How CIO’s can thrive in the subscription economy

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Zuora CIO Alvina Antar explains how IT leaders can lead the transformation to the subscription model. A potential win-win-win for customers, business and investors means technology leaders should quickly take charge to realize the opportunity of this business model innovation. Read More

The End of Ownership: How Zuora is Powering the Subscription Economy

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“We’re incredibly excited about the subscription economy,” said CEO Tien Tzuo. “It’s funny, we tell our story and customers start noticing that things are changing. They look at their credit card statements and they look at how they consume things and they say, “You’re right. The subscription economy is everywhere.” Read More

What Goldilocks Can Teach Us About Fending Off Amazon

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Amazon doesn’t have to eat your retail business. Even children’s booksellers can survive. And when you commit to that subscription offering, there’s lots you can do. 1. Getting Pricing ‘Just Right’, 2. Goldilocks’ Return, 3. Be The Bear. Read More

Tien Tzuo’s Tech Predictions For 2023

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There are a lot of 2019 tech industry predictions floating around -- who’ll get bought, who’ll go under, etc. Zuora CEO Tien Tzuo decided to take a different route and make seven predictions about what our world will be like in five years, based on the trends in the service-based economy. Read More

Car Subscriptions Explained

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Vehicle ownership will give way to subscription in years to come, say Zuora executives. "Isn’t a vehicle subscription just another word for a lease? Well, no. A lease still binds you to a specific vehicle, whereas a subscription can potentially offer you access to a range of vehicles." Read More

Subscriptions: The New Membership Model for Retail

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“The membership model is less about turning the brand into an exclusive brand but creating a tier [with] exclusivity, and then it becomes aspirational,” Tien Tzuo, cofounder and CEO of Zuora said. “The future of ecommerce is not about selling products. It’s about having an ongoing relationship with customers.” Read More

The End of Ownership

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This story original published in WWD and written by Tien Tzuo, chief executive officer and cofounder of Zuora and the author of “SUBSCRIBED: Why… Read More

Can Subscriptions Save the French Press?

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Dependent on advertising for more than a century, the French press is at the crossroads between remaining faithful to a historical model, and finding new levers of growth while adapting to the consumption habits of readers. Zuora VP of EMEA Philippe Van Hove shares his point of view. Read More

The new role of the CIO: business transformation leader

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Zuora CIO Alvina Antar explains why it is time for CIOs to transform their knowledge to meaningful business impact. No longer is the CIO the technology-facing executive of the past. Today’s CIO is more closely aligned with broader company-wide objectives than ever before. Read More

What Walmart has wrong about ecommerce

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Zuora CEO and Founder Tien Tzuo writes for VentureBeat. It’s never been just about e-commerce versus retail. It’s always been about flipping the script — starting with the customer as opposed to the product sale. Read More

Zuora Rides the Subscription 4.0 Wave

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Zuora is featured in French magazine, Challenges. CEO Tien Tzuo shares his vision, which the author notes: "applies to every sector: from Royal Canin to IBM, General Motors, they are all converts to the concept whereby they gain loyal customers and at the same time increase the monetization of their products." Read More

Why I Joined Zuora

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By: Amy Konary, VP of Customer Business Innovation at Zuora I will start off by saying that I love subscription and business in the… Read More

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