The Subscription Experience City Tour Kicks Off in New York

September 22, 2014


By Joe Andrews, Senior Director, Marketing

Zuora officially kicked off the Subscription Experience City Tour at the historic Hudson Theatre in New York City last week. It was a lively, well-attended event that featured an array of informed opinions & valuable insights.

We’re hitting the road to share the Subscription Experience with Zuora customers and interested attendees around the world. Why? Because the consistent feedback we hear from our events is that attendees get tremendous value from talking with other business leaders who are in the process of transforming their business models to enable new recurring revenue streams.

Each event will include an executive keynote, a number of breakout sessions and a networking reception. Here are some highlights from New York:

  • Over 200 attendees representing leading companies in the media, SaaS and technology, and consumer goods industries.

  • A thought-provoking keynote from Zuora founder and CEO Tien Tzuo on the subscription journey and how customer expectations are creating a new Subscription Experience.

SubExp NYC Tien.jpg

  • Six insightful breakout sessions and panel discussions covering hot industries and market trends.

  • A media industry panel on how today’s digital news outlets  are reinventing themselves with Dow Jones, Thomas Publishing, Chartbeat, and Simon-Kucher.

  • An exploration of trends around Internet of Things and connected services with IDC’s Amy Konary and Zuora’s CMO Brian Bell.


SubExp NYC IoT.jpg

  • A panel sharing best practices in subscription pricing strategies with GoodMouth, Lagoa, Sensis and the results of the latest new global pricing study by Simon-Kucher.


PnP Panel NYC subExp.jpg

  • A look at how the subscription model is reinventing the role of the CFO with Zuora’s own VP of finance, Iain Hassell.

  • Two different perspectives on the IT architecture challenge for CIOs looking to enable the Subscription Experience from YPG (Yellow Pages Group) and LivePerson.

  • An introduction to Zuora’s Z-Business Relationship Business Management platform with Zuora product experts.

Please join us at one of the next Subscription Experience City Tour events in a city near you. Ten dates have been announced in North America, Europe and Australia.

And don’t forget — this week we’re hosting Subscribed in London on Wednesday, September 24th.