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Product Marketing Manager

Redwood City, CA, United States

Company Overview

At Zuora, we do Modern Business. We’re helping people subscribe to new ways of doing business that are better for people, companies and ultimately the planet. It’s an approach resulting from the shift to the Subscription Economy that puts customers first by building recurring relationships instead of one-time product sales and focuses on sustainable growth. Through our leading expertise and multi-product suite, we are transforming all industries and working with the world’s most innovative companies to monetize new business models, nurture subscriber relationships and optimize their digital experiences.

The Opportunity

There is a massive shift in the global economy as consumers embrace Usership over Ownership, and companies across industries are re-imagining their underlying business models – shifting away from selling products and towards delivering services that are subscribed to or consumed. 


Zuora has been on the forefront of this change, helping leaders like Ford, Zoom, Siemens, GoPro, Gitlab, and more  launch, scale, and transform their businesses for the new era. We’ve gone from venture-backed startup to the public leader in our category.


But the opportunity ahead is 100x bigger.


As our customers are in the midst of transition, so is our platform. We’re evolving from a single, best in class product line, to a portfolio of applications, each with billion dollar TAMs. Our customers increasingly see us not as just a useful application, but as a mission-critical platform that serves as the core operating system for their business lines with recurring and flexible monetization models.


We’re looking for a Product Marketing Manager capable of taking new innovations across the Zuora Platform to market – your job is to arm our field, partners, and customers with stories, plays, and messaging that position Zuora’s offerings for new and existing customers. This integral member of the Product Marketing team at Zuora will partner with product, sales, and marketing teams to turn our GTM strategy for this multi-hundred million dollar product line into revenue.

The Outcomes You’ll Drive


NEW PRODUCT INTRODUCTIONS: Develop and lead clear Go to Market plans which translate product innovations from the Zuora Platform into solutions with repeatable customer buying motions that drive product adoption and revenue growth.

Partner with Product to provide company-wide clarity on target customers (personas/ICP), their challenges, and why they chose Zuora over alternatives.

  • Collaborate closely with Product Managers and Engineering to design products that will be adopted and loved by the market, from in-app experience and messaging to positioning, pricing, and packaging. 
  • Develop content, demos, and keynotes to amplify the value that customers get from using Zuora’s products. 
  • Iterate relentlessly as we test hypotheses and discover what’s working and where we can improve cross-functionally.


POSITION ZUORA AS A MARKET-LEADING MONETIZATION PLATFORM: Position Zuora as the only monetization platform for companies across multiple industries, and accelerate Zuora into a leadership position.

  • Be the swiss army knife of positioning – ensure our customers know how Zuora is a world-class monetization platform best suited for their needs.
  • Nail our product launches, using innovation milestones as a mechanism to change the perception of our customers and other market influencers (industry analysts, etc). 
  • Create mind-blowing content that communicates our story and makes our product shine.


EMPOWERED THE FIELD AND PARTNERS: Ensure our field and partners have the calm confidence that comes with knowing we have the best solution in the market. 

  • Create best-in-class playbooks, collateral, customer stories and demos to showcase our products and drive our win rates.
  • Crush competition. Know how to position, deeply understand competitors’ weak spots, and learn from existing prospects and customers.  
  • Be the voice of our customers to the Product organization, guiding Product Managers to ensure our technology backs up our narrative and meets our customers’ critical needs.



  • Results and Productivity: Gets results, accomplishes objectives and sees projects to completion. Delivers next-level content and assets.
  • Collaboration in Virtual Teams: Models and encourages teamwork by fostering cooperation, communication, trust, and shared goals
  • Planning, Prioritizing, and Maintaining Focus: Establishes short-term goals, clarifies roles and responsibilities, sets priorities and milestones, and is not distracted by unimportant details or activities
  • Agent of Change: Challenges the status quo, supports fresh perspectives, tries out new approaches, and enlists support for change initiatives
  • Building Cross-functional Partnerships: Works effectively with other groups and functions, shares information across the enterprise, and considers the impact of decisions on other departments and groups
  • Judgment and Reasoning: Effectively analyzes problems, identifies core issues, exercises common sense, sees critical connections and ramifications, and weighs alternatives



3-8+ years’ experience in Product, Marketing, and/or Solution Consulting

  • Buyer Value Obsessed – Passion for understanding customers/buyer pains and needs, and can align the organization to address them
  • Technical and Field experience – adept at translating complex technical concepts into bite size value statements.
  • Content & Asset Delivery Master – has produced high quality customer-facing content and field assets to strategically evangelize key messages
  • Enterprise software background – worked at B2B technology companies where they were selling into large enterprises
  • Cross-functional collaboration – can work with product, engineering, marketing, and sales organizations to develop a GTM plan that delivers a revenue number.
  • Kaizen Captain – Ability to generate new or improved ideas, approaches, products or solutions and persuade others to support, build, and adopt them.
  • Strategic Influencer – Demonstrated ability to lead through influence, driving execution of a plan in a global organization with conflicting priorities


#ZEOLife at Zuora

As an industry pioneer, our work is constantly evolving and challenging us in new ways that require us to think differently, iterate often and learn constantly—it’s exciting. Our people, whom we refer to as “ZEOs” are empowered to take on a mindset of ownership and make a bigger impact here. Our teams collaborate deeply, exchange different ideas openly and together we’re making what’s next possible for our customers, community and the world. 


As part of our commitment to building an inclusive, high-performance culture where ZEOs feel inspired, connected and valued, we support ZEOs with:

  • Competitive compensation, corporate bonus program and performance rewards, company equity and retirement programs
  • Medical, dental and vision insurance
  • Generous, flexible time off 
  • Paid holidays, “wellness” days and company wide end of year break
  • 6 months fully paid parental leave 
  • Learning & Development stipend
  • Opportunities to volunteer and give back, including charitable donation match
  • Free resources and support for your mental wellbeing  


Specific benefits offerings may vary by country and can be viewed in more detail during your interview process.


Location & Work Arrangements

Organizations and teams at Zuora are empowered to design efficient and flexible ways of working, being intentional about scheduling, communication, and collaboration strategies that help us achieve our best results. In our dynamic, globally distributed company, this means balancing flexibility and responsibility — flexibility to live our lives to the fullest, and responsibility to each other, to our customers, and to our shareholders. For most roles, we offer the flexibility to work both remotely and at Zuora offices.


Our Commitment to an Inclusive Workplace

Think, be and do you! At Zuora, different perspectives, experiences and contributions matter. Everyone counts. Zuora is proud to be an Equal Opportunity Employer committed to creating an inclusive environment for all.


Zuora does not discriminate on the basis of, and considers individuals seeking employment with Zuora without regards to, race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.


We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us by sending an email to assistance(at)

The base pay range for this position is only one element of a candidate’s total rewards package, which may also include bonuses/variable compensation, equity, and benefits. A candidate’s final base salary may vary based on location, prior experience, and the context of the overall offer. Click here for more information regarding Zuora’s benefits.

Base Pay Details
$112,000$168,000 USD

Let’s do this.

You’re unique and we’re on a journey – so let’s embark on a unique journey together. We encourage you to apply to all roles that utilize your skills and ignite the passion within you.

No matter where you’re located, or which team you work on, you’ll be part of a group of people working together to build a better world: The World Subscribed.

Go ahead and apply!


Internal Job Opportunities

Are you a current ZEO looking to take on new challenges? If so, check out our internal job openings on our internal job board.



Get to Know Us

Go ahead, take a look inside #ZEOLife. Meet our ZEOs and learn what it’s like to be a part of our team.

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