GE Predix: Creating an Industrial IoT Ecosystem

Innovative companies in the Subscription Economy are creating comprehensive industrial IoT service ecosystems. GE Predix is a great example of a company at the center of the industrial automation evolution, providing a platform for expanding industrial automation to the cloud. While GE builds systems to control industrial equipment, Predix is building an ecosystem of applications […]

Why the Future of Stuff Is Having More and Owning Less

Excerpts from an article by Vanessa Bates Ramirez in Singularity Hub The concept of having more while owning less sounds paradoxical, but that’s exactly the scenario we’re finding ourselves in. Technology is enabling us to move away from ownership and towards an economy based on sharing and subscriptions. Platforms like Airbnb and Lyft or Uber […]

Ford Transitions from Cars to “Mobility”

Excerpts from an article Adele Peters in Fast Company Ford is looking toward an urban future where people use many modes to get around–and using the data from the bike share to help inform its vision for what those future cities might look like. If you rent a bike from the Bay Area’s newly relaunched […]

NYT Cooking launches subscription service

Excerpts from an article by Jason Abbruzzese in Mashable The New York Times can’t live on news alone, so it’s turning to bread. The Times is launching a new subscription service for its cooking vertical, the most recent in a series of experiments into ways to make more money from its existing content. For $5 […]

An Indian Onboarding, Zuora-style

By Saloni Madhok, Marketing Manager at Zuora As you’re probably aware, on May 10, 2017, Zuora publicly announced its intent to acquire Leeyo Software. If that wasn’t fun enough, now the real fun has begun. Once the deal became official, an executive team from Zuora traveled across the globe for the purpose of onboarding 120 […]

The complexities of converting readers into subscribers

Excerpts from an article by Lucinda Southern in DigiDay Driving direct connections with readers has become increasingly important. For publishers with subscription models, converting those readers into subscribers — like everything in digital media — has gotten more complicated. News UK estimates people need to come into contact with the brand seven times before subscribing. […]

In the final push to new revenue rules, don’t turn to manual solutions

This article was originally published in Compliance Week and quotes Zuora SVP of RevPro Jagan Reddy. In the final push to new revenue rules, some turn to manual solutions By Tammy Whitehouse, June 20, 2017 Delays in preparing for new revenue recognition accounting requirements are starting to pinch the IT development time line, forcing many companies […]

Zuora VP Matt Darrow: The Intelligence of the Subscription Model

By Vivian Wagner in CRMBuyer In this exclusive interview, Matt Darrow, VP & GM at Zuora shares his thoughts on boosting customer engagement in the new subscription economy. CRM Buyer: How does the subscription model improve customer engagement? Matt Darrow: We’ve been talking about this in the industry for a while now — how we’re […]