,"date":"2022-04-06T11:20:48","date_gmt":"2022-04-06T18:20:48","guid":{"rendered":"https:\/\/www.zuora.com\/resource\/annual-recurring-revenue\/"},"modified":"2024-12-09T07:36:30","modified_gmt":"2024-12-09T15:36:30","slug":"annual-recurring-revenue","status":"publish","type":"resource","link":"https:\/\/www.zuora.com\/de\/resource\/annual-recurring-revenue\/","title":{"rendered":"ARR Bedeutung: Was ist ARR und wie berechnet man es | Zuora"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"270961\" class=\"elementor elementor-270961 elementor-236268\" data-elementor-post-type=\"resource\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-99a96a9 elementor-section-stretched elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99a96a9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9301751\" data-id=\"9301751\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-17483bcd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"17483bcd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5e79fad6\" data-id=\"5e79fad6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2237bb41 elementor-widget elementor-widget-heading\" data-id=\"2237bb41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ABONNEMENTFINANZEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59eccd04 elementor-widget elementor-widget-heading\" data-id=\"59eccd04\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">J\u00e4hrlich wiederkehrender Umsatz: Was ist ARR und wie wird er berechnet?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-329050b9 elementor-widget elementor-widget-spacer\" data-id=\"329050b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3d1084c7\" data-id=\"3d1084c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c099d92 elementor-hidden-phone elementor-widget elementor-widget-image\" data-id=\"1c099d92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/zds-teal-bubbles-2.svg\" class=\"attachment-full size-full wp-image-239783\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-51e7c3c elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51e7c3c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a7dbde\" data-id=\"1a7dbde\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06ee59a elementor-widget elementor-widget-heading\" data-id=\"06ee59a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Was ist das j\u00e4hrlich wiederkehrende Einkommen (Annual Recurring Revenue, ARR)?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-178712a elementor-widget elementor-widget-text-editor\" data-id=\"178712a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>J\u00e4hrlich wiederkehrender Umsatz, oder ARR, ist eine Kennzahl, die das Geld zeigt, das jedes Jahr w\u00e4hrend der Laufzeit eines Abonnements (oder Vertrags) eingeht. Genauer gesagt ist ARR der Wert des wiederkehrenden Umsatzes der befristeten Abonnements eines Unternehmens, normalisiert f\u00fcr ein einzelnes Kalenderjahr. Zum Beispiel, wenn Ihr Abonnent ein zweij\u00e4hriges Abonnement f\u00fcr 12.000 $ erwirbt, w\u00fcrde der ARR 6.000 $ pro Jahr betragen. ARR ist ein vorhersehbarer Umsatz, auf den man sich jedes Jahr verlassen kann.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-274454 size-medium\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR.png\" width=\"640\" height=\"360\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR.png 1920w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR-640x360.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR-1280x721.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR-768x432.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Jahrlicher-wiederkehrender-Umsatz_ARR-1536x865.png 1536w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<h3>ARR vs Umsatz<\/h3>\n<p>ARR ist der wiederkehrende Umsatz aus Abonnements, und Umsatz ist ein umfassender Begriff, der jede Art von Gesch\u00e4ftseinkommen beschreibt, unabh\u00e4ngig davon, ob es wiederkehrend ist oder nicht.<\/p>\n<h3>ARR vs MRR<\/h3>\n<p>ARR sollte f\u00fcr j\u00e4hrliche Laufzeiten berechnet werden \u2013 mit einer Mindestdauer von einem Jahr. Abonnements mit einer Laufzeit von weniger als einem Jahr sollten nicht im ARR erfasst werden. Diese Arten von kurzfristigen Vertr\u00e4gen erm\u00f6glichen oft eine K\u00fcndigung des Abonnements innerhalb von 30 Tagen. W\u00fcrden diese Abonnements als ARR berechnet, w\u00e4re das ungenau. Stattdessen sollten k\u00fcrzerfristige Abonnements als monatlich wiederkehrender Umsatz berechnet werden.<a href=\"https:\/\/www.zuora.com\/de\/guides\/monthly-recurring-revenue-definition\/\">MRR<\/a>).<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a5d4308 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a5d4308\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-308fefd\" data-id=\"308fefd\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb871f5 elementor-widget elementor-widget-heading\" data-id=\"fb871f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Wie man ARR berechnet<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb506ce elementor-widget elementor-widget-text-editor\" data-id=\"bb506ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Um ARR zu ermitteln, m\u00fcssen Sie alle wiederkehrenden Einnahmen in Ihrem Unternehmen ber\u00fccksichtigen. Dazu ziehen Sie den durch K\u00fcndigungen verlorenen Umsatz von den durch j\u00e4hrliche Abonnements und Upgrades generierten Einnahmen ab.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ARR-Berechnungen k\u00f6nnen Folgendes umfassen:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Umsatz von neuen und erneuernden Kunden<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Upgrades und Add-ons<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verluste durch Herabstufungen und verlorene Kunden<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Um den ARR zu berechnen, teilen Sie den gesamten Vertragswert durch die Anzahl der betreffenden Jahre.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-583a7a3 elementor-widget elementor-widget-text-editor\" data-id=\"583a7a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"font-weight: 400;\">ARR <\/span><span style=\"font-weight: 400;\">formula<\/span><\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-baec24b elementor-widget elementor-widget-text-editor\" data-id=\"baec24b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Um den ARR zu berechnen, verwenden Sie die folgende Formel:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ARR = (Summe der j\u00e4hrlichen Abonnementseinnahmen + wiederkehrende Einnahmen aus Upgrades und Zusatzleistungen) &#8211; Einnahmenverluste durch Herabstufungen und K\u00fcndigungen in diesem Jahr.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-274434 size-medium\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel-640x360.png\" alt=\"Diagram showing the formula for recurring annual revenue in German. It includes annual subscription revenue, recurring upgrade\/add-on revenue, minus lost revenue from downgrades\/cancellations.\" width=\"640\" height=\"360\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel-640x360.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel-1280x720.png 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel-768x432.png 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel-1536x864.png 1536w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/12\/Formel-des-wiederkehrenden-Jahresumsatzes_ARR-Formel.png 1921w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Denken Sie daran, dass alle Expansionserl\u00f6se, die durch Upgrades oder Add-ons erzielt werden, den j\u00e4hrlichen Abonnementpreis eines Kunden beeinflussen. Einmalige Auswahlen sollten in diese Gleichung nicht einbezogen werden.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sie k\u00f6nnen ARR auch berechnen, indem Sie Ihren monatlichen Umsatz mit 12 multiplizieren.<\/span><\/p>\n<h3>ARR-Beispiel<\/h3>\n<p><span style=\"font-weight: 400;\">Zum Beispiel, wenn ein Kunde einen Vierjahresvertrag f\u00fcr 4 $ unterschreibt.<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000, teile $4<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000 (Vertragskosten) durch vier (Anzahl der Jahre) f\u00fcr ein ARR von $1.<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000\/Jahr. Wenn ein Kunde die Erneuerung eines $6-Angebots ablehnt.<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000 Vertrag \u00fcber zwei Jahre, teilen Sie $6<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000 (Vertragskosten) durch zwei (Anzahl der Jahre) f\u00fcr eine ARR-Verringerung von $3.<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\">000.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ARR umfasst nur feste Vertragsgeb\u00fchren, keine einmaligen Geb\u00fchren.<\/span><span style=\"font-weight: 400;\">r v<\/span><span style=\"font-weight: 400;\">Variabler Umsatz sollte separat erfasst werden. Wenn zus\u00e4tzliche, nicht abonnementsbezogene Geb\u00fchren in das ARR einbezogen werden, geht die Genauigkeit Ihrer Berechnungen verloren.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Abrechnungszyklen beeinflussen das ARR nicht, solange die Laufzeit des Abonnements ein Jahr oder l\u00e4nger betr\u00e4gt und <\/span><span style=\"font-weight: 400;\">the subscription<\/span><span style=\"font-weight: 400;\"> wird unabh\u00e4ngig davon, wie die Zahlungen strukturiert sind, gleich erfasst.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5135208 elementor-section-stretched elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"5135208\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e8aa104\" data-id=\"e8aa104\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-3423ae6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3423ae6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7b246b4\" data-id=\"7b246b4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba953de elementor-widget-mobile__width-inherit explicit-brandon elementor-widget elementor-widget-heading\" data-id=\"ba953de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Bereit f\u00fcr den n\u00e4chsten Schritt? Sprechen Sie noch heute mit einem unserer Experten.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4083e10\" data-id=\"4083e10\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5394695 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"5394695\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.zuora.com\/de\/talk-to-sales\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kontaktieren Sie unser Vertriebsteam<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-81a5406 elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"81a5406\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a50a626\" data-id=\"a50a626\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-709d882 elementor-widget elementor-widget-heading\" data-id=\"709d882\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Warum ist der j\u00e4hrlich wiederkehrende Umsatz wichtig f\u00fcr ein Abonnementgesch\u00e4ftsmodell?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c454422 elementor-widget elementor-widget-text-editor\" data-id=\"c454422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">ARR ist ein gutes Ma\u00df f\u00fcr die Gesundheit eines Abonnementgesch\u00e4fts. Da ARR der Betrag an Einnahmen ist, den ein Unternehmen voraussichtlich wiederholt erzielen wird, erm\u00f6glicht es die Messung des Fortschritts des Unternehmens und die Vorhersage des zuk\u00fcnftigen Wachstums. Es ist auch eine n\u00fctzliche Kennzahl zur Messung des Momentums in Bereichen wie neuen Verk\u00e4ufen, Verl\u00e4ngerungen und Upgrades. <\/span><span style=\"font-weight: 400;\">&#8211;<\/span><span style=\"font-weight: 400;\"> and los<\/span><span style=\"font-weight: 400;\">t m<\/span><span style=\"font-weight: 400;\">Schwung bei Herabstufungen und verlorenen Kunden.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ARR ist besonders n\u00fctzlich als Kennzahl, um:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kl\u00e4rung der Unternehmensgesundheit.<\/b><span style=\"font-weight: 400;\"> ARR misst die Leistung eines Unternehmens in bestimmten Bereichen und zeigt, wo Einnahmen wachsen oder verloren gehen.<\/span><span style=\"font-weight: 400;\">t <\/span><span style=\"font-weight: 400;\">Und zu wissen, warum. Die Kenntnis Ihres ARR kann Ihnen helfen, bessere Entscheidungen in Bezug auf Mitarbeiterbeurteilung, Verg\u00fctung, operative Planung und Finanzierung zu treffen, um das Endergebnis zu verbessern und die Effizienz des Unternehmens zu steigern.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Umsatz steigern.<\/b><span style=\"font-weight: 400;\"> Das Verfolgen von Beziehungs\u00e4nderungen bietet Einblicke in die W\u00fcnsche und Bed\u00fcrfnisse der Kunden.<\/span><span style=\"font-weight: 400;\">d a<\/span><span style=\"font-weight: 400;\">nd helps to promote cross-selling and up-selling<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> was zu h\u00f6heren Einnahmen f\u00fchrt.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Umsatzprognose.<\/b><span style=\"font-weight: 400;\"> Die Planung der Dauer und Kosten verschiedener Abonnements hilft, die Einnahmen potenzieller Kunden vorherzusagen. Die Verfolgung des Werts von Verl\u00e4ngerungen und der Kosten verlorener Kunden (d. h.<\/span><span style=\"font-weight: 400;\">,<\/span><span style=\"font-weight: 400;\"> Churn) hilft Unternehmen, Ausgaben genauer zu verwalten und Geldressourcen zu erhalten.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Top-Talente behalten.<\/b><span style=\"font-weight: 400;\"> Die \u00dcberwachung von ARR ermutigt ein Unternehmen, sich auf einzelne Verkaufsgebiete zu konzentrieren, um festzustellen, was funktioniert und was ge\u00e4ndert werden muss. Eine Verg\u00fctung, die mit einer produktiven Arbeitsleistung im Einklang steht, f\u00fchrt zu weniger Fluktuation und senkt die Kosten f\u00fcr die Schulung neuer Mitarbeiter.<\/span><\/li>\n<li aria-level=\"1\"><b>Investoren anziehen.<\/b> Investoren bevorzugen die vertraglich festgelegten. Verpflichtete Einnahmen, vorhersehbare Verkaufsmodelle und genaue Umsatzprognosen der Abonnementwirtschaft gegen\u00fcber einmaligen Verk\u00e4ufen. Abonnementunternehmen mit ARR k\u00f6nnen florieren, weil Eigent\u00fcmer vorhersehbar und systematisch verkaufen k\u00f6nnen.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-bfc1059 elementor-section-stretched abmProblem elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bfc1059\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4b7a17df\" data-id=\"4b7a17df\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-140fe0c9 elementor-widget elementor-widget-image\" data-id=\"140fe0c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"1280\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/GettyImages-1276897167-1-1.jpg\" class=\"attachment-full size-full wp-image-239788\" alt=\"\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/GettyImages-1276897167-1-1.jpg 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/GettyImages-1276897167-1-1-640x640.jpg 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/GettyImages-1276897167-1-1-320x320.jpg 320w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/GettyImages-1276897167-1-1-768x768.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6bc3d820 abmSolution\" data-id=\"6bc3d820\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3674ef57 elementor-widget elementor-widget-heading\" data-id=\"3674ef57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Was ist die ARR-Wachstumsrate?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-196f5e1a elementor-widget elementor-widget-text-editor\" data-id=\"196f5e1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Das ARR-Wachstumsrate ist die Anpassung des j\u00e4hrlich wiederkehrenden Umsatzes \u00fcber einen bestimmten Zeitraum, typischerweise als Prozentsatz dargestellt. Eine steigende ARR-Wachstumsrate von Jahr zu Jahr ist in der Regel ein Zeichen f\u00fcr Produkt-Markt-Kompatibilit\u00e4t.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7fddc48 elementor-section-stretched abmProblem elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7fddc48\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-62c33169 abmSolution\" data-id=\"62c33169\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fb79015 elementor-widget elementor-widget-heading\" data-id=\"1fb79015\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Was ist eine gute ARR-Wachstumsrate?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44b16076 elementor-widget elementor-widget-text-editor\" data-id=\"44b16076\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Die ideale Wachstumsrate Ihres Unternehmens sollte zwischen 20 % und 50 % liegen. Eine Wachstumsrate unter 20 % zeigt, dass Ihr Unternehmen langfristig nicht schnell genug w\u00e4chst, um erfolgreich zu sein. Ein Wachstum von \u00fcber 50 % l\u00e4sst Ihnen nicht genug Zeit, um den Umsatz zu steigern und gleichzeitig mit den Kosten Schritt zu halten.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90c1bda elementor-button-info elementor-align-left elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget elementor-widget-button\" data-id=\"90c1bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"https:\/\/www.zuora.com\/de\/solutions\/enable-revenue-growth\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Erfahren Sie mehr \u00fcber Umsatzwachstum.<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1336b1f7\" data-id=\"1336b1f7\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-303a6012 elementor-widget elementor-widget-image\" data-id=\"303a6012\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"2000\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash.jpg\" class=\"attachment-full size-full wp-image-239793\" alt=\"\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash.jpg 2000w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash-640x640.jpg 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash-1280x1280.jpg 1280w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash-320x320.jpg 320w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash-768x768.jpg 768w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/phil-desforges-ow1mML1sOi0-unsplash-1536x1536.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4547759 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"4547759\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-100cfdbb\" data-id=\"100cfdbb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ebcd4d7 elementor-widget elementor-widget-image\" data-id=\"2ebcd4d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"723\" height=\"551\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/zds-b2b-pricing.png\" class=\"attachment-full size-full wp-image-239798\" alt=\"\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/zds-b2b-pricing.png 723w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/02\/zds-b2b-pricing-640x488.png 640w\" sizes=\"(max-width: 723px) 100vw, 723px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-17a869d9\" data-id=\"17a869d9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-3ecca69 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3ecca69\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6f55e6d8\" data-id=\"6f55e6d8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c8ecf76 elementor-widget elementor-widget-heading\" data-id=\"6c8ecf76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Der Journey To Usership<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ccc66e7 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1ccc66e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Das Manuskript f\u00fcr die Modernisierung der Monetarisierung und Skalierung Ihres Abonnementgesch\u00e4fts<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38b4d896 elementor-widget elementor-widget-spacer\" data-id=\"38b4d896\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c2ee9c5 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5c2ee9c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wenn dies Ihr allererstes Abonnementangebot ist, werfen Sie einen Blick in dieses Monetarisierungsmanuskript, um weitere Informationen dar\u00fcber zu erhalten, wie Unternehmen in verschiedenen Branchen ihr erstes Abonnement eingegangen sind.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac97e79 elementor-widget elementor-widget-button\" data-id=\"ac97e79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/de\/resource\/the-journey-to-usership-whitepaper\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Jetzt herunterladen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-335e035 elementor-section-stretched elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"335e035\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6ea0b202\" data-id=\"6ea0b202\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-b2b6361 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"b2b6361\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4f13aec5\" data-id=\"4f13aec5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2cf97914 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"2cf97914\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Die weltweit f\u00fchrenden Unternehmen vertrauen auf Zuora.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49d68276 elementor-widget elementor-widget-image\" data-id=\"49d68276\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1\" height=\"1\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/01\/zds-quote.svg\" class=\"attachment-large size-large wp-image-234661\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53ad28d4 elementor-widget elementor-widget-spacer\" data-id=\"53ad28d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7996bb30 elementor-widget__width-initial customer-quote elementor-widget elementor-widget-text-editor\" data-id=\"7996bb30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wenn Zuora im Hintergrund l\u00e4uft, k\u00f6nnen wir unseren Kunden einen nachhaltigen Mehrwert bieten, basierend auf sich dynamisch entwickelnden Angeboten, die den Anforderungen der Gesundheitsbranche und der Pflegeanbieter entsprechen.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48a965cc elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"48a965cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u2013 Rahma Samow<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e3528ad elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4e3528ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Leiter von Siemens Healthineers Digital Health Global<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77b25184 elementor-hidden-phone elementor-widget elementor-widget-button\" data-id=\"77b25184\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mehr \u00fcber unsere Kunden herausfinden<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74e77cfe elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-button\" data-id=\"74e77cfe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.zuora.com\/de\/our-customers\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Erfahrungsberichte<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1f478fce\" data-id=\"1f478fce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-208ee655 elementor-widget elementor-widget-image\" data-id=\"208ee655\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"654\" height=\"654\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/01\/zds-story-siemens.png\" class=\"attachment-full size-full wp-image-234666\" alt=\"\" srcset=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/01\/zds-story-siemens.png 654w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/01\/zds-story-siemens-640x640.png 640w, https:\/\/www.zuora.com\/wp-content\/uploads\/2024\/01\/zds-story-siemens-320x320.png 320w\" sizes=\"(max-width: 654px) 100vw, 654px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-4740dab elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"4740dab\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9916512\" data-id=\"9916512\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87569d0 elementor-widget elementor-widget-template\" data-id=\"87569d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"page\" data-elementor-id=\"194305\" class=\"elementor elementor-194305 elementor-119136 elementor-119136\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f2408ae elementor-section-stretched elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f2408ae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4c4ad630\" data-id=\"4c4ad630\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2217e2d0 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"2217e2d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Von den Besten lernen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-622698b8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"622698b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Auf Fachwissen der f\u00fchrenden Experten zugreifen<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56aa0b27 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"56aa0b27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Wir haben den Begriff der \\&quot;Subscription Economy\u00ae\\&quot; ma\u00dfgeblich gepr\u00e4gt und sind auch weiterhin Marktf\u00fchrer.  Aber lassen Sie sich von unseren Experten, Kunden und Partnern \u00fcberzeugen.&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:769,&quot;3&quot;:{&quot;1&quot;:0},&quot;11&quot;:4,&quot;12&quot;:0}\">Wir haben den Begriff der &#8222;Subscription Economy\u00ae&#8220; ma\u00dfgeblich gepr\u00e4gt und sind auch weiterhin Marktf\u00fchrer. Aber lassen Sie sich von unseren Experten, Kunden und Partnern \u00fcberzeugen.<\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6dfd1c56\" data-id=\"6dfd1c56\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ccc8942 elementor-widget elementor-widget-image\" data-id=\"6ccc8942\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.zuora.com\/wp-content\/uploads\/2022\/09\/zds-buildrungrow-2.svg\" class=\"attachment-full size-full wp-image-192172\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-bb0f4f5 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bb0f4f5\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-a57d801\" data-id=\"a57d801\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8af2cdb fal elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"8af2cdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fal fa-coins\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228f421 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"228f421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Neue Gesch\u00e4ftsmodelle<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e813228 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e813228\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDynamische Kundenbeziehungspflege entlang jeder Journey.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-690dbb4 elementor-widget elementor-widget-spacer\" data-id=\"690dbb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19573d3 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"19573d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.zuora.com\/de\/journey-to-usership\/business-initiatives\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Gesch\u00e4ftsinitiativen entdecken<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-7f99141\" data-id=\"7f99141\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e388230 fal elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e388230\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fal fa-layer-group\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b83a70 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"1b83a70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Zuora-Community<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d37130 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4d37130\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSprechen Sie mit gleichgesinnten Fachleuten.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86ed238 elementor-widget elementor-widget-spacer\" data-id=\"86ed238\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9497c2b elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"9497c2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/community.zuora.com\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Community entdecken<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-0b10183\" data-id=\"0b10183\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e37562f fal elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e37562f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fal fa-project-diagram\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d66156 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5d66156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Developer Resourcen<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0403e57 elementor-widget__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0403e57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDie Freiheit, mit den Technologien von Zuora zu entwickeln.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8d2dd2 elementor-widget elementor-widget-spacer\" data-id=\"c8d2dd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-995ccaa elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"995ccaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.zuora.com\/developer\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Developer Center entdecken<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-fc20e95\" data-id=\"fc20e95\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2afd929 fal elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2afd929\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fal fa-book\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4c389f3 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"4c389f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Knowledge Center<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aeec979 elementor-widget__width-initial elementor-widget-tablet__width-initial elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"aeec979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tErfahren Sie, wie Sie das Wachstum Ihres Unternehmens im Abonnement-Zeitalter f\u00f6rdern k\u00f6nnen.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8579b4c elementor-widget elementor-widget-spacer\" data-id=\"8579b4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-949e897 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"949e897\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/knowledgecenter.zuora.com\/\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Knowledge Center erkunden<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6a2ff75 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6a2ff75\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f57ff9c\" data-id=\"f57ff9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35e860a elementor-widget elementor-widget-spacer\" data-id=\"35e860a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-05b9217 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default\" data-id=\"05b9217\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-07921ce\" data-id=\"07921ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b8fc8b0 elementor-widget elementor-widget-template\" data-id=\"b8fc8b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"page\" data-elementor-id=\"194303\" class=\"elementor elementor-194303 elementor-119153 elementor-119153\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-72c3129 e-flex e-con-boxed e-con e-parent\" data-id=\"72c3129\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-d7c77c5 e-con-full e-flex e-con e-child\" data-id=\"d7c77c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9c1f8b elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f9c1f8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ihre Reise beginnt hier <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eab700 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2eab700\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>W\u00e4hrend sich die Pr\u00e4ferenzen Ihrer Kunden hinsichtlich des Zugangs zu Ihren Produkten und Dienstleistungen wandeln, ist es erforderlich, dass Sie auch Ihre Gesch\u00e4ftsmodelle anpassen. Informieren Sie sich dar\u00fcber, wie unsere marktf\u00fchrenden L\u00f6sungen f\u00fcr die Subscription Economy\u00ae zahlreichen der weltweit innovativsten Abonnementgesch\u00e4fte zum Erfolg verholfen haben.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-1b29ab9 e-flex e-con-boxed e-con e-child\" data-id=\"1b29ab9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-49c408f elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"49c408f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/de\/resources\/demo-on-demand\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Demo ansehen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4e14b0 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"d4e14b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/de\/talk-to-sales\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Mit einem Experten sprechen<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-b602f85 e-con-full e-flex e-con e-child\" data-id=\"b602f85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-2097e88 e-flex e-con-boxed e-con e-child\" data-id=\"2097e88\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-de1aabb e-con-full e-flex e-con e-child\" data-id=\"de1aabb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-ca48f97 e-flex e-con-boxed e-con e-child\" data-id=\"ca48f97\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bb46c3 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"0bb46c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">M\u00f6chten Sie Ver\u00e4nderungen anf\u00fchren?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75a1c36 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"75a1c36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Werden Sie Teil unseres weltweiten Teams, das mit unerm\u00fcdlichem Einsatz daran arbeitet, die f\u00fchrenden Unternehmen der Welt zu revolutionieren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ee3fa2 elementor-widget__width-auto elementor-widget elementor-widget-button\" data-id=\"6ee3fa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/careers\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Karrierem\u00f6glichkeiten<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>ABONNEMENTFINANZEN J\u00e4hrlich wiederkehrender Umsatz: Was ist ARR und wie wird er berechnet? Was ist das j\u00e4hrlich wiederkehrende Einkommen (Annual Recurring Revenue, ARR)? J\u00e4hrlich wiederkehrender Umsatz, oder ARR, ist eine Kennzahl, die das Geld zeigt, das jedes Jahr w\u00e4hrend der Laufzeit eines Abonnements (oder Vertrags) eingeht. Genauer gesagt ist ARR der Wert des wiederkehrenden Umsatzes der [&hellip;]<\/p>\n","protected":false},"author":227,"featured_media":0,"parent":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"content_type":[33292],"geo":[],"growth_initiatives":[],"industry":[],"persona":[],"product_line":[],"topic":[],"class_list":["post-270961","resource","type-resource","status-publish","format-standard","hentry","content_type-guide-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/resource\/270961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/users\/227"}],"version-history":[{"count":0,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/resource\/270961\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/media?parent=270961"}],"wp:term":[{"taxonomy":"content_type","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/content_type?post=270961"},{"taxonomy":"geo","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/geo?post=270961"},{"taxonomy":"growth_initiatives","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/growth_initiatives?post=270961"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/industry?post=270961"},{"taxonomy":"persona","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/persona?post=270961"},{"taxonomy":"product_line","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/product_line?post=270961"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.zuora.com\/de\/wp-json\/wp\/v2\/topic?post=270961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}