Why The Financial Times has increased marketing spending by nearly a third

Excerpts from an article by Max Willens in DigiDay The Financial Times is spending money to make money. In the past month, the Nikkei-owned financial news publisher has launched two separate marketing campaigns, one for a new weekend product that offers digital access plus a print copy of the FT’s Saturday edition, as well as […]

Boomerang Cartoons Launches Subscriptions

Excerpts from an article by Todd Spanger in Variety Time Warner’s Turner and Warner Bros. will test the subscription VOD waters for ‘toon fans with the launch of Boomerang, a service starting at $5 per month that will include more than 1,000 episodes of classic and current series. The Boomerang service, which is ad-free, draws […]

Hyundai offers complimentary three-year Blue Link subscription

Excerpts from an article by Kyle Campbell in the Daily News Hyundai will make its signature Blue Link connectivity services available for three years free of cost on equipped 2018 vehicles as well as its 2017 Ioniq lineup. Through this system, drivers can start their vehicles, control interior climate settings and get safety alerts through […]

CEOs: Five Reasons Your Startup Needs A CIO

Although companies know technology is at the core of every business process and is the primary driver of competitive advantage, CIOs are often not hired in the early stages of the company. Zuora CIO Alvina Antar on why your startup needs a CIO today!

Leeyo Exec in the Spotlight

We invite you to listen in as Jagan Reddy, Leeyo Software’s Co-Founder, CEO and CTO, participates in a TechChat for the Software & Information Industry Association (SIIA) : Read more at SIIA. This executive video spotlight is the latest in an ongoing series conducted by the trade association, offering a glimpse into how successful and entrepreneurial […]

Subscribed Popup Stockholm 2017

Subscribed Popup Stockholm 2017 covered topics from the realities of running innovation projects to how the market values subscription businesses.

HTC Launches Viveport VR Subscription Service

Excerpts from an article by Janko Roettgers in Variety HTC is officially launching its Viveport subscription service for virtual reality games and experiences this week. Starting Tuesday, consumers who subscribe to the new service will be able to download up to five titles every month for a flat fee of $6.99. Some of the VR […]

7 Tips For Becoming Irreplaceable In An Age Of Machines

Excerpts from an article by Laurence Bradford  in Forbes I talked to Andrew Filev, CEO of Wrike–a work management program that utilizes AI and machine learning. Filev is considered a thought leader on exploring the boundaries between human productivity and machine capabilities and the strengths and weaknesses of each for completing critical work in business environments, […]

With a Little Help from Our Friends

It’s all in the name. Leeyo Software is a software company, not a service company. It’s something we continue to talk about and remind people, very similar to how this guy feels the need to constantly remind co-workers of his role. Our priority is the development, maintenance and continual improvement of our flagship product, RevPro, the […]