Every week, we bring you the top stories and analyses from the global Subscription Economy.
Glitch launches subscriptions to power up its bite-sized apps
Excerpts from an article by Jacob Kastrenakes on The Verge
The coding platform Glitch is formally launching its first paid product today: a subscription that lets you pay to upgrade the bite-sized apps you can run on its platform.
With its new subscription, Glitch is significantly expanding what apps can do. Subscribers will be able to “boost” the performance of five of their apps.
Glitch still plans to launch more business-focused tools later on. The company says the subscriptions are a first step in that direction.
There are currently close to 6 million apps hosted on Glitch, up from 2.5 million this time last year. More than 1 million apps are actively used every month.
For more read the full article on The Verge
8 Myths of the Subscription Business Model in Manufacturing
Excerpts from an article by Stephan Liozu on Industry Week
The subscription economy is real. There is no doubt that some industries have shifted to consumption business models (usage and subscription models).
Here are some of the most common myths I read and hear about:
Once you have launched your subscription offer, you are done: Launching is just the beginning. In the world of subscription, the customer is at the heart of the business model. Customers are fickle! They want innovation, experience, freedom, and affordability. The success of a subscription business model comes from flexibility to make changes and adapt to changes in customer needs.
For more, read the full article on Industry Week
Coursera’s new annual subscription, Coursera Plus, grants members unlimited access to over 90% of its online classes for $399 a year
Excerpts from an article by Mara Leighton on Business Insider
Coursera, a popular e-learning platform with thousands of online courses, now offers an annual subscription called Coursera Plus.
Users pay an upfront annual fee of $399, and they get access to thousands of courses. For anyone looking to learn a new skill, take multiple classes per year, or earn a certificate they can add to their LinkedIn profile, it could be a good value.
The new subscription is technically a pilot for the company. However, if Coursera decides to end it, it has already guaranteed that members will be notified and will still have access to their subscription until the end of their first year.
For more, read the full article on Business Insider
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